Local SEO: Specific pointers on how to improve my campaign
-
Hello,
I changed my address midstream in my campaign, from spelling out "Suite H" to now it's #H. Wow, what a cleanup job.
I'm in at least 3 dozen directories I've found, and it looks like there are more.
I'm adding myself to all the main directories that yext lists here. I've also used whitespark for a couple of months.
My site is here. The term I'm targeting is "Boise Weight Loss. I"m on page 3 and not in the local results. Could you guys give me some pointers on how to get up into the top 3 of the local results? I'm planning on cleaning up and adding directories. I don't know how many I'll need, and of course I am looking for pointers on the other factors (besides citations) as well.
Thanks!
-
Bob,
It looks like you are doing a good job on link building. Here are some other things you might consider:
-
Use Spyfu recon files to find out what content is getting clicks for your competitors. Adjust your content plan to reflect this.
-
Up to 40% of your ranking can be reviews. Get at least 10 reviews on Yelp, Google and Bing
-
Do a case study on successes and give some sort of incentive if the blog gets 25 or more comments. For example a wedding photographer I know gives a $100 discount if the featured wedding party blog gets 25 comments.
-
Have owners and staff set up Yelp, G+ accounts with their workplace set up and get them to review other local businesses (the search engines are using these reviews as minor citations; strange I know ).
-
Set up google authorship.
Hope this helps,
Ron
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
LOCAL SEO: Franchise --> One storefront. Multiple territory. Multiple listings?
An interesting problem came our way, and I'd love your help in solving it. An individual I'm chatting with owns and manages a number of territories of a service-based Franchise business around Eastern Iowa.**His territory covers multiple cities and zips. He services all of those places, but does not have a physical presence in all. There is one company office. But he has local numbers for each territory.**The corporate franchise's website is dynamic. It shows the 'local' number and information based on the visitor's location. Basically, little microsites for each franchise territory.Three years ago he set up individual Google Places pages for each territory, using a PO box address and the local phone numbers. The Google listings are set up not to display an address. The kick is -- those addresses are now expired. Those Google Local listings still exist, and drive considerable traffic in each target city. As you can imagine, this also causes havoc on his other citations. There are scattered (YP, Yahoo, Yelp, etc) listings for each address. Their name in GetListed brings up all five different addresses, each with a number of web properties already claimed.Now that I've offered to help, I need to determine the best way to move forward. Suspend the verified listings with hidden addresses and move to a single listing for the office location? We could add all of the zips in manually, but it would cover a very wide range, and could lose its rank in local SERPs. Even with a well-optimized description. And the local numbers would likely not show up. Keep the listings. Don't touch them at all. The owner is looking to maintain the look and feel of a local business in each of his territories. That is difficult to do with a single listing. Assuming we decide not to touch the active listings (option 2), what will we do for other listings? Do we claim a local Yahoo listing for each location? Just for the corporate office? Would love to hear how others have attacked the multi-territory franchise problem, or would in this case.Thanks!
Image & Video Optimization | | SocialJosh0 -
Internal pages targeted for local keywords
Hello, Simple question: how do you target local SEO with internal pages, where the home page may or may not be local?
Image & Video Optimization | | BobGW0 -
Google+ Local Reviews
Hi everyone, Is it against Google+ Local's guidelines to request one's customers to post reviews on their page? For example, asking my customers on my email list, or through Facebook if they can leave a review on the G+ Local page? Thanks
Image & Video Optimization | | FernwoodFitness0 -
Easy Local SEO NAP Question
Hello, Does differently listed phone numbers matter? For example, 208-998-9988 vs (208) 998-9988 vs 208.998.9988
Image & Video Optimization | | BobGW0 -
Page Extension for SEO Post Penguin
I am setting up pages for an SEO campaign. This campaign will focus suburb/area focused keywords to the home page and an inner page talking about the local area. My keyword I am targeting is "flower delivery brisbane" The keywords pointing back to both pages will be made up of brand and variances of the keywords so that is ok What I would like to know, am I know over optimizing the inner page extension "flowers delivery brisbane" as it is an exact match of the main keyword to rank since google penguin. I did this prior to google penguin and it worked well. the site address is
Image & Video Optimization | | VivaArturo
simpleflowers.com.au inner page is:
simpleflowers.com.au/flowers-delivery-brisbane Would love to hear your thoughts0 -
Local SEO: What is the largest Google Places bulk upload you have ever done?
Hi All, One of my clients recently requested my team at our agency to do a bulk up load of business locations. We did the bulk upload and it came to around 652 or so locations in the form. I have done some serious bulk uploads in the past around 500 locations but never this high. My question is to SEO moz what is the largest bulk upload or single upload you have done on Google Places?
Image & Video Optimization | | JamesNorquay0 -
Local Seo Help!
Hi everyone, Google Places is going to be the death of me. I have asked a few questions on this topic before but nothing seems to work. Here are some of my problems/concerns: It keeps deleting my description!? Have you seen this before? The "more about this place" section has not been updated since I claimed the listing over 3 months ago. The website it lists at the top of that section is our old website address which no longer works. The site was through a site builder and the company will not forward the domain to the new site. Are there any companies or services that can help build a great profile and help increase my rankings? I am starting to think this is over my head. Do I delete the page and start over? Any advice? Please! Company Website: http://www.petmedicalcenter.com Google Places: http://maps.google.com/maps/place?hl=en&bav=on.2,or.r_gc.r_pw.&biw=1523&bih=863&um=1&ie=UTF-8&q=pet+medical+center+of+las+vegas&fb=1&gl=us&hq=pet+medical+center+of&hnear=0x80beb782a4f57dd1:0x3accd5e6d5b379a3,Las+Vegas,+NV&cid=13431404354265657899&ei=EQolTpqREdSlsQKMlPXXCw&sa=X&oi=local_result&ct=placepage-link&resnum=1&ved=0CCMQ4gkwAA FYI: I have added a lot of links between when I signed up for SEOmoz and the linkscape has not be updated in over a month an a half. I really appreciate your help! -Brant
Image & Video Optimization | | PMC-3120870 -
Backlinks & local search?
I'm aware that local search is mostly based on citations, and how well your Google places page is optimized, and the landing pages are optimized. But I was wondering if anyone could tell me if backlinks have any relevance in the local search results? And if they do, how much would you say the impact the local search results? could you estimate a % of total value? Also if they do, does it help to have backlinks that point at your places page urls? or should the backlinks just point at your places page landing pages?
Image & Video Optimization | | adriandg0