How to promote press releases and guest posts
-
Hi, i would like to know what is the best way to promote press releases and guest posts.
We do a lot of guest articles where we write for other sites and we also do a lot of free press releases, but i would like the hard work to pay off and would like to know what are the best methods to promote these press releases and guests posts.
what I would like to do is to have our brand name come up a lot in the search engines.
any other methods to do this would also be a great help
-
thank you for the advice
-
Your first go-to resource should be your existing audience, but try going above and beyond on Social Media! Push out your content over the obvious social platforms where you've already built up a following. You can enhance this by tweeting to specific industry experts you want to grab the attention of, joining and posting in Google+ Communities related to your industry, as well posting in professional groups on LinkedIn. Good luck with your promotion efforts!
-
thank you
-
Hello there,
Also don't forget about Google +, that will help you
-
hi, thanks for that. Some of the blogs have do follow. What we are trying to do is to promote our brand by getting the articles we have written for other sites and our press releases appearing higher up in the search engine.
We spend a number of hours researching and writing the articles and do not want them to vanish, we write articles for other sites to promote our brand name.
At the moment we are already linking them from our site but we are looking at other ways to give the articles and press releases link juice and improve its position in google
-
Social Media is considered the best way to promote Press Release. Use Hashtag feature in both Twitter and Facebook to promote the posts to the target audience in similar field
Also, for guest articles - are these done in high quality blog sites. If its so, do you use anchor text and links and is it dofollow. If its yes, then may be you can also again use Facebook posting, Twitter and Pin it to get audience for your posts
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Looking for a Proof Reader for a Moz Blog Post..
Hello everybody, After being here for 4 years I decided to write a post for YouMoz. That was about 3 months ago, and while I have read, re-read and proofed this thing a dozen times since, I know my own limits. I honestly want the post to be the best it can be, and while I stand by my article, I know my forte is not with writing. My article is about Beginning SEO and Where to Start, yes it maybe cliche but I find myself answering many of the questions on these QA boards that I address in this article. It would be nice to have a post I could point to when such situations arise. What I'm looking for is one or two persons with a strong knowledge of basic SEO, the ability to understand me (a cluttered mind), and strong grammar skills. Credit will be given to those who want it. The article is basically in what I consider a finished state, I just need to add a compendium video for one of the sections. I have done my own artwork, research, and document design. I just need a keen eye to snuff out those grammar errors I always miss and somebody to tell me if a section doesn't make sense. If you are interested please let me know here, or send me a PM. I would like to have something to review to make my selection so if you're not active here, a link to where you are would be beneficial. I know that might be asking a lot; help and you also get vetted, but the idea is I don't want to send out what I think is a very good article only to see it appear on another site. Thank you, Don P.S. To the Moz staff. Once I make my selection I will mark at least one response as Good so it don't keep annoying you as an un-answered question.
Content Development | | donford1 -
Hi Moz, Asking on how to put the canonical header manually onto old blog posts?
Hi Moz, Can you help me on how to put canonical header manually onto old blog posts? Thanks
Content Development | | Jeanie040 -
New Link Tracker from My Blog Guest
Hi, Just come across this and thought I would share it, looks good from the outside but not yet signed up, going to though in the next hour or so. Anyway looks good - http://tracker.myblogguest.com/
Content Development | | activitysuper1 -
Promoting blog content
I've created a pinterest board, which kind of serves as a blog also as it tells people how they can save money on their heating bills this winter. Does anyone have any suggestions on how to promote it as a backlinking opportunity? Would it be good to also feature the content on our website? Guest blogging? Any suggestions would be welcomed. Thank you.
Content Development | | AAttias0 -
Evergreen content: Dedicated section or blog posts?
As part of our content strategy we are creating an ongoing series of articles to help both our potential buyers and our users learn about our product and improve their knowledge of industry best practices in general. Internally, we've had some debate as to where we should host this content within our site. We've identified two approaches: Series of blog posts Dedicated knowledge section of the website If we go with the first approach, we would created a dedicated section that indexed all the blog posts. If we went with the second, we'd create blog posts for each of the articles announcing their addition. Is there any difference, SEO wise with the two approaches? What would you recommend? Thanks, Darren.
Content Development | | dgibbons0 -
What is the Best Way to Become a Guest Blogger?
What have you found to be the best way to convince quality blog sites with authority to let you become a guest blogger for their site? I know that providing samples of quality writing is key. But other than that, what is the best way "in"? I have a handful of quality writers at my disposal and also write myself, but I'm trying to find effective ways of convincing established blogs to let me write for them. Please send me your best, most creative suggestions! What has worked for you? Thank you, Afshin Apples of Gold
Content Development | | applesofgold0 -
Posting youtube videos on your site-use irframe or "old embed code"
If you choose "embed" now, youtube gives you the choice of using an iframe: <iframe width="430" height="352" src="http://www.youtube.com/embed/0-nKXALtHWs?rel=0" frameborder="0" allowfullscreen=""></iframe> or, the old embed code: <object width="430" height="352"><param name="movie" value="http://www.youtube.com/v/0-nKXALtHWs?version=3&hl=en_US&rel=0"><param name="allowFullScreen" value="true"><param name="allowscriptaccess" value="always"><embed src="http://www.youtube.com/v/0-nKXALtHWs?version=3&hl=en_US&rel=0" type="application/x-shockwave-flash" width="430" height="352" allowscriptaccess="always" allowfullscreen="true"></object> Is either better when it comes to seo?
Content Development | | MarieHaynes0 -
Are post tags on blogs still useful?
Hello I have a number of sites on Wordpress which all still use the post tag feature. Is this something that I should really be avoiding due to duplicate content issues in the url's of the site, or is it still something that can help SEO wise? I only ask as I did a crawl diagnostics report on SEOmoz and it found that 48 of my title elements were too short due to these tags in the URL's. If you do all suggest I keep using them, should they be 3 odd words which are keywords? Thanks in advance.
Content Development | | mozUser14692366292850