What works when common ranking factors fail?
-
I have seen in few instances where the ranking factors doesn't seem to work for competitive keywords. The websites which don't have more than one or two links rank much higher in search results.
Any clue what SEOs should do in that scenario?
-
Thank you friends. Got the answer in the latest white board friday.
-
David's answer is really short... but it's really true.
-
Focus on providing a better user experience - bounce rate etc play a part in rankings these days
-
External factors play a big part in this. If you aren't carrying a site like Amazon.com to use for your linking disposal, you're going to have a big uphill battle. Unfortunately, right now, part of that battle is the quantity of Time and significant natural growth within your link profile. Sites like Diapers.com can become a major competitor quickly (and you'll see this with Media groups & corporate conglomerates as well) as they have the whole network of sites at their disposal. Linking schemes between the properties can bring these relatively new players hundreds of thousands of dollars in organic traffic revenue in a relatively short period of time.
Your specific scenario is a tough one to speculate on.. simply because we can not see what you are seeing without looking at the sites in question.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is pagerank still a ranking factor for Google?
Hello Friends, Just want to confirm that the announcement by Google officials for no more pagerank update (Oct 14) is only for the Google toolbar update but pagerank still exists and still a ranking factor for Google? http://searchengineland.com/google-toolbar-pagerank-finally-officially-dead-205277 Please help. Regards
Moz Pro | | chakraseo0 -
Why do the Ranking Report emails differ from the acutal Ranking Report?
I have been noticing that the Rankings listed in the emails are far different from the ones in my report once I log in. Any idea what this is about? Often the rankings in the email are much better then in the report. And I am talking about on the same day as the email was sent out, not a week later.
Moz Pro | | 2CDevGroup0 -
Google shutting down Rank Tracking Software? - Raven and AHREFS close down ranking results.
Hi, I was wondering if other people had noticed the (very sudden) closing down of the ranking tools for both Raven and Ahrefs - both of which were major parts of their software. Given the sudden and synced timing my guess is that Google is throwing its weight around and banking on the doors of companies offering ranking software with the threat of a fat lawsuite! What is everyone else using for their rank checking ? Will this impact SEOMOZ ranking results ?
Moz Pro | | James770 -
Local SEO Rankings Report Tools (based on several locations)?
Hi, Just a quick question. I am looking for a Rankings Report tool that allows a user to not only provide a list of Keywords, but also a list of Locations for which to check Google UK's ranking results. In practice, I would like to be able to enter 6 names of Towns next to my keyword list and get "localised results". Many thanks in advance, Cheers Greg
Moz Pro | | GregoryTK
PS: first Q within the Q&A, so please apologise for any potential "stupid questions"1 -
Keyword Difficulty Tool Ranking
I'm using the keyword difficultly tool to help me create a a list of 5 keywords (out of approx 50-60) to optimise pages for on a site. However I don't want to just choose the top 5 if 3 of them are too competitive and not worth targeting. From anyone's experience, for a small, new web company who has no pages optimised at this point, do you think there is a keyword difficulty score that I should create a hard limit on? So for instance, with a group of keywords, to only target keywords that have a difficulty score of 60 or below because anything higher would be too difficult to optimise the pages for in this stage of the sites development. Thanks in advance for your help Michelle 🙂
Moz Pro | | artlivemedia0 -
Rank tracker based on personalization or not?
I have been using the rank tracker to update clients on their current positions/improvements etc. but have been told a number of times now that the results they were seeing were not the same. Does the rank tracker work by giving results based off my location or from somewhere else or what? I should mention that I am based in Malta and my clients are based in the UK and Italy (with their sites being optimized for local keywords) I also ask them to clear their browsing history and to restart their browser before they check.
Moz Pro | | MassivePrime0 -
Top ranking with no SEO
I ran an SEOMoz keyword difficulty report for the term "interim CFO services" and found that all of the websites that ranked really well for that term have good page authority and domain authority scores and plenty of incoming links.....except 1. result #5 has a page and domain authority of 1 and no incoming links, however it's ranked #5 in google SERP for this highly competitive term. see screenshots: http://screencast.com/t/NJiOn8N4l http://screencast.com/t/x6tU1RhX4j Is this ranking based solely on the domain name being 100% relevant? Did they just get lucky and hit the google rankings jackpot? If this is the case, by the same logic I am trying achieve high rankings for the keyword "outsourced accounting firm" and purchased the domain name outsourcedaccountingfirm.com and am not even ranked in the top 50 with google for that keyword. (it's very new though) any feedback on either questions above would be greatly appreciated. Thanks!
Moz Pro | | texmeix0 -
How Long For New Keyword Rank Data?
I have a PRO account and added the initial keywords and got the immediate rankings for those. Then I added new keywords and those have not been updated. How long do I have to wait to get Keyword Ranking data on those keywords. I know it says they are updated every Friday, but does that mean I have to wait until next Friday for my first run of data on new keywords?? I ask because I have to present to a client before then and I require the data for that meeting. Any insight is appreciated.
Moz Pro | | mc418720