Need to know alternate ways to promote a Weekly Campaign
-
Hi Everyone,
I first thank for all people who read this post and offer to help me..
1. My client is going to start a weekly campaign starting from tomorrow its a online flower delivery company
2. They have already setup the Google ad words for it but he wanted to know is there any other way he can bring visitors to this campaign.
3. I have setup email blasting apart from this anything you people can suggest and little explanation too.
-
Your Suggestions really started the ball rolling
Looking for some more options people
-
You have a lot of options actually
1. Start with your most basic ones, which are social platforms. Advertise, promote, SEO, reach out. This gets the ball rolling quick for new sites with a competitive niche like this
2. Content creation and marketing - create an infographic, start an epic storyline post or whatever that your target market would like. Segment them first. For example, there's a good chance someone looking for the service is dating someone. Why not create a content piece about the best ways to impress a girl he's dating with things he can do along with a "surprise" flower delivery.
3. Promotion and contests - maybe you can do a weekly special, like customising certain products for the receiver.
4. the usual SEO - this is probably the longest in terms of ROI but it's the most important long term.
There a lot more you can do which is limited to your imagination and budget. I know other mozers here have other creative or traditional things in their mind that will also help a lot.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do I need to use a trailing slash to homepage in canonical and hreflang?
Currently I have a 301 redirect from
Intermediate & Advanced SEO | | lcourse
https://www.mysite.com/
to
https://www.mysite.com And in my canonical and hreflang and also insite links I use consistently https://www.mysite.com without trailing slash. Is this OK? Or do I need to add a trailing slash?0 -
Best way to show content from articles I am published/featured in
Hi. I was wondering what was the best way to show my audience articles that my client is featured in. My client is specifically a surgeon, who has been referenced in many articles around his specific field of cosmetic surgery. An idea posed is to repost the entire article but just reference back to the original article. Is there an SEO friendly way of doing this? I have seen this done before, like search engine journal's author Larry Kim might repost something he wrote or published on wordstream onto search engine journal sometimes, but makes the reference that it was originally posted on wordstream. I know the standard thinking is to always just write new and unique content, but there is already a good amount written about our client and referencing his work, how can we use this to our advantage and give new or prospecting patients information regarding his credibility? Our client really does not want us to write articles for him, and he does not have the time to write them either. Again Question: How can we leverage articles and studies that have already been published online that is featuring our client and show them in full onto our own website?
Intermediate & Advanced SEO | | Ideas-Money-Art0 -
How do retailers phase out short term promotional pages for best SEO?
I have a high level question and am open to all discussions. I work for a large ecommerce site and we are always making new landing pages, product assortments and promotions. We have a challenge on how to retire these pages after a promotion is outdated. What is this the MOZ community option on a way to retire, like 301 redirect to home page?
Intermediate & Advanced SEO | | mm9161570 -
Need help for new website!
I want to a make new website. Can you please advise me what all things are involved which I should keep in mind before and during the website preparation. Like how to make pages, what to include in website, best way to create pages etc. Please provide me the link where I can study all the above information. I am planning to create global printing website.
Intermediate & Advanced SEO | | AlexanderWhite0 -
Where to learn how best to promote content?
So now I created some really good content (with help of Egol and Peter here on moz.com) and now I need to promote it. To get it in front of authoritative sites so they hopefully will write about and link to it. I erroneously figured it would be fairly easy. I contacted two writers of a high level industry blog/magazine that previously had mentioned us in press, sent them an email with an invitation to check it out and please let me know what they thought. NO response. They probably get deluged. Anyway, I can't afford to pay a marketing company to promote it. Where can I learn how to best do this myself? The content isn't going to help anyone if no one sees it.... Thanks for any leads! Ron
Intermediate & Advanced SEO | | yatesandcojewelers1 -
Simple ways to boost Domain Authority
Hi, Any simple methods to boost Domain Authority? Thanks, Ben
Intermediate & Advanced SEO | | bjs20100 -
Do you know a case where product variations caused panda?
Would like to add 300 products to ecommerce site of which 150 products are just variations in different colors. In this particular case there are some reaons for: Not writing partially unique product descriptions for each product variation Not setting them up as variations on one product page So I would have several product pages with nearly identical product descriptions (proprietary description written by us), just name of color in title and description and EAN in description being different, as well as over time different user generated content showing up. Also different product images used. I would not mind if google would not index some product variations. Do you think I should be concerned about Panda? Do you know any website which had a Panda problem caused by product variations? Thanks
Intermediate & Advanced SEO | | lcourse0 -
Advice Needed: Why Is My Site Not Ranking Despite All The White Hat I Have Done?
Hi all, I have tried all white hat ways to make my local business website rank well in Google. We have done: 1.) Good quality content for our site on regular basis
Intermediate & Advanced SEO | | chanel27
2.) Submit to Google sitemap
3.) Link in an ethical way
4.) Post on social media sites No Google Panda content farming
No Google Penguin unnatural linking In fact, we have more quality articles to share compared to other laundry dry cleaning websites in Singapore. Can anyone advice me on why my site is my ranking well? Site:
http://www.drycleaning.com.sg0