Self linking article
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Every article on SearchEngineLand is self linked by it's title on H1 tag. I want to ask you if there is a SEO ranking benefit from it.
I saw another sites that practice this tactic.
Ex: http://searchengineland.com/forecast-google-lose-1-4-billion-pc-revenue-search-shifts-mobile-186504
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Thank you for your responses.
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My guess is that they do this because they get scraped, and scrapers also often leave in the links, but I'll ask and see if I can get an answer.
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I don't believe it would help with SEO (otherwise authority would flow in an infinite loop) and it is poor UX.
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