Are all duplicate contents bad?
-
We were badly hit by Panda back in January 2012. Unfortunately, it is only now that we are trying to recover back.
CASE 1:
We develop software products. We send out 500-1000 word description about the product to various download sites so that they can add to their product listing. So there are several hundred download sites with same content.How does Google view this? Did Google penalize us due to this reason?
CASE 2:
In the above case the product description does not match with any content on our website. However, there are several software download sites that copy and paste the content from our website as the product description. So in this case, the duplicate content match with our website.
How does Google view this? Did Google penalize us due to this reason?
Along with all the download sites, there are also software piracy & crack sites that have the duplicate content.
So, should I remove duplicate content only from the software piracy & crack sites or also from genuine download sites?
Does Google reject all kind of duplicate content? Or it depends on who hosts the duplicate content?
Confused
Please help. -
It is tricky. As Michael said it is important to get your content indexed first, which can help identify you as the source. Google doesn't always do a great job of that. Generally, I don't worry too much about Case 1, but in your case, it can be tougher. The problem is that many download sites can have very high authority and could start outranking you for these product descriptions. If that happens, it's unlikely you'd be penalized, but you could be filtered out or knocked down the rankings, which might feel like a penalty.
Here's the thing, with Case 1, though. If these download sites are simply outranking you, but you're distributing product, is it so awful? I think you have to look at the trade-off through the lens of your broader business goals.
Case 2 is tougher, since there's not a lot you can do about it, short of DMCA takedowns. You've got to hope Google sorts it out. Again, getting in front of it and getting your content in the index quickly is critical.
If you were hit by Panda, I'd take a hard look at anything on your own site that could be harming you. Are you spinning out variations of your own content? Are you creating potentially duplicate URLs? Are you indexing a ton of paginated content (internal searches, for example). You may find that the external duplicates are only part of your Panda problem - if you can clean up what you control, you'll be much better off. I have an extensive duplicate content write-up here:
-
For all new content it is important to get indexed fast. There is the scenario that if your site is crawled infrequently another site may get that copy indexed first and by default is viewed as theirs. So with any new content I would post on social media as quickly as possible - G+, Twitter etc to get noticed and to mark as yours. G+ author attribute will help.
-
Hi Gautam,
Good questions, it really hard to say what Google determines as duplicate content so this will just be my hunch on your issue. As I have experienced Google won't 'penalize' you as you're the owner of the content and you can't be the victim of other people stealing or copying your content. Also if you have provided these sites with your content. Mostly because you're often not in charge of the content management on somebodies elses site.
Hope this helps a bit!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplicate website got indexed: Caused rank drop?
Hi all, We have replica of our website with exact pages and content. That website got indexed by mistake and allowed for bots for more than 10 days. Our ranking dropped now and we moved from 2nd page to 5th page. But previously we had this happened and didn't hurt much. We got punished now? Thanks
Algorithm Updates | | vtmoz0 -
Test site is live on Google but it duplicates existing site...
Hello - my developer has just put a test site up on Google which duplicates my existing site (main url is www.mydomain.com and he's put it up on www.mydomain.com/test/ "...I’ve added /test/ to the disallowed urls in robots.txt" is how he put it. So all the site URLs are content replicated and live on Google with /test/ added so he can block them in robots. In all other ways the test site duplicates all content, etc (until I get around to making some tweaks next week, that is). Is this a bad idea or should I be OK. Last thing I want is a duplicate content or some other Google penalty just because I'm tweaking an existing website! Thanks in advance, Luke
Algorithm Updates | | McTaggart0 -
Am I doing enough to rid duplicate content?
I'm in the middle of a massive cleanup effort of old duplicate content on my site, but trying to make sure I'm doing enough. My main concern now is a large group of landing pages. For example: http://www.boxerproperty.com/lease-office-space/office-space/dallas http://www.boxerproperty.com/lease-office-space/executive-suites/dallas http://www.boxerproperty.com/lease-office-space/medical-space/dallas And these are just the tip of the iceberg. For now, I've put canonical tags on each sub-page to direct to the main market page (the second two both point to the first, http://www.boxerproperty.com/lease-office-space/office-space/dallas for example). However this situation is in many other cities as well, and each has a main page like the first one above. For instance: http://www.boxerproperty.com/lease-office-space/office-space/atlanta http://www.boxerproperty.com/lease-office-space/office-space/chicago http://www.boxerproperty.com/lease-office-space/office-space/houston Obviously the previous SEO was pretty heavy-handed with all of these, but my question for now is should I even bother with canonical tags for all of the sub-pages to the main pages (medical-space or executive-suites to office-space), or is the presence of all these pages problematic in itself? In other words, should http://www.boxerproperty.com/lease-office-space/office-space/chicago and http://www.boxerproperty.com/lease-office-space/office-space/houston and all the others have canonical tags pointing to just one page, or should a lot of these simply be deleted? I'm continually finding more and more sub-pages that have used the same template, so I'm just not sure the best way to handle all of them. Looking back historically in Analytics, it appears many of these did drive significant organic traffic in the past, so I'm going to have a tough time justifying deleting a lot of them. Any advice?
