Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Google Ranking Generally in Germany - Keywords & Umlauts
-
Hi Mozzers,
I was hoping i could get some advice/opinions on a website ranking problem i have been working on, in particular one of the pages.
This is our German language website which is hosted from Germany and a flaunt German speaking member of staff from our German office moderates the text content of the website for us.Our website seems to get good traffic ,visitor navigation and conversions.
One of the keywords i focus building around is Schallpegelmessgerät which is one way of basically saying Sound level meter in German. The keyword uses an umlaut which i cannot use in the URL, but google is picking up and putting into the snippets, but apart from that our on-page optimization is good according to the moz tool.
I have been trying to improve our content and we post many blog articles around the topic/keyword but google.de seems to choose not to even display this on the first couple of pages and sometimes ranks our blog articles around the third page. We are even been outranked by some low quality cheap online shop websites some of which with low quality content and low page and domain authorities.
I had accepted this but after looking at bing.de and doing a search i find our page in the top 5 results, i understand that google and bing's algorhythms are different but just struggling to get my head around it all.
Here is our website & page - http://www.cirrusresearch.de/produkte/schallpegelmessgerat/
Any advice on this situation would be greatly appreciated, thank you very much for reading this
James
-
Thank you,
i did look at this particularly how the competition was typing the keyword on the page and they all still use the umlaut, but as for the url structure it could be an idea for me to make changes so it would be http://www.cirrusresearch.de/produkte/schallpegelmessgeraet/ yea thanks, i may look at changing this structure slightly, but i am still not quite sure that would be a reason for my current ranking to be so poor
-
Have you tried to spell it with "ae" rather than with the umlaut? So it will read Schallpegelmessgeraet. Not sure if Google Germany can read umlauts and I'm guessing with the problems you are having, they may not be able to.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Negative SEO & How long does it take for Google to disavow
Following on from a previous problem of 2 of our main pages completely dropping from index, we have discovered that 150+ spam, porn domains have been directed at our pages (sometime in the last 3-4 months, don't have an exact date). Does anyone have exerpeince on how long it may take Google to take noticed of a new disavow list? Any estimates would be very helpful in determining our next course of action.
Intermediate & Advanced SEO | | Vuly1 -
Is a Wordpress AMP plugin sufficient, or should we upgrade our WP theme to an AMP theme?
Hello there, our site is on a Flatsome Wordpress theme (which is responsive and does not support AMP), and we are currently using the AMP for Wordpress plugin on our blog and other content rich pages. My question is - is a plugin sufficient to make our pages AMP friendly? Or should we consider switching to a theme that is AMP enabled already? Thanks!
Intermediate & Advanced SEO | | tnixis
Katie0 -
Why some websites can rank the keywords they don't have in the page?
Hello guys, Yesterday, I used SEMrush to search for the keyword "branding agency" to see the SERP. The Liquidagency ranks 5th on the first page. So I went to their homepage but saw no exact keywords "branding agency", even in the page source. Also, I didn't see "branding agency" as a top anchor text in the external links to the page (from the report of SEMrush). I am an SEO newbie, can someone explain this to me, please? Thank you.
Intermediate & Advanced SEO | | Raymondlee0 -
Ranking 1st for a keyword - but when 's' is added to the end we are ranking on the second page
Hi everyone - hope you are well. I can't get my head around why we are ranking 1st for a specific keyword, but then when 's' is added to the end of the keyword - we are ranking on the second page. What could be the cause of this? I thought that Google would class both of the keywords the same, in this case, let's say the keyword was 'button'. We would be ranking 1st for 'button', but 'buttons' we are ranking on the second page. Any ideas? - I appreciate every comment.
Intermediate & Advanced SEO | | Brett-S0 -
Newly designed page ranks in Google but then disappears - at a loss as to why.
Hi all, I wondered if you could help me at all please? We run a site called getinspired365.com (which is not optimised) and in the last 2 weeks have tried to optimise some new pages that we have added. For example, we have optimised this page - http://getinspired365.com/lifes-a-bit-like-mountaineering-never-look-down This page was added to Google's index via webmaster tools. When I then did a search for the full quote it came back 2nd in Google's search. If I did a search for half the quote (Life is a bit like mountaineering) it also ranked 2nd. We had another quote page that we'd optimised that displayed similar behaviour (it ranked 4th). But then for some reason when I now do the search it doesn't rank in the top 100 results. This, despite, an unoptimised "normal" page ranking 4th for a search such as: Thousands of geniuses live and die undiscovered. So our domain doesn't seem to be penalised as our "normal" pages are ranking. These pages aren't particularly well designed from an SEO standpoint. But our new pages - which are optimised - keep disappearing from Google, despite the fact they still show as indexed. I've rendered the pages and everything appears fine within Google Webmaster Tools. At a bit of a loss as to why they'd drop so significantly? A few pages I could understand but they've all but been removed. Any one seen this before, and any ideas what could be causing the issue? We have a different URL structure for our new pages in that we have the quote appear in the URL. All the content (bar the quote) that you see in the new pages are unique content that we've written ourselves. Could it be that we've over optimised and Google view these pages as spam? Many thanks in advance for all your help.
Intermediate & Advanced SEO | | MichaelWhyley0 -
Is it normal to initially rank low in the SERPs, then over time gain rank?
We just released a very targeted page for a specific item about 18 hours ago. For the main keyword as well as multiple variations, we currently are ranking around # 40 to # 50 depending on what the exact query is. Is it normal to initially rank lower in the SERPs and then as the page ages, gain? Thank you for your insights!
Intermediate & Advanced SEO | | DJ1231 -
Is it better to use geo-targeted keywords or add the locations as separate keywords?
For example... state keyword (nyc real estate) or keyword, state (nyc, real estate) = 2 keywords Thanks in advance!
Intermediate & Advanced SEO | | Cyclone0 -
Google and keywords with and without accents. How to approach optimization for both?
This is more of a problem for people optimizing for keywords in spanish, french, german and such. It is well known that SERPs for keywords with and without accents are different. However, I haven't been able to discover how do I make the incorrectly misspelled keywords rank without messing up the site's content. Another fact to take into account is that more than half the searches made in these languages are done without accents because, let's face it, it's just too much work. An example of my specific problem: The misspelled keyword "cursos de ingles" is currently ranking higher than the correctly spelled keyword "cursos de inglés". However, the misspelled keyword "clases de ingles" is not ranking at all and the correctly spelled keyword "clases de inglés" is on the first page. How is this possible? Now, how can I optimize the misspelled keywords to rank higher without misspelling the content on my site? Thank you! Capture.PNG
Intermediate & Advanced SEO | | 7decode0