What are the different tactics for getting ranked/ included in Google finance searches such as http://www.google.com/finance/company_news?q=NASDAQ:ADBE
-
I don't know what ranking factors they are using for this feed. The results vary greatly from a search done at google.com or google.com/news and google.com/finance
I'm working with a website that regularly publishes finance-related news and currently gets traffic from google finance. I'm wondering what we can do to optimize our news articles to possibly show more prominently or more often.
Thanks
-
Monica,
Thanks so much for your help. I was having trouble finding any further information through my own research, maybe I can get some clues from Google News. I will also be experimenting and maybe can share my findings.
I appreciate it
-Joe
-
Hi there,
I asked quite a few people, including some SEO's from the most prominent financial news publishers in the country. Unfortunately nobody has researched Google Finance at that granular level. It was described as an "algo overlay", using News as the foundation. The best recommendation I can provide is that you could do your own brief analysis of 200-300 stories on Finance, and look for attributes that correlate between them.
Sorry this isn't specifically answering your questions, but we would certainly welcome any research. Good luck!
-
Hi there,
I asked quite a few people, including some SEO's from the most prominent financial news publishers in the country. Unfortunately nobody has researched Google Finance at that granular level. It was described as an "algo overlay", using News as the foundation. The best recommendation I can provide is that you could do your own brief analysis of 2-300 stories on Finance, looking for attributes that correlate between them.
Sorry this isn't specifically answering your questions, but we would certainly welcome any research. Good luck!
-
Hi there,
Didn't want to leave you hanging, looking into a few things and will get back to you!
-
Hi Monica,
Thanks for your response. We've already done all of your suggestions, and I have a few follow-up questions:
In addition to getting generally better uptake into Google Finance, a few specific questions are:
1. What determines the set of companies that GF associates with an article? Any suggestions for keywords in the metadata or text of the article?
2. What determines how long the article stays on the feed on the right-hand side of GF? We think it's a function of our site's reputation, the clickthrough rate on the article title, and the frequency of competing articles on the company. We often see our articles appear on GF but last only a few minutes.
3. How long must the article be? When we write articles less than ~300 words they don't appear on GF, but other sites regularly have much shorter articles in GF. -
Hi there,
Submitting to Google Finance has the same requirements for Google News, including unique URL structure (incorporating 3 digits), creating permanent URLs (no overwriting), and that the content is updated every day. You also should submit the site as content for Google News.
If you haven't already, creating a Google News Sitemap is also on the top of the list, which helps Google gain access to news articles a lot more efficiently. Although Google notes that it "does not favor sites that use New Sitemaps", I find it useful simply because it also creates a separate tab in Webmaster Tools, making troubleshooting a lot easier.
I hope this helps point you in the right direction!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is Google Filling in Search Forms?
Hi Mozers, Is it true that Google will fill in search forms and thus generate potentially thousands of pages by itself? We have a spike in number of pages indexed and it corresponds with the time we added an advanced search form to the site... Thanks for the advice! Yael
Intermediate & Advanced SEO | | yaelslater0 -
Google Search Console Tools Sitelinks
Question. If you wanted to use the Google Demote this sitelink URL - will another sitelink appear to replace it? There is a sitelink I feel doesn't belong and hoping another one that is beneficial appears. I understand Google has control of what appears. https://support.google.com/webmasters/answer/47334 Thanks.
Intermediate & Advanced SEO | | Kdruckenbrod0 -
Any tips on how tp get reddit or pinterest posts rank high on google images?
Hello I have noticed that for a keyword that has high competition it has on top image searches not that popular pinterest post & a reddit post, explorergram , youtube etc., the keywork is "24k gold iphone" and I am wondering if I could create somehow myself a pinterest or reddit post or something similar that would have images with my product rank high on that keyword, since my website does not rank well in mage search for some reason... https://www.google.fi/search?q=24k+gold+iphone+6&source=lnms&tbm=isch&sa=X&ved=0CAcQ_AUoAWoVChMI1f2LkpTxxgIVhI8sCh1SGwjy&biw=978&bih=550#tbm=isch&q=24k+gold+iphone thanks a lot
Intermediate & Advanced SEO | | bidilover0 -
Does blocking foreign country IP traffic to site, hurt my SEO / US Google rankings?
I have a website is is only of interest to US visitors. 99% (at least) of Adsense income is from the US. But I'm getting constant attempts by hackers to login to my admin account. I have countermeasures fo combat that and am initiating others. But here's my question: I am considering not allowing any non US, or at least any non-North American, traffic to the site via a Wordpress plugin that does this. I know it will not affect my business negatively, directly. However, are there any ramifications of the Google bots of these blocked countries not being able to access my site? Does it affect the rankings of my site in the US Google searches. At the very least I could block China, Russia and some eastern European countries.
Intermediate & Advanced SEO | | bizzer0 -
Running Google Ads on the website will impact the Rankings?
Hi, Will Google AdSense those are running above the fold of the website, impact the keywords rankings?
Intermediate & Advanced SEO | | RuchiPardal0 -
How to get an online store ranked
Hello, The question is how to get SEO traffic to www.misslovegirls.com [staff warning: this is a lingerie site and may be not safe for some viewing situations] The only editable info we have on the pages is in the Meta Keywords and Meta Description on each page. Goal to get search engine traffic to the site. Any suggestions? Thank you!
Intermediate & Advanced SEO | | onlinemktg10 -
Is it possible to get a list of pages indexed in Google?
Is there a tool that will give me a list of pages on my site that are indexed in Google?
Intermediate & Advanced SEO | | rise10 -
Is Google taking longer to rank new sites?
We run a lot of "niche blogs" and websites focused on fairly non-competitive keywords. At the start of the year, we used to be able to put up websites and be able to achieve almost instant rankings on these sites. However, recently, it seems to be taking a lot longer for these sites to rank. It also seems to be taking longer for Google to index links. Is this a recent change in Google to protect against spam and help filter out the lower quality sites? Has anyone else noticed this or is it just me?
Intermediate & Advanced SEO | | ukss19840