Do Internal Link Anchor Text Count Towards Overall Ratio?
-
I have a few pages that have dropped in rankings recently. I suspect it is because of the ratio of the anchor text. For example, you have 20 links pointing to page site.com/mens-jeans.html, and 15 have the anchor text "mens jeans".
If I am looking to dilute the exact match anchor text, will the internal links count?
Thanks
-
Internal anchor text would most likely not dilute your anchor text profile for good or bad. I believe a Google employee did confirm internal anchor text would not be penalized by Penguin...external sources pointing to your site with anchor text could though. So that paints a picture for you.
-
There are three factors regards:
- The anchor text
- The link
- The surround content
I believe (based on Google patents) that Link Anchor Text evaluation works as same as the old HyperLink used in help manuals. To add recent Google updates, and back to your question, the count will be the same, but a variety of anchor text, target links (e.g. site.com/mens-jeans.html?sort=pricelowtohigh,) and surround content will do better.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Whats the best practice for internal links?
Hi our site is set up typically for a key product (money page) with 6 to 12 cluster pages, with a few more associated blog pages. If for example the key product was "funeral plans" what percentage of the internal anchor text links should be an exact match? Will the prominence of those links eg higher up the page have an impact on the amount of juice flowing? And do links in buttons count in the same way as on page anchor text eg "compare funeral plans"? Many thanks
Intermediate & Advanced SEO | | AshShep1
Ash1 -
Do authority brand (business name) anchor text links still drive SEO rankings?
i have a question about links....if you get a link from a really good authority e.g. bbc.co.uk - website but the anchor text for that link is only your business name e.g Moz and not a chosen SEO keyword target..do you still stand to gain in terms of your overall SEO rankings?
Intermediate & Advanced SEO | | CayenneRed890 -
Internal links and URL shortners
Hi guys, what are your thoughts using bit.ly links as internal links on blog posts of a website? Some posts have 4/5 bit.ly links going to other pages of our website (noindexed pages). I have nofollowed them so no seo value is lost, also the links are going to noindexed pages so no need to pass seo value directly. However what are your thoughts on how Google will see internal links which have essential become re-direct links? They are bit.ly links going to result pages basically. Am I also to assume the tracking for internal links would also be better using google analytics functionality? is bit.ly accurate for tracking clicks? Any advice much appreciated, I just wanted to double check this.
Intermediate & Advanced SEO | | pauledwards0 -
Optimum Word Count for Home Page Text
We operate a commercial real estate web site (www.nyc-officespace-leader.com) in New York City. Our home page text is about 500 words. Currently the home page text is of a promotional nature and not very engaging. We are attempting to write a check list for companies that are seeking to lease commercial space and make the text very useful, practical and engaging. However we are having difficulty covering all the bases with less than 1,000 words. If the home page text has 1,000-1,300 words is that detrimental from an SEO point of view? On the plus side I would think this would allow us to include several secondary keyword terms and to add plurals and variations of the two or three top phrases. Any thoughts or suggestions? Thanks, Alan Rosinsky
Intermediate & Advanced SEO | | Kingalan10 -
How to build links naturally?
Hi, I recently started a website on famous Photoshop images. These are available in the internet, but on different sources, so i gathered them all and made them available in my website. So my content is not unique but it was gathered from different sources and made available in one website. How can i get links naturally? Yes, it is a great content, but how people will know about my site so that they can reblog on their blogs? How can i make the users to reblog my content and get links naturally? Can anyone experienced help me?
Intermediate & Advanced SEO | | hari10 -
Internal followed links query
hi guys, im hoping to get some help with a a question i have about internal followed links. I analysed my site (selling adult toys) on open explorer today against some of my competitors. what i found my internal followed links and total internal links are extremely low compared to the other sites. here was my stats internal follwed links: 177 total internal links: 178 i have over 2000 pages on my website. which i believed to of had a good internal link structure. when compared to my competitors theres was in the thousands. i have looked to see if i could spot any 'no follow' tags but nothing. my site is christiarasextoys.co.uk if anyone can help me out here id really appreciate it
Intermediate & Advanced SEO | | skyenicole0 -
Recommendation to fix Google backlink anchor text over optimisation filter penalty (auto)
Hi guys, Some of you may have seen a previous question I posted regarding a new client I started working with. Essentially the clients website steadily lost all non domain name keyword rankings over a period of 4-12 weeks, despite content changes and various other improvements. See following:: http://www.seomoz.org/q/shouldn-t-google-always-rank-a-website-for-its-own-unique-exact-10-word-content-such-as-a-whole-sentence After further hair pulling and digging around, I realised that the back link anchor text distribution was unnatural for its homepage/root. From OSE, only about 55/700 of links anchor text contain the clients domain or company name!....8%. The distribution of the non domain keywords isn’t too bad (most repeated keyword has 142 links out of the 700). This is a result of the client submitting to directories over the last 3 years and just throwing in targeted keywords. Is my assumption that it is this penalty/filter correct? If it is I guess the lesson is that domain name anchor texts should make up more of your links? MY QUESTION: What are some of the effective ways I can potentially remove this filter and get the client ranking on its homepage again? Ensure all new links contain the company name?
Intermediate & Advanced SEO | | Qasim_IMG
Google said there was no manual penalty, so not sure if there’s any point submitting another reconsideration request? Any advice or effective experiences where a fix has worked would be greatly appreciated! Also, if we assume company is "www.Bluewidget.com", what would be the best way to link most naturally: Bluewidget
Blue widget
Blue widget .com
www.bluewidget.com
http://www.bluewidget.com....etc I'm guessing a mix of the above, but if anyone could suggest a hierarchy that would be great.0