Links below linking (not sitelinks)
-
Hi All,
Please can you let me know the name and / or point me at an article / blog / directory on how best to achieve additional links under a search engine listing (I don't mean site links) e.g. I do a search for 'home insurance' on Google.co.uk and under the listing for Compare the Market it has - home insurance, building insurance and landlords insurance.
Thanks for your help!
-
Thanks for your help Jesse - will just have to work harder
-
Well first off those are technically called "sitelinks," although granted they are an abbreviated version of what we are more used to when googling a brand by it's domain.
The answer to how to get them is simple and hard all at once: Obtain the number 1 ranking spot. Period. There's no magical method otherwise. Of course you need to have your GWT account working and have sitelinks active (Google your domain like I said to make sure they're working) but from there it is really just about traffic and SERP placement.
It's basically Google's method of trying to get people to what they want faster, so if they perceive that site as being popular, it's coded correctly, ranks high and gets a ton of traffic they will start adding sitelinks to get people to the more popular pages more quickly.
Sorry to say there won't be an answer other than improving ranking.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Spammy nofollow links
Hello, One of our clients - a cleaning business - has a heck of a lot of spammy nofollow links pointing to their site. The majority of the links are from comments or 'pingbacks', most with the anchor text 'cheap nfl jerseys' or 'cyber monday ugg boots'. After researching the subject of spammy nofollow links, it seems there is a lot of uncertainty regarding the negative affect these could have on your SEO efforts. So I guess my question to the community is: if your site was suddenly hit by a plethora of spammy nofollow links, what would you do and why? Cheers, Lewis
Technical SEO | | PeaSoupDigital0 -
Too Many Page Links
I have 8 niche websites for golf clubs. This was done to carve out tight niches for specific types of clubs then only broadens each club by type - i.e. better player, game improvement, max game improvement. So far, for fairly young sites, <1 year, they are doing fairly well as I build content. Running campaigns has alerted me to one problem - too many on-page links. And because I use Wordpress those links are on each page in the right sidebar and lead to the other sites. Even though visitors arrive via organic search in most cases they tend to eventually exit to one of the other sites or they click on a product (Ebay) and venture off to hopefully make a purchase. Ex: Drivers site will have a picture link for each of the other 7 sites. Question: If I have one stie (like a splash page) used as one link to that page listing all the sites with a brief explanation of each site will this cause visitors to bounce off because they will have one click, than the list and other clicks depending on what other club/site they would like to go to. The links all open in new windows. This would cut down on the number of links per page of each site but will it cause too much work for visitors and cause them to leave?
Technical SEO | | NicheGuy0 -
How do i show my link xls file to google?
i have removed lots of links and contacted lots of webmaster to clean up my link profile. I have a large xls file to send to google for them to see that we have done a lot to clean up the bad links. How would i show this file to google? is there a place where I can post it? or email ? thank you nick
Technical SEO | | orion680 -
My seo company has a footer link that links to my site by keyword will this effect my rankings
My old SEo company has a footer link by keyword to my site so it acts like a site wide link will this effect my rankings. My site was in the top 5 for many keywords now page 2 and 3 so I am trying to see what has effected it as we havent changed what we do
Technical SEO | | Casefun0 -
External Links Discrepancy
Hello folks Apologies for my ignorance, but a SEO novice here… One of our competitors boasts over 300,000 external links, however when we analysed their links via http://www.opensiteexplorer.org we can only see around 10,000 in there “Number of Domains Linking to this Page” section. Can someone please assist and point out something which I assume is painfully obvious! Cheers, Chris
Technical SEO | | footyfriends0 -
Can I turn off Google site links?
I thought at one time I had turned off the option to have Google sitelinks. I did this so that each of our pages that had a strong presence would occupy a unique slot on the first and second page of Google. This was important to us as we were battling some reputation management issues and trying to push out negative listings from the front page. Recently I noticed sitelinks were back up and when going into Google Webmaster Tools, I could figure out how to opt out of them. Any suggestions?
Technical SEO | | BRConsulting0 -
How to produce no follow links on my joomla site
Hi i have been reading that if you have links going out of your site then this can damage your site, so i have been trying to find out, how i can do no follow links for some of the affliate sites that i have on my site. I have a couple of adverts on my site and i would like to turn these into no follow links while the rest of my internal links on my page are to stay follow links but in joomla i am not sure how to do this. can anyone please give me some advice
Technical SEO | | ClaireH-1848860 -
Why would you remove a canonical link?
Currently, my client's blog makes a duplicate page every time someone comments on a post. The previous SEO consultant told the developer to not put a canonical link directing it to the main blog post. Did taking out the canonical link result in these duplicate pages? My question is why would she recommend this action? Is it best to now add in the canonical link in or should we implement a 301 redirect or insert a index: no follow? Would adding a canonical link keep duplicate pages from happening in the future?
Technical SEO | | Scratch_MM0