Tech/Development Pricing ??
-
Hi
I've submitted some site change request to a clients dev team and they have got back with a rather large quote thats left me gobsmacked, so i want to run it by any of you to get your feedback ?
Creating/integrating a dynamic xml site map @ £3450
Fixing Crawl Errors & Warning reported by Moz report (i..e adding canonicalisation tag to each page to deal with dupe content and a few other small/misc items) @ £4850
Setting up/enabling ecom tracking in Analytics @ £910
Setting up 1 events based goal in analytics @ £490
Are these prices even plausible ?
Cheers
Dan
-
Happy to help.
All the best,
tom
-
Many Thanks Tomas for that very interesting information, its a very good reference and i shall frequently refer to it
Thanks so much for taking the time to write such a thorough comment
Have a great day !!
-
This is not a recommendation it is a standard price pack can be found on the Internet directly rule company in order to complete these tasks a you should use as a reference
Setting up/enabling Ecommerce tracking in Analytics @ £910
Setting up 1 events based goal in analytics @ £490
Google Analytics Setup - Ecommerce Websites
https://www.tweaky.com/services/google-analytics-ecommerce-setup hypothetically let's say the goals are going to be set up in Google analytics well the price 100% Money Back Guarantee @ $297
and this is a fraction of what it covers
-
Setup Ecommerce Tracking
-
Setup Goal Tracking (3 Goals)
-
Setup Conversion Funnel
-
Setup Custom Reports (3 Custom Reports)
-
Setup Advanced Segments (3 Advanced Segments
Let's say they need to install a 2nd analytics program to track events based goals worst-case scenario these other prices and the top one is for e-commerce the 2nd one is if you have a software as a service business
KissMetrics Setup for Ecommerce Websites (KissMetrics is all the event-based and a very high quality analytics program)
@$299
Now let's say hypothetically they wanted to send out for software as a service using kiss metrics event-based analytics time my software tells me it will take a developer 3 hours that cost from the same company
I highly doubt this is what they're talking about but let's make it worse case scenario or most expensive scenario.
KissMetrics Setup for SaaS Businesses
https://www.tweaky.com/services/kissmetrics-setup-saas
@$599
hypothetically they now want to combined kiss my trick's with Google analytics according to this and I believe it because I've sent out both programs it takes proximately 10 min.
http://www.dummies.com/how-to/content/how-to-combine-kissmetrics-with-google-analytics.html
In order to get prices on all analytics software setups with 100% money back guarantee from a reputable company check this link
https://www.tweaky.com/services?tag=Analytics
Now
Creating/integrating a dynamic xml site map @ £3450
3,450 British Pound (GBP)is equal to5,596.935 United States Dollar (USD)GBP-USD Exchange Rate of 1.6223 as of 16:48:43using http://www.bloomberg.com/quote/GBPUSD:CUR
I will save you the time some of the generators might cost $25 most of them are free cost @ $-$25
https://code.google.com/p/sitemap-generators/wiki/SitemapGenerators
or it is for a CMS
http://www.magentocommerce.com/magento-connect/creare-dynamic-sitemap-seo.html
http://addons.oscommerce.com/info/3306
If they want to do it the hard way without a generator which I doubt they do
http://www.bradshawenterprises.com/blog/2008/writing-dynamic-xml-sitemaps-using-php/
Fixing Crawl Errors & Warning reported by Moz report (i..e adding canonicalization tag to each page to deal with dupe content and a few other small/misc items) @ £4850
it is entirely unrealistic of me to actually think that I would know exactly what all the errors reported were however if it is simply a create the proper canonical tag like so and adding it to the page that has the error.
http://www.mattcutts.com/blog/seo-advice-url-canonicalization/
I have no idea rather not they will actually solve their duplicate problem with the canal however if they do not hear us and information on what it would take
http://moz.com/blog/duplicate-content-in-a-post-panda-world
if you truly want to know if what sounds like very inexpensive work being performed for extremely expensive prices I would query the people below not because I'm recommending them but because they have done consistently great work offer a 100% money back guarantee and do this sort of thing every day. They would give you a price that is realistic and then you could move on from there.
https://www.tweaky.com/projects
I hope this answer was more helpful than my others and gives you a bar to gauge where the pricing should be.
There price is in GBP The price in the examples is in US dollars
making it even less use one of the two links to find the real cost
https://www.google.com/finance?q=gbpusd
http://themoneyconverter.com/GBP/USD.aspx
So the cost in USD of Setting up/enabling Ecommerce tracking in Analytics @ £910.00 GBP = $1,476.91 USD
with the @USD/GBP = 1.62298 exchange rate.