Algorithm Updates | | BoxerPropertyHouston0 -
Will Parked Domain hurt My SEO as Duplicate Content?
Hello, I have one website (Migration Lawyers) and I have an extra 8 domains Parked so they are basically cloning the content of the site. so if the main site is: migrationlawyers.co.za and I have an addon domain migration-lawyers.com is that good or bad? is there a proper way to redirect the sites, will redirecting (301) subdomains be more effective? Thanks for your Input 🙂 0i8VXqr.png
Algorithm Updates | | thealika0 -
Duplicate content advice
Im looking for a little advice. My website has always done rather well on the search engines, although it have never ranked well for my top keywords on my main site as they are very competitive, although it does rank for lots of obscure keywords that contain my top keywords or my top keywords + City/Ares. We have over 1,600 pages on the main site most with unique content on, which is what i attribute to why we rank well for the obscure keywords. Content also changes daily on several main pages. Recently we have made some updates to the usability of the site which our users are liking (page views are up by 100%, time on site us up, bounce rate is down by 50%!).
Algorithm Updates | | jonny512379
However it looks like Google did not like the updates....... and has started to send us less visitors (down by around 25%, across several sites. the sites i did not update (kind of like my control) have been unaffected!). We went through the Panda and Penguin updates unaffected (visitors actually went up!). So i have joined SEOmoz (and loving it, just like McDonald's). I am now going trough all my sites and making changes to hopefully improve things above and beyond what we used to do. However out of the 1,600 pages, 386 are being flagged as duplicate content (within my own site), most/half of this is down to; We are a directory type site split into all major cities in the UK.
Cities that don't have listings on, or cities that have the same/similar listing on (as our users provide services to several cities) are been flagged as duplicate content.
Some of the duplicate content is due to dynamic pages that i can correct (i.e out.php?***** i will noindex these pages if thats the best way?) What i would like to know is; Is this duplicate content flags going to be causing me problems, keeping in mind that the Penguin update did not seem to affect us. If so what advise would people here offer?
I can not redirect the pages, as they are for individual cities (and are also dynamic = only one physical page but using URL rewriting). I can however remove links to cities with no listings, although Google already have these pages listed, so i doubt removing the links from my pages and site map will affect this. I am not sure if i can post my URL's here as the sites do have adult content on, although is not porn (we are an Escort Guide/Directory, with some partial nudity). I would love to hear opinions0 -
Organizing Website Content
Hey everyone! I am looking for some opinions on organizing website content. Here are two thoughts. I am open to alternative suggestions as well. Thanks for any consideration in this matter! **Aviation Supply Store Thought A ** **Helicopters Airplanes Rockets ** Helicopter engines Airplane engines Rocket engines Helicopter Fuels Airplane Fuels Rocket fuels Helicopter Accessories Airplane Accessories Rocket Accessories Aviation Supply Store Thought B Engines Fuels Accessories Helicopter Engines Helicopter Fuels Helicopter Accessories Airplane Engines Airplane Fuels Airplane Accessories Rocket Engines Rocket Fuels Rocket Accessories I simply chose aviation as an example. I'm just having difficulty deciding on how best to catagorize. Thank You!
Algorithm Updates | | APICDA0 -
Will google punish us for using formulaic keyword-rich content on different pages on our site?
We have 100 to 150 words of SEO text per page on www.storitz.com. Our challenge is that we are a storage property aggregator with hundreds of metros. We have to distinguish each city with relevant and umique text. If we use a modular approach where we mix and match pre-written (by us) content, demographic and location oriented text in an attempt to create relevant and unique text for multiple (hundreds) of pages on our site, will we be devalued by Google?
Algorithm Updates | | Storitz0 -
High bounce rates from content articles influencing our rankings for rest of site
We have a large content article section on our e-commerce site that receives a lot of visits but also have very high bounce rates. We are wondering if this is hurting the rest of our site's rankings. **When I say bounce rates I mean what ever metrics Google is using to determine quality content (specifically after the Panda update). ** We are trying to determine if having the content articles on our domain hurts us. We only have the content articles for link building.
Algorithm Updates | | seozachz0
