Internal Linking Anchor text
-
Hallo everybody,
I am trying to improve internal linking but I am little bit confused about internal linking title.
Should I use Kenya all-inclusive accommodation, Kenya full board accommodation etc or I should be using the title without the destination name, all-inclusive accommodation, full board accommodation? My worry is if it will not be too much of Kenya in each title.
Any advice what is the best practice?
Thank you very much
-
Thank you very much Peter! I believe you are right totally about the links opening in the new window. I always thought that it can't be good to have so many links opening in new window.
Thank you very much!
All the best
Iris
-
Hi Iris
If you change some of your anchor texts for some of your internal, I don't think Google will think that spammy. As I said, it is a case of making your linking natural rather than trying to engineer sentences around a keyword phrase.
Looking at and browsing through your site (villasdiani.com) I don't see there is a problem. The amount of links you have per page seems reasonable and I did not notice repeated use of anchor texts. That being the case I wouldn't worry about changing anchor texts as it won't be worth the effort as you would be trying to fix something that is not broken.
Just one thing though that I did notice when browsing your site is that a lot of the links within the body of your pages (not it seems from sidebar links) open a new tab/window when clicked. That's not an issue for your SEO, but I think it is something you maybe should look at from a user experience perspective - which may have a knock on affect to your SEO.
Maybe it's a personal thing for me, but when browsing a site, I want to do so within the same tab/window. If I click an internal link and it opens a new tab/window and then I find that I want to go back to the previous page, I have to close the tab/window to go back. If that keeps happening then I think that can disturb the flow of what you want the visitor to do, i.e. browsing your site.
However, if there's an external link on a site, then I think it is reasonable to have a new tab/window open when that is clicked although there is a case for that to open in the same tab/window as well.
It may be worth putting a question on this out to the Moz community, but for me as I said, it feels a little bit clumsy to keep having tabs opening as I browse your site. It's not a big problem so don't worry that it's going to do anything bad, but I thought it was worth mentioning.
I hope that helps,
Peter -
Thank you very much Peter,
But when I have let's say a tag which is called all-inclusive accommodation, will not google consider me as spam if link to it across the site ones as Kenya all-inclusive accommodation and then only all-inclusive accommodation?
Thank you very much!
Iris
-
Hi Iris
The text you choose for anchor texts is really dependent on where the link is going to appear. The rule of thumb should be to make the link read naturally for the person reading the text. You are right to be wary of repeatedly using the word 'Kenya' in your anchor text links, but that doesn't mean you cannot use it at all.
So, for example, if you had text saying something like, "Kenya is a beautiful place to visit. Our website has the best all-inclusive accommodation you can find...", the link could naturally appear in the phrase "all-inclusive accommodation" or "best all-inclusive accommodation".
But if your text said something like, "Look at our Kenya all-inclusive accommodation pages..." then you could more naturally have "Kenya all-inclusive accommodation" as the link.
So keep it natural and make it balanced.
I hope that helps,
Peter
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why are my internal links up by thousands?
I recently carried out an internal link audit on our site and added around 100 links to other pages over relevant anchor text. One week later, Moz shows our internal links are up by 11k. Why?
Link Building | | AntelopeAgency0 -
Link Building where link building is dead. Latest tactics in a land of content.
Hello, What is your latest link building techniques considering manual link building is basically dead, and you should really build good content to drive results. Link building has really become less important. It seems to be much more 10X content now. What would you recommend for basic link building considering this besides the 50 first Links video by Rand, which is excellent. Thanks, Bob
Link Building | | BobGW0 -
The Benefit of Internal Backwards Links in Product Descriptions
We want to work out if it is beneficial to use links pointing back to categories (higher up in the structure) on our website product pages. For example, our Aria Dress by Jadore is found through the path: Home > Bridesmaid > Full Length Bridesmaids Dresses > Aria Dress In the product description for the Aria Dress, is it beneficial to include internal links pointing back to higher branches in the website structure .e.g. the Full Length Bridesmaids Dresses category page, the Bridesmaid category page, as well as linking back to the 'Jadore' page? Will doing this for every dress (linking back to category page), improve the SEO of these category pages? How many internal links is too many to include on any given product description? Is it more important to ensure a direct link to every single webpage so that they can be reached by Google, or to include links in both directions .i.e. from Home > Product Category > Product, as well as from Product > Product Category? Thank you.
Link Building | | CostumeD0 -
Spammy Links in MOZ but when I go to the external link I can't find a link to us
I was going to try to contact webmasters to see if they would remove some of our spammy links. I see alot of them in MOZ but when you go to the site our anchor text is not there. Is this good? How often does MOZ refresh external links. Please see: http://www.opensiteexplorer.org/anchors?site=www.totalvac.com None of the links for the anchor text <a class="clickable title link-pivot" title="See top linking pages that use this anchor text." data-text="vacuum cleaner parts vacuum parts vacuum bags vacuum cleaner bags" data-id="46391436859">vacuum cleaner parts vacuum part...</a> in MOZ exist? We got hit extremely hard by Penguin in May
Link Building | | totalvac0 -
Changing Anchor Text and Domain Name on external sites
Hey guys, I was hoping somebody might be help with my current dilema. We have a international website due to go live soon which has changed its brand name. It is International educational website funded by the government is all I can tell you I'm afraid. They have over 40,000 inbound links many of which are images. I'm wondering what i site best approach. To contact the web master of the top PR sites and ask them to change the listing to the new brand? I was also thinking if I was to leave most of them there as they would be redirected anyhow. Could I be clever and add the new brand link to some of these sites without removing the old and reap the benefits of having two links, the old site url and the new site url? Here is the main dilema though, the commission wish to keep the old site live for 6 months before we can redirect. Thanks, Rob
Link Building | | daracreative0 -
Link in the footer
we have a sponsored link in the footer of a website, and since that footer is displayed on each page of that site, it shows that we have thousands of links coming from that site. my question is : does Google consider this as spamming? and does it help us , harm us, or has no effect?
Link Building | | puremobile0 -
Does a hashtag link pass the same amount of link juice as a link without a hashtag?
Example 1: link to: http://www.domain.com/#something-inside-the-page Example 2: link to: http://www.domain.com/
Link Building | | adriandg0 -
If I write a PR release on a site such as PRweb with anchor-text links that is picked up and published by other news sites, do the engines consider this duplicate content or additional, beneficial links?
I recently wrote a news release on PRweb that was picked up identically by 8 other news websites, with the same anchor-text links as the original. Is the reproduction of duplicate content and links across different websites like this to the benefit or detriment of SEO and ranking power? Some of the links are: http://www.mynewsdesk.com/uk/view/pressrelease/eventa-new-eventa-christmas-parties-website-is-launched-648923?utm_source=rss&utm_medium=rss&utm_campaign=Alert&utm_content=pressrelease http://www.prweb.com/releases/christmasparties/neweventasite/prweb8562064.htm Many thanks!!
Link Building | | RobertHill0