Should a title tag and the URL be a 100 percent match?
-
My understanding is that a URL should be as short as possible and also match the title tag, but in order to keep the URL shorter, can you abbreviate it?
For example:
Title Tag: Eat Your Way to Beauty with Superfoods
-
Thanks Mat!
-
It is quite common to shorten URLs by taken common words out of them. Remember also that URLs appear in search results too, so having something that looks helpful and makes people want to click is an advantage in itself. Which looks more like a quality resource to you?
websitename.com/eat-you-way-to-beauty-with-superfoods
or
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
titles length, URL length and meta descriptions on a subdomain effecting SEO on main domain?
Hi all, I am currently evaluating areas for optimization on my main domain. When doing this, Moz has identified multiple titles and urls that should be shortened and missing meta descriptions on my subdomain (a help center of sorts). As far as I am aware, we have not set up any "no-index" rules for this subdomain. Are these items affecting SEO on my main domain? Thanks,
On-Page Optimization | | annegretwidmer
Kasey0 -
MOZ identifies duplicate titles - one has' www' in the title
MOZ has identified duplicate titles - one has' www' in the title. - we have a few pieces of content where the same thing is happening. Not sure how this has happened. Should we do something about this? Will it cause problems for ranking? | KETAMINE GUIDE FOR DRUG WORKERS - free | Harm reduction informationhttp://substance.org.uk/harm-reduction-information/ketamine-guide-for-drug-workers-free | 13 | 2 |
On-Page Optimization | | Substance-create
| KETAMINE GUIDE FOR DRUG WORKERS - free | Harm reduction informationhttp://www.substance.org.uk/harm-reduction-information/ketamine-guide-for-drug-workers-free | 13 | 4 | 1 - 2 of 20 -
Toxic URL???
Hi I have a URL that produced page 1, number 1 to 3 for most of our industries top phrases. Then we received a google penalty, (as did several of our competitors on the same day). We were effectively wiped from google. After much disavowing we were allowed back into the search results, this took about 3 months. I have employed the services of a top London SEO company for over a year now and have seen no significant improvement. I believe they are doing there best, however there results are VERY poor. According to the various tools, (searchmetrics, woorank, semrush) to name but a few, our site scores very well, yet we are not getting the results. Page one seems to be full of totally new websites, most of which I have never heard of, and have appeared from nowhere. Should I scrap our URL and put up a completely new one, and put a redirect from the original one? This would be a biggy since our url has been around for 20 years. Thanks for reading. Andy
On-Page Optimization | | First-VehicleLeasing0 -
Wordpress Tags and Catagories
I am looking for data in regards to Wordpress and blog tags and categories. Wordpress has these identifies in there tool, but I see them being used less and less. Wordpress also creates annoying pages and duplicate content errors when using tags. Should I remove these tags and categories to improve SEO? I am also wondering if anyone has noticed a difference in user experience and traffic when changing these.
On-Page Optimization | | JoeyGedgaud1 -
Mixing hyphens and underscores in a url
Hello. I am working on a site that was built with underscores in the urls, but only in the page names, not in the subdirectories. All the subdirectories have one-word names. So a typical url is "example.com/sub1/sub2/page_name." We would like to change the name of one of the subdirectories to a name that would be very useful for SEO, but this new name is a hyphenated word, let's call it "new-sub." If we changed "sub2" to "new-sub" then our url would have a mix of underscores and hyphens: example.com/sub1/new-sub/page_name. But if I used "new_sub" instead, google would read the words as connected with an underscore, instead of reading the subdirectory as a hyphenated word, which would be less useful for SEO. It seems like it might be a problem to have a hyphen in a subdirectory and underscores in the page names. But I want the SEO value of the hyphenated word. Any recommendations? Thank you!
On-Page Optimization | | nyc-seo0 -
More long tails for longer title
Hello, Will a longer, two big phrase title gather more long tails overall than a title with one short keyword? Example: Would this: Title: Nike Running Shoes, Adidas Tennis Shoes create more long tails overall than this title: Title: Running Shoes or is more dependent on other things, like content? It seems like you'd be more likely to hit more phrases strongly with a long title. If that's true doesn't it make sense to always use a longer title when possible? Thanks.
On-Page Optimization | | BobGW0 -
H1 tag in the footer?
Quick question: I have been scouring SEOMoz.org along with webmaster forums looking for an answer, but we have a person who insists that the H1 tag be located in the Footer. I feel that is is fundamentally wrong because it is not the intent of the H1 tag, and I do not believe it is a best practice. That being said would we see what little value the H1 tag has disappear if we put it in the footer, would we be penalized, or am I being too vanilla by wanting to keep it in the Title position?
On-Page Optimization | | travelclickseo0 -
Tags to index or to no index that is the Question
Sorry for the silly Shakespearean introduction but what are peoples opinions on leaving tag clouds to be indexed or no indexable by the search engines. I tend to leave them non indexable at the moment. I use wordpress for blogging as do most others.
On-Page Optimization | | onlinemediadirect0