Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Wrong titles in site links
-
Hello fellow marketers,
I have found this weird thing with our website in the organic results. The sitelinks in the SERP shows wrong written text. As in grammatically incorrect text.
My question is where does Google get the text from? It is not the page title as we can see it.
-
Yes, i did notice the missing "descriptive" title and description tag on the pages with incorrect grammar. I already send a note to the developer that he should change that.
It seams that there is to little text to work with for Google.
-
That's interesting. Don't forget you always have the ability to "demote" a site link. I would just use caution. If the page is the page you want to go to but the text isn't right, then I WOULD NOT demote that page. I would try and add the text you want to be there to either the top of the page in the 1st paragraph, your meta description and also check your page titles to make sure they are the way you want them too.
I like to do a site: search on my site to see which urls and page titles Google is pulling. Not sure this will help you but it's a best practice in my book. Just remember that Google doesn't have to use your meta data for it's SERPs.
I did a quick Google search to see if there was anything on comparing Google sitelinks and found an interesting article on clickz.com. It doesn't really answer your question but it's pretty insightful.
On a closing note, I would try and add meta descriptions and more descriptive title tags to your pages. For the site link "Met tekenen" (which links to http://www.tekenjetuin.nl/canvas/bewerken) the title tag of that page is <title>Tekenjetuