Internal pages targeted for local keywords
-
Hello,
Simple question: how do you target local SEO with internal pages, where the home page may or may not be local?
-
A client of mine may only target 2 local keywords, where his home page is for national keywords and an internal page is for local. Is this even a good idea?
-
Bob,
Has your question been answered by the thoughtful responses on this thread? If not, could you please provide a bit more detail (like an example) so that we can work to get to the heart of the matter? Thanks!
-
Make those pages co-citation worthy and worth linking to from local directories and other local resources, just like you would do for a home page if you were trying to get that to rank for local terms. Be sure to use your geo-terms on those pages and use those terms in your internal linking.
-
I'm going to have to make some assumptions for this.
Lets take a florist in Boston as an example of an internal page. Once you've taken care of the on-page SEO (url, title tags, h tags, mentions in content and of course unique content) then I'd start looking for links from pages about both floristry and Boston. That should give a strong indicator of local and product relevance.
Where you can run into problems is when you have the same text with only minor changes for location. If you have a page about florists in Boston, one in New York, one in Dallas etc and the only text that differs between those pages is the location then you are going to have to rethink your site / database structure (Panda no likeee). Unique information is vital.
If on the other hand you are a florist with branches in each of those places then I don't see a problem with creating individual location pages, but again with unique content. I mean all unique, not substantially unique or slightly unique. In your google local you could use each branches internal url as the website url.
Hope that's of some help. You may have to be a bit more specific with your question though.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
High Domain and Page trust link building
What is the best way to build backlinks from high domain and page trust sites?
Image & Video Optimization | | WeissToyota0 -
Updating Over 100 Local Listings - Cleaning Local Profile and Upload Questions
Hello. I'm currently updating over 100 places in Google Local Listings They have approximately 300 listings already in the account, with approx. 100 of them already verified. The amount of 'True' locations is around 130. In order to provide maximum, appropriate NAP data, I need to update the 100 as well. So, my question is in multiple parts - 1. How do I override and update the current locations in bulk? It doesn't appear that there's a way. Every time I upload a datafeed, it gets a new listing. 2. Because of all the listings in various states of verification, (Over 200), is there an easy way just to clear them out that's NOT manual? 3. Is there a way to export all CURRENT locations? The datafeed download only contains items which are trying to be updated..there doesn't appear to be a way to export all current data. Thanks for any help you can provide about a project of this size is appreciated.
Image & Video Optimization | | WebTalent0 -
Trying to Merge Google + Local and Google Business Page _ How to?
Hi I have been reading so many posts about merging Google Plus + (Places) accounts and the new Google + Business Pages. I am working with a business who has a verified account in both. How ( and in fact should we try and merge). The old Places page has a review the newly create Business Page does not but is better optimized. Any help would be gratefully received as my head is spinning/ PS based in New Zealand
Image & Video Optimization | | AllieMc0 -
Ranking top 3 with Geographical Keyword but not on 1st page without it.
Recently I have been working to solve an issue where we rank number 2 for "Web Design Memphis" yet we do not appear on the first few pages for the keyword "web design." Several of our local competitors appear on the first page without the geo keyword. What can be done to solve this issue? I am not searching incognito and Google is recognizing my locality. Why is the competition able to rank on the first page without the geo keyword and we are not? Thanks for your feedback!
Image & Video Optimization | | speakcreative0 -
Place pages
Anyone else having problems with google place pages? Create a page and then have it become merged with someone else's place page. Try to correct it to no avail? Try to delete it only to find that it still shows up?
Image & Video Optimization | | casper4340 -
Does adding the city to your business name in a Places page help or harm Local SEO?
Hi, All! Another local SEO question... For one of our clients, the title on their Place page is <official business="" name=""><city>. Example: John's Sporting Goods Detroit. Now, most citations will say "John's Sporting Goods." Is having "Detroit" as part of the business name in Places problematic (NAP inconsistency) and we should remove it, or is it helpful for ranking for "sporting goods detroit" or is it neither?</city></official> Thanks! Aviva
Image & Video Optimization | | debi_zyx0 -
What's the deal with this local business directory? (http://www.camerchants.com/)
They have a couple listings of us with screwy info but i can't actually use their website, all the buttons that say "join" or "write a review" "uplaod an image" etc, are just an href="#" and don't actually do anything??? I figured maybe they have some broken javascript so i tried using different browsers (firefox & chrome in mac, and IE in windows.) Here's our listings in there: http://www.camerchants.com/Business/Storage+-+Self+Service/Storwell.Self.Storage/MTAyODAzNQ# http://www.camerchants.com/Business/Movers/Storwell.Self.Storage/MTEwMjMyOQ
Image & Video Optimization | | adriandg
http://www.camerchants.com/Business/Movers/Storwell.Self.Storage/MTEwMjMyOA
http://www.camerchants.com/Business/Recreational+Vehicles+Storage/Storwell.Self.Storage/MTAyODU4OQ# Are you able to click anything on this website and it actually functions as advertised? am i just using the wrong browser, or is this some kind of tool competitors use to blackhat our local listings into oblivion?0 -
Meaning Behind Google Local Search Results Icons?
I can't seem to easily find this answer anywhere (even in the Google Places FAQ page), so thought I'd stop digging around and simply ask it here: What are the meanings behind the icons to the right of the link and to the left of the "place page" link in Google's local search results? I see a checkmark/question mark in a circle, then a bar chart with various levels filled in, then a dollar sign in a circle, then a magnifying glass. 1. What are these telling me, as a searcher? 2. What are they telling the owner of the business? Thank you for your help; I just can't seem to find a reference for this...
Image & Video Optimization | | keethgee0
