My site build in HTML has been badly hit this recent update and I have been toying on the idea of changing it to Wordpress
-
My site build in HTML has been badly hit this recent update and I have been toying on the idea of changing it to Wordpress. Would this help in my rankings? It seems the hit came only that last 2-4 days when business become much quieter. Frankly i have no idea on why the site fell in ranking all of a sudden. Been comparing to competitors and even a friend in the same industry and nothing makes sense so far (link profile, DA, PA etc) This site has been ranking well for 3 years prior to this.
2. My site has loads of content and visitors arrive from various landpages. But by changing it wordpress, the url of most of them would probably change. What should i do? 301 redirect all of them or is there a better method?
-
It will not be wise to come up with a suggestion without looking deeply in to your website. There is a strong possibility that penalty hit your website because of your link profile and not your link structure...
Please drop your URL and if the problem is in your link profile then all you have to do is to find out the bad links and kill them accordingly! As a result you will see your rankings will started to come again with the time... if the problem is on the content on usability site then we probably need to look in to changing the content and site structure of the website.
At the moment all suggestions are quite blur.. I would appreciate if you drop your URL in order to get some solid information regarding your website.
-
Your current link structure should always be made as simple as possible
http://www.example.com/keyword-example/
If you have a lot of stuff like this http://www.example.com/P1268-172459:_20189/
or
keywordexampleofanchortext
vs
/keyword-example-of-anchor-text/
However the URL should not be over 70 characters and my example above is extremely long you know when I would recommend for many sites uses.
look at
http://support.google.com/webmasters/bin/answer.py?hl=en&answer=1061943
&
http://www.distilled.net/u/search-engine-basics/#crawling
Both are very good references but distilled.net/u/ I believe is most likely source of knowledge for technical SEO available right now.
If you get me a look at your URL I will tell you it is a site I believe should be remade and why exactly I think you got a drop in rankings recently. I don't want to jump to conclusions but this very well could be a penalty
-
Hi, I am a big proponent of using WordPress I think it is probably the best way to make the majority of sites out there. Although I would have to honestly look at your URL before I can tell you is the best way to go for you.
In all honesty the only way WordPress is going to advance you in the SERPS is if you have extremely bad page structure now and change it to WordPress you will be able to change the structure to be more search engine friendly eliminate using a lot of/Ajax Java that type of stuff. And the bots cannot crawl your content correctly.
However HTML, HTML5 WordPress, and WordPress HTML5 are all HTML-based. WordPress just has a database on top of it allowing for a much easier creation of content and ease-of-use by user and sometimes my search engines. The this depends 100% on how the existing site has been built.
Hosting makes a huge difference as well. If you were to go to word press I would strongly suggest the WP engine, Zippykid, web synthesis, or Pagely.
"2. My site has loads of content and visitors arrive from various landpages. But by changing it wordpress, the url of most of them would probably change. What should i do? 301 redirect all of them or is there a better method?"
If your current sites are doing alright and you have any pages in place. You would of course get sent to 301 redirect them to the new page that would take over for them. Usually do this again if the page is improperly made or the URL structure is not proper. You will always perform 301 redirects when migrating from one CMS for type of framework HTML in this case probably to a Nother. You will have to do 301 redirects to keep the link juice and domain ranking you currently have is always wise idea I should have penaltiesIf you want to send me a private message with your URL or posted here I would be happy to give you some better advice. I hope I have been help ,Thomas
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How does adding ecommerce to a site affect SEO? What are the negative and what are the positives?
We are thinking of adding ecommerce to our website as a service to our customers. We generate most of our leads through online quote requests but heard that it may be beneficial to our SEO if we add ecommerce for a few products. Is this true? Does anyone have tips on best and worst SEO ecommerce practices?
Web Design | | TeguarMarketing0 -
What causes rankings to drop while moving a site.
Hi, we recently moved a PHP based site from one web developer to another (switched hosting providers as well). Amidst the move our rankings drastically dropped and our citation and trust flow were literally cut in half as per Majestic SEO. What could have caused this sudden drop?
Web Design | | Syed_Raza0 -
Thoughts on how to speed up my site? (Other site ideas.)
I was wondering if someone had a few minutes to talk a look at our site and see how to speed it up. I've ran some of the speed tests and I get different results, so I'm not sure if my site would be considered "slow" or not. Also if there any other things that jump out at you (usability, side bar, things I should change / add / take away to make a users experience better, etc.) please let me know. Any feedback is good feedback to me. 🙂 I'm using WP Super Cache as well. Thanks!
Web Design | | NoahsDad1 -
Site Activity, SEO, and behind login
I have a site that provides online education and as such, most of the user activity happens behind a login. This has me thinking about potential SEO impacts with a few questions that maybe someone could lend some light on: How important is activity (above just search activity) to the search engines Would it help to enter these pages, even though they're behind a login, into GA as we have with the front-end of the site Does a subdomain make a difference (right now we implement the course as a subdomain of the main site Lastly, as I was looking at compete.com, I am wondering how they get these use statistics?
Web Design | | uwaim20120 -
Buying mutliple keyword rich domain names and directing them to one site
I've noticed some folks buying keyword rich domain names and pointing them to one site to try to rank for those keywords. An example of this is a plumbing business that buys domains like austinplumber.com, localaustinplumbingservice.com, bestplumberinaustin.com and then pointing these domains to their main website. Does this help the site rank for these key phrases? How does google see this? Thanks mozzers! Ron
Web Design | | Ron100 -
Wordpress template design
Hi everyone, I know its not really an SEO question, but I'd thought i'd ask here to see if anyone can help. Does anyone know any awesome wordpress template designers? I've been looking for a while, but i've not been able to find anyone awesome. I know it's going to cost, to get someone good.
Web Design | | PeterM220 -
Are tables OK in e-commerce sites?
I know that for best results with search engines, tables should not be used. However as I look to redesign our older e-commerce site, I find that not only our website but many other e-commerce sites use tables. Is it acceptable to use tables in e-commerce or am I just viewing outdated e-commerce sites. Could you recommend a good shopping cart solution? We currently use volusion. Thanks for your time and see you in Boston next week!
Web Design | | Lael0 -
Hosting/design company that is both cheap and has a nice partner package. Any ideas?
I need to signon with a hosting/design company that is both cheap and has a nice partner package. Any ideas?
Web Design | | christinarule0