Can NoFollow Links Hurt SEO Efforts?
-
Hi Mozzers'
I've been doing some research on a few sites and found that one or two contain allot of nofollow links, can these have a negative effect on seo efforts?
-
Also see this recent thread: http://moz.com/community/q/forum-website-rel-nofollow-is-this-good#reply_173347
-
In many, circumstances, nofollow links are exactly what you want. They protect your site from outbound linking situations that Google could think was manipulative, such as passing on link juice to sites that are advertising and sites that are in some way paying you for the link. Nofollows to spammy/ low quality sites and to those that you cannot attest to their quality also help you from appearing to manipulate rankings for those sites.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What are some good SEO tactics to defend our position against an upcoming competition in a near monopolistic market?
I'm doing SEO for a medium sized client whose area of business is targeting a very niche audience, in an almost monopolistic market. We're currently in top 3 ranks in our head terms. However, market research has indicated the threat from an upcoming competitor. The competitor is relatively larger and is well established in other countries. Is there something I could do from my end to defend/maintain our current position?
Competitive Research | | iQuanti0 -
Is building links just to risky to do nowadays?
Hi, How risky is link building nowadays? I have a site which has been left on its own and over time has generated links which is great, its a resource type of site so works well in that department. The reason it picks up links by itself is because I have spent time on it and in the past I could just leave and the links it would pick up would maintain its rankings. Over the last 6 months a lot of marketers have noticed this large traffic, and have produced 1 page sites going directly for my main term - then putting adsense all over it. So problem is, my site can't build links by itself as fast as these marketers are doing manually. Don't get me wrong I can do what they are doing but they don't care about their 1 pager as much as I do about my site - a lot of work has gone into it. Can I link build without running a 'big' risk of having my site hit by Google? how does one build links the way Google is ok with? Thanks.
Competitive Research | | followuk0 -
Why are my paid vendors not showing on our links?
We pay a hefty amount to site that claim to bring in leads. ie... Cars.com, Edmunds.com, Cargurus, and I also have my dCard (digital business cards) with links to our URL. Why aren't they showing on our PA or DA? Could it be our web host? We have on;y 2 options for web hosts per Acura (a compliance thing) Please help with any thoughts or answers to this. I see many other dealers with strong links who use the same companies. Our site is http://findlayacura.com and thank you for any help. We appreciate it greatly.
Competitive Research | | ModernPallets0 -
Internal/External link ratio
I have a client who ranked #3 for a very important and highly competitive keyword phrase. Using the 'Compare Pages' tool in open site explorer I could see that we were far better optimized than the two websites that were out ranking my client. Our PA was higher, the MozRank was higher, more internal and external links (and the external are all high quality) more linking C blocks etc.. etc... not just the page but the website, in general, was better optimized. The one thing I did notice was that although we had more internal and external links, our ratio was far heavier to the external side than the ratio of either competitor. So, at a loss of what else to do, I went through the website and beefed up the internal links to the specific page in question. I didn't over do it, just moved up from about 6% to about 12% (one competitor was at about 20% while the other was about 65%). Six days later we are number two rather than number three. Coincidence? Should I beef it up even more? Has anyone ever come across anything like this? Thank you for your comments in advance.
Competitive Research | | Vizergy0 -
How a site only with Frame can be at #1 google in a competitive keyword?
Guys, I need help. I have a company in Brasil and due to lack of budget, I'm doing the SEO for my self. And for two years Im reading everything that I can to do my best in my website. I worked very hard, but the #1 in the most important keyword for my company is a very bad website only with frames. What they are doing? Could anyone give help? Keyword: "acampamento"
Competitive Research | | Naghirniac
Google Brazil (www.google.com.br)
#1 website: www.acampar.net My website: www.acampamentoaguiasdaserra.com.br Thank you in advance Miguel0 -
How can I get meaningful competitive analysis when I blog on Wordpress?
The competitive analysis data I get on my blog heartspm.wordpress.com is Wordpress domain data. That doesn't help me much. I know Wordpress has a lot of domain authority. Can I get comparitive information based solely on heartspm.wordpress.com?
Competitive Research | | GerryWeitz0 -
Our site being outranked by competitors with lower "moz" scores - due to on-page SEO?
Howdy, Our SEO efforts are doing well, but for a few keywords it seems we cannot budge one of the competitors sitting in spot #1. Through some competitive analysis I've noticed that our website has a much higher mozRank with regards to both page and domain compared to the current #1 spot. My question is what kind of factors could be the issue as to why we are still being outranked. Is it simply a case of poor on-page SEO at this point or should I be taking the mozRanks with a grain of salt.
Competitive Research | | marketingdepartment.ch0 -
SEO Struggles
Hey everyone, I am a web programmer and have been fooling around with SEO for about a year now and just started to get pretty serious about it so I signed up for SEOmoz. We just launched our new site about 4 months ago (http://www.cincinnatiwebtec.com) and Google just started ranking us about a month ago. I believe we have done everything right with H1 tags, H2 tags, Title tags, alt tags, inbound links, url structure, etc. but yet we still can't even seem to get to the 1st or 2nd page of Google for "Cincinnati Web Design". I know it's going to be a competitive keyword because the people fighting for it are the SEO experts, but if you were to compare a person on page 2 or 3 to us, some of them have nothing to do with Cincinnati web design and I highly doubt they even bother with SEO, but yet they are ranked higher than us. i.e. http://www.hollandadvertising.com/ - the only place I see Cincinnati is the address at the bottom and they have only 30 inbound links according to yahoo. On top of that, they are an advertising firm, not a web design firm! I was wondering if you guys would take a look at our site above and offer some suggestions. Do you think we are spreading the keywords too thin? I mean I just can't think of why a company like the Holland Advertising example above would rank higher than us. We clearly have a more SEO optimized site, more inbound links, more quality links, 0 errors, 0 warnings, etc. I am just at a loss. Hope you guys can help. Thanks guys, Chris
Competitive Research | | Cincinnati_WebTec0