I hope this help,
Thomas
-
-
the sites pages are dynamically generated so they have either quoted for an option to create a special page/another step in the process to provide a unique url or adding an event as a goal (with the event being the clicking of a 'submit order' button) but i cant see how this second option would take more than 30-60 minutes as well
-
Just to give you something to gauge how expensive their prices are. Setting up a single goal in Google Analytics shouldn't take any more than 30-60 minutes assuming the goal is using existing pages.
-
Thanks Lynn
Client doesnt want to pay for anything they think should be included as best practice since original dev was quoted as going to be best practice
Cheers
Dan
-
thanks again but im not after recommendations, im talking about the general principle and approach in regard to it
-
You're paying a lot and miss the site has many tens of thousands of pages to create a dynamic site map should not cost anywhere near that
he has done everything from the e-commerce to run-of-the-mill Garrisonbespoke.com is an example
I would say he's a very fair and honest developer that works very hard and actually does this storage and I'm not getting anything to say this. So if you'd like a recommendation for a developer I know that there soon going to be called authoritydev.com however right now it's just the name.
Webdevstudios.com is a outstanding place as well.
I hope this help,
tom
-
Yeah, doesn't sound too best practice! If the client and dev firm are in an established relationship then I guess all you can do is suggest what needs to be done and if asked an opinion on the price or the work done before then say it seems a bit lacking in some areas and the prices now seem a bit high. At the end of the day, if the client is willing to pay the price then I'm not sure it is worth getting too involved unless specifically asked....
-
thanks Tom but im talking about developers not SEO companies
-
If your talking 10,000 sku's Magneto can be very expensive and very time-consuming
-
Check out distilled.net, see your interactive, Portent.com, evolving SEO, authoritydev
tom
-
They are 100% possible but only if you're using an absolutely outstanding search engine optimization company one that comes to mind is distilled.net, Seer interactive in less you are actually paying the guys that write books then you're most likely being overcharged especially for implementing that one analytics thing that's high however if you're using one of the best then that's the cost of doing business I would also love to see how much work to your site actually needs
Thomas
-
Thanks David but client and developer well integrated & established relationship and if site was supposed to be best practice & seo friendly then i would expect any crawl errors & warnings etc to be fixed for no charge. Bit more tricky for new stuff like adding goals & ecom tracking
-
Hi Lynn
As i just replied above to TP , it is a custom/bespoke system and they are an established capital city firm. The main site pages didnt come with meta descriptions, the site only had an html site map no xml one, all the main content pages had same title (hence dupe titles), no canonicalisation (so lots of dupe content). And the main pages didn't have any copy (or space to add).
Client was told it was a best practice site and seo friendly, i take it from the above i can be confident telling the client its not & well within rights to request many of the things needing doing like fixing crawl errors & warnings etc should not be chargeable since needed to make best practice when it wasnt originally ?
Cheers
Dan
-
Those prices are pretty high but I have been quoted similar prices also..
I suggest you fish around for an agency with a good reputation that will meet the prices you have in mind.
Linkedin Is good for that I've found
-
Thanks for confirming TP !
Yes its a bespoke custom system, only has cms for new content pages, all existing main site pages meta data etc needs to be hard coded, have asked for editable functionality for this so i can add/edit titles, decrip & body copy etc but they have quoted £1750 for just that request
The main site pages didnt come with meta descriptions, the site only had an html site map no xml one, all the main content pages had same title (hence dupe titles), no canonicalisation (so lots of dupe content). And the main pages didn't have any copy (or space to add).
Client was told it was a best practice site and seo friendly, i take it from the above i can be confident telling the client its not & well within rights to request many of the things needing doing like fixing crawl errors & warnings etc should not be chargeable since needed to make best practice when it wasnt originally ?
Cheers
Dan
-
Hey Dan,
I have obviously been (seriously) under-charging for analytics setups
That being said as Paul mentions it does depend a bit on the platform/cms etc... those prices might just be expensive (which is relative to the company and is their right if they can support and sell it) or simply taking the p**s (which is just a bit mean spirited).
-
Yea, no... You're not crazy. Those prices are.
Absurd doesn't even begin to cover it.
What technology is the site using? i.e. WordPress, some proprietary CMS, or ???
Paul
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Random /feed 404 error from a wordpress site
My Moz Analytics report shows a 404 error on a page which I think should not exist at all. The URL is http://henryplumbingco.com/portfolio-item/butler-elementary/feed/. When I checked webmaster tools, it looks like there are a number of random /feed urls throwing 404 errors. I am using WordPress and the Enfold theme. Anyone know how to get rid of these errors? Thanks,
On-Page Optimization | | aj6130 -
Page/Website Structure
Hello again Mozzers, We have a category, lets call it widgets. Within widgets are about a hundred or so products. For usability my predecessor made the following layout Widgets Main Cateogry - Links off homepage - (no content just links to the 3 sub-categories)
On-Page Optimization | | ATP
- Widgets by Resolution
---- About 20 subcategories
eg. 0.1 Resolution widgets
0.2 resolution widgets
- Widgets by Capacity
---- About 20 subcategories
eg. 1 capacity widgets
2 capacity widgets
- Widgets by Type
---- About 12 subcategories This was a major improvement from a userbility perspective as it made a very complex product range navigatable by the major features or basic type. However, as you can imaging we now have 60+ very similiar pages all displaying very similiar products a nightmare for SEO. It also isnt ideal for user navigation as it take too many clicks to get to the products. I propose the following fix, and i wanted your opinion. Widget Main Category - Link from homepage (Consolidated with Widgets by Type)
-300 Words of content
-Links to the 12 Sub-type Catoregies (These are pages i can fill with content + products. This would give me a more ordinary structure of which I can focus each page to a keyword) The tricky part comes with incorporating the capacity and resolution options. 1 Browse Capacity Page
(20 sub categories all the same except capacity quantity & products)
1 Browse by Resolution Page
(20 sub categories all the same except resolution value & products) The owner want them, I was going to link from the main widgets page to each of these to give the customer the option. What I can't decide is how to deal with them from an SEO point of view. Should they be no-followed? canonicaled? Can there be any advantage to having so many pages covering slightly different variations or as i suspect it is dangerous to the overall health of the site. To complicate things further, Canonical tags may not be an option due to an old magento version running that doesnt support them. Is there an alternative way around? As always many thanks.0 -
Any idea how Google is doing this? Is it schematic? http://techcrunch.com/2014/02/28/google-adds-full-restaurant-menus-to-its-search-results-pages/
Google is now showing menus on select searches. Any idea how they are getting this information? I would like to make sure my clients get visibility this way.
On-Page Optimization | | Ron_McCabe0 -
Left Nav / SEO
We are in the middle of a redesign and would love to get rid of our left navigation. It's currently full of SEO rich categories and has been the same for 10+ years. Our programmers think removing the left navigation will have no impact on our SEO. As SEO's, do you agree with this?
On-Page Optimization | | EileenCleary0 -
Is this good practise for SEO: www.example.com/testing-once/testing-once.aspx?
My web developer is telling me that it is best practice for SEO to place your keyword in your URL twice. For Example: www.example.com/testing-once/testing-once.aspx. I'm sure that this is not true, could you please help?
On-Page Optimization | | CoGri0 -
Seeking a Google Penalty / Panda & Penguin recovery expert
Hi folks, I've been dealing with an online travel agency who came to me looking for content marketing services. One look at their analytics & GWT was all I needed to see they have some serious site cleanup to do before they can start spending money on our services. Their search traffic floored with the first Panda update back in Feb 2011, and they've gone through all sorts of turbulence with the Penguin updates too. There are no messages in GWT, but I suspect their previous SEO guy might have deleted them to cover his tracks. I did a quick look at their link profile and there's all kinds of junk in there, they have dupe content all over the place and the whole thing needs cleaning up. In other words, it's a mess. I'd like to win some business from them, but first they need to talk to a Panda/Penguin recovery specialist. If you're interested, drop me a private message and I'll put you in touch with them. Thanks, Matt.
On-Page Optimization | | MattBarker0 -
Related keywords in title/H1 tag
Hi, I am trying to improve our rankings for pages with photos/images. For the title is it benificial to include keywords that are almost identical in nature? For example: "Brad Pitt Photos and Images" In Google trends photos and images are both commonly used words so including both seems like it would help. When I search for each one separately in Google (Brad Pitt Photos vs Brad Pitt Images) different sites are returned (except for the ones that include both image and photos keywords). I had read that Google knows that Images and Photos mean the same thing, but the search results do vary. I know stuffing all related combinations isn't good, but selective phrases seem to make a difference. Just want to verify if this makes sense. Thanks
On-Page Optimization | | NicB10 -
How do you block development servers with robots.txt?
When we create client websites the urls are client.oursite.com. Google is indexing theses sites and attaching to our domain. How can we stop it with robots.txt? I've heard you need to have the robots file on both the main site and the dev sites... A code sample would be groovy. Thanks, TR
On-Page Optimization | | DisMedia0