No progress in 4 months in a non-competitive area !
-
Hi SEOs
We are a SEO and Web Agency based in Cholet, France. We have this client (Alpage Choaille : <cite class="_sd">www.alpage-choaille.fr/</cite>) for now 3 months, we have done all of the on-page optimization so far but can't get ANY progress on all of the 15 keywords tracked.
This is not a competitive area, and we are looking at "local" rankings ( chalet beaufortain, gite beaufortain, gite en savoie, gite de charme, chalet de charme).
We haven't done much OFFSITE, and we can't see any links on Open Site Explorer or Moz as this site is not part of their database.
Many thanks in advance for your help.
Best Regards,
Benjamin
-
Hi there,
I'd echo the points above regarding on and off page, especially off page: a poorly optimised site from an on-page perspective can gain rankings based on its great backlink profile. A perfect website with perfectly optimised pages will not rank if it does have links.
Have you engaged in any link development during the fours months? Along with looking at the points Erwan raised, I would look at the backlink profiles of your competitors in the area and decide on a 12 month goal for how many links you need and from which types of sites. Have a look at the link development category on the Moz blog for years worth of good ideas as well.
-
1/ "This is not a competitive area"... It depends :).
Your homepage title is "Gîte en montagne - Chalet - Savoie | Alpage du Choaille d'en Haut"
"gite en montagne" "gite savoie" "chalet montagne" "chalet savoie" are quite competitive in terms of SEO or SEA.
It you want to target "beaufortain", you should include it in your page title.
2/ Average #1 ranking = 2000-2400 words. Your text = 200 words.
3/ As Matt-Antonino explained, you lack of authority ; you need more links... and more anchors text relative to your keywords.
4/ As far as I'm concerned, I would add a blog to talk about the area, to explain why it's great to stay there and what you can do, testimonials, videos etc.
Is there a way to do great content and to get a few natural links ?
-
You have 7 total links on this site. There's no authority built - you need to actively attempt to figure out offsite SEO. The onsite is a bit thin but the offsite is holding you back.
Hint: start with TripAdvisor.
-
Hi Martijn, No worries for french its one hell of a language to master it
Regarding Page Optimization, I took the example of the Home Page :
Home : Meta Title Gite en Montagne - Chalet - Savoie
H1 : Alpage du Choaille d'en Haut - Un Gîte en Savoie
H2 : Bienvenue au Gîte Choaille d'en Haut
H3 : Bienvenue à L’Alpage du Choaille d’En Haut !
Footer : Gite en montagne beaufortain d'exception
Body : Keyword "dans ce gîte montagnard" x1
Too many variations on "Gite Savoie" Maybe, I guess ?
Many Thanks
-
Hi Benjamin,
My French is terrible so I must have missed something probably. But when I check the keywords you provided against the site and it's pages I can't find any keyword in the META title of these pages. That's one of the basic on page elements if you want them to rank only based on, on page factors.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will adding canonical affect traffic to the non canonical page?
We have three URLs that have the same content but all three are getting traffic.
On-Page Optimization | | NanditaKraman1 -
Panda 4.1 - Regained rankings by making changes on my site
So thought I would share this with others as it 'might' help. So I got around 40 pages, all of them have taken a dive in rankings so on average from Pg1/2 to Pg5/6. I took one page and started working on content upgrades, I had around 50 words of boiler plate content above the fold and 750 words of unique content way down the page so maybe 600px below the fold before you hit it. I removed the boiler plate content and produced 75 words of unique content to replace it, I shuffled things around and managed to get the 750 words maybe 250px below the fold then chucked another 100 unique words into the mix. Fetched the page in GWMT's and resubmitted the URL - hour later that page alone, the page I upgraded had recovered its rankings back to the original position before Panda 4.1 hit. Will the rankings for this page drop back down again, not sure but interesting this page was Pg6/7 since the 23rd and doing the above within an hour regained rankings back to Pg2 middle.
On-Page Optimization | | followuk1 -
Redirect both / and non-/ URLs?
I am doing SEO on WP site. Due to some duplicate pages (rel canonical was done before) I am doing 301 redirects at the moment. And I wonder if I need to redirect both links w/ and w/o trailing slash. Default is non www, w/o trailing slash. Like there is .com/category/news but there is same page linked in .com/news (well it works when permalink structure is set to /%category%/%postname% and returns 404 error when structure is set to /%postname%).
On-Page Optimization | | OVJ
I redirected .lt/naujienos to .lt/category/naujienos. Should I also redirect .lt/naujienos/ (with trailing slash)? There's absolutely no problem redirecting this, but there are some more pages which I want to edit their URLs and I wonder If I should do both redirects from links /w and w/o slash?1 -
Not using H1's with keywords to simulate natural non SEO'd content?
There has been a lot of talk lately about making a website seem like it is not SEO'd to avoid over optimization penalties with the recent Google Algorithmic updates. Has anyone come across the practice of not using Headings (H1's, H2's etc..) properly to simulate that the current webpage isn't over optimized? I've come across a site that used to use multiple keywords within their headings & now they are using none. In fact they are marking their company name & logo as an H1 and non keyworded H2's such as our work or Contact. Is anyone holding back on their old SEO tactics to not seem over optimized to Google? Thanks!
On-Page Optimization | | DCochrane0 -
Stumped about why competition is beating us
Hi All,
On-Page Optimization | | SandafayreStamps
Sorry if this question is too specific but I have exhausted all other options. I am optimising a site (www.sandafayre.com) for the key words 'stamps' and 'stamp auctions'. I get grade A for on-page, and off page shows we have way more links than the 2 sites who are beating us on Google UK. One of the sites who is beating me has the keywords in the URL, but the other site doesn't. Would anyone have any ideas as to what might be going on here? Thanks in advance for your help.
Nikki0 -
Google Page Rank of my site has dropped from 4/10 to 3/10
Google Page rank of my website has been dropped after Panda Update. Can anyone help me out to tell me the possible reasons about the same. We have tried to make our website more lively and user friendly. We have indulged some graphics to make it more attractive. But it seems it backfired us. my site is http://www.myrealdata.com as well as Google page ranking of my Quickbooks hosting page has been dropped as well. It would be great if someone can help me out with expert suggestions.
On-Page Optimization | | SangeetaC1 -
How to handle Meta Tags on Pagination... page 2,3,4....
Seems that SEOMoz reports are considering my paginated pages as duplicate Meta Tags. For example, I have a product catalog with 5 paginated pages. Obviously the content on each page is unique and the URL ends in =4, =5 for the page number, but the Title and Description are the same for all the pages. Any suggestions on how to handle this? The pages other than page 1 are not indexed, so it should not be a big deal. But wondering if I should programatically ad the page number to the additional pages to show a difference?
On-Page Optimization | | paddlej0 -
Best Practice for Non-Cannibalisation of Money Term
Say I have a site which sells widgets. Site structure is as follows: Home Widgets Blue Widgets Green Widgets Red Widgets About Us Contact Us I know the money term is "blue widgets". Not "widgets" (as this is too generic, and blue/red/green widgets are only a subset of the whole 'widget' universe). How do I prevent the site from cannibalising this keyword? Do I only try to make www.mywidgetsshop.com/blue-widgets the main page for blue widgets or do I try and make the home page rank for this phrase?
On-Page Optimization | | timhatton0