Keyword Question: How to Target my Niche
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Hello,
I'm a health coach helping people with multiple sclerosis. Here's my website:
bobweikel(dot)com
What do you think the top 4 local keywords would be for my niche? I'm in Boise ID.
I'm thinking
MS Boise
MS Boise Idaho
Multiple Sclerosis Boise
Multiple Sclerosis Boise Idaho
With your intuition, do you think these are valuable keywords for a coaching site? Also, can you think of any other keywords? I want this 100% white hat.
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Sorry for the very late response, I was traveling and busy in office once I got back, thanks to penguins, pandas and the rest of the zoo.
To answer the second part of your question the keywords need to be revised accordingly. I would focus on NLP therapy, NLP Practitioner, NLP life coaching as primary seed keywords. For MS related keywords it would be best to focus on lifestyle for MS keywords.
And yes, the title goes well with your service, though its longer than 65 characters.
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Sangeeta,
Thank you. That makes sense. A possible title is
NLP Health Coach | MS Treatment Center & Therapy, Multiple Sclerosis, Boise Idaho
Except that my services are not at a center, they're at my office, and I don't do therapy, it's more like life coaching than therapy.
Your thoughts?
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Hi Bob,
I would not go with anyone of these keywords. You need people looking for treatment to come you your website. That way they will convert better. So even if the search numbers are few, your primary keyword should be
MS Treatment Boise
multiple sclerosis treatment Boise
MS treatment center Boise
multiple sclerosis treatment center Boise
MS therapy Boise
Multiple sclerosis therapy Boise
We have tried this and with good results; if you do not append the city name you can add geo metatags for the best local results.
However your website is more geared towards NLP. There are almost nil searches for NLP and MS together.
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