Do PPC clicks get attributed to "Organic" in Analytics?
-
Hey guys,
This month I started running a PPC campaign for a client and have noticed that none of the click data is showing up in Analytics under "Paid".
However, under the "Organic" section, I've noticed that we're gaining a lot more clicks through to the site for some of our targeted keywords than we have been in previous months.
Is this just a coincidence or is the PPC click data being used under the Organic section of Analytics?
-
Hi Matthew,
Have the adwords and analytics accounts been properly linked? See here: https://support.google.com/analytics/answer/1033961?hl=en
It can be a bit of a pain I know!
Also worth checking out if there are any server side redirects that are stripping out the auto tag before it gets to the analytics code. Check out here how to test that scenario: http://analytics.blogspot.gr/2008/07/practitioner-post-adwords-auto-tagging.html
-
Hey Lynn,
I've just checked and auto tagging is enabled in AdWords.
-
Yes I have seen them go under organic when the auto tagging is not enabled.
-
So you'd say the PPC clicks have gone under Organic then?
-
Hi Matthew,
This is usually the result of automatic tracking not being enabled in adwords (my account -> preferences -> auto tagging). Switch on auto tagging and you should see the traffic under your paid tab in analytics.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Strange landing page in Google Analytics
Hello MOZ Community, The website in question is https://x-y.com/ When i looked at the landing pages report in GA , x-y.com is appended at the end of every URL like this. https://x-y.com/x-y.com When i open the above URL in GA interface, it shows page not found. This is obvious as there is no such URL.
Reporting & Analytics | | Johnroger
The metrics like sessions, Users, Bounce rate all look good. In the property settings, The default URL is written like this http:// cell-gate.com (Please note that s is missing in property settings). But how is traffic tracked correctly How do i solve this problem. What settings should we change to make the landing pages report look ok Thanks0 -
How do I find out where my "direct traffic" came from?
Last weekend we had a significant rise in traffic to our site. Digging in to Google Analytics, most of it has come from the USA, with some from Canada, Australia and a few other countries. It has all gone to the same article on our website. I have also found that it has mostly come from Safari (in app), on an ipad and iphone. Google Analytics has put this down as Direct traffic. My feeling is that it is not. Could it be from a social media app - perhaps someone with many followers has pinned from our site, or something along these lines. Could it actually be organic search traffic and Google misattributing it as Direct? Bounce rate and time on site is fine, so I don't think it's a bot / spam.
Reporting & Analytics | | TheJewelleryEd
Any ideas / places I could go to help me find out would be appreciated, thank you. Joss0 -
URL open with double domain names when click on visit URL link in Google Analytics
I have configured Advance Filter to track the sub-domains traffic as follow : Filter
Reporting & Analytics | | gamesecure
Type: Custom filter > Advanced Field A: Hostname Extract A: (.*) Field B: Request URI Extract B: (.*) Output To: Request URI Constructor: $A1$B1 After that, I am able to see sub-domains record and View Full Page URL In Reports. But when I check reports in All page (e.g. Behavior >> All Pages) or selecting Landing Page as a Primary Dimension. Further I click on Icon given next to displayed Full URL to visit to same domain page, in browser the page
opened but the double domain name comes so page not open successfully. For example : In landing page list following URL given : www.sitegeek.com/compareHosting/arvixe_vs_hostgator If I click on icon given next the displayed URL, in browser following URL will
open https://sitegeek.comwww.sitegeek.com/compareHosting/arvixe_vs_hostgator Is this First Domain with HTTPs, coming from Google Analytic 'View' where this is taken ? How Can I remove double domains? Thanks, Rajiv0 -
Google Analytics, new property or views?
Hi All We have an existing Google analytics account which was customised relatively heavily a few years back, with custom variables, e-commerce tracking and the a large number of filters. We have determined that the custom variables and e-commerce tracking, at least for now, are no longer required and actually complicating our lives. We want to simplify the account and add a fresh set of goals and events. Our initial train of thought was to create an entire new property with the usual views, raw, test, main etc. We are proposing to retain both properties (6 months) so we can still do some comparative stuff. We're now wondering if we should retain the existing property and just create new views, the downside being that whilst we can compare data with previous periods it's meaningless to some degree as the filters etc are different. The plus of more views is that we're not firing the tag twice retaining two properties. Views and opinions welcome. Thanks
Reporting & Analytics | | mde9110 -
Google Analytics Goals are not recording
Hello! I've set up Goals within Google Analytics and they aren't registering. I'm wondering if someone can review what I've set up to see if I've entered something wrong. I'm trying to track enrollments. Here's the site info: Enroll URL: http://www.careplusdentalplans.com/individuals/enroll-careplus/ Upon completion, the user goes to a Thank You page and our CMS generates a trailing URL parameter. For example: http://www.careplusdentalplans.com/index.php/individuals/enroll-careplus-thank-you/#123456789 My Goal info in GA: Goal URL: /individuals/enroll-careplus-thank-you/
Reporting & Analytics | | SmileMoreSEO
Match Type: Head Match (to disregard trailing URL parameter)
Goal Funnel: Step 1: /individuals/enroll-careplus/ I'm curious if the problem lies in either: The URL: Notice how the URL adds /index.php/ on the thank you page. In that case, should I enter the full URL in the Goal instead of the truncated URL? The Funnel: Is it necessary to show the initial Enroll page or if I'll see that in the Flow Visualization regardless? Thanks in advance for helping me out. Erik0 -
Using Regex for Goals in Google Analytics
I’ve got a website with 20 different forms; and I’d like to track all 20 form completions with one Goal in Google Analytics. The completion-page URLs follow the pattern below (the website uses Drupal CMS) Form One: www.acme.com/node/2990/done?sid=651 Form Two: www.acme.com /node/2991/done?sid=785 Form Three: www.acme.com /node/2992/done?sid=1021 Form Four: www.acme.com /node/2993/done?sid=459 I believe that there is a way I can use regex so Google Analytics will track if any of these completion URLs appears. Looking for guidance how to format the regex statement.
Reporting & Analytics | | TopFloor0 -
Setting up Google Analytics default URL
If someone has set: the default url in Google Analytics to a non-www address (http://mysite.com) then placed the UA tracking script from that GA account within the CMS framework of the website... ... and then set the permanent 301 redirect in the htaccess file to redirect to the www address (http://www.mysite.com). How less accurrate will my GA analytics measurements be considering the default url within GA is non-www and the permanent 301 redirect in htacess is to the www-address? Anyone know how reliable GA reports are until the default url in GA analytics is changed to match what is the redirected url in htaccess file? _Cindy
Reporting & Analytics | | CeCeBar0 -
Google Analytics Goal Funnel Visualization Issue
I've setup a goal funnel but am having an issue when I look at the funnel visualization. It doesn't appear to be recognizing the 1st step of the funnel that I've defined in the goal edit page. The "Property Listing page view" is located at /listings/xxx where xxx is the number of the property. Within the funnel, I've added /listings/*, but when I go to see the funnel visualization, I see 0 counts for this step (even though it clearly shows on the entrance page to the left "/listings/622, etc". I've attached a .pdf with a few images to help make this clearer. Any thoughts? CRD-Funnel.pdf
Reporting & Analytics | | chrisfree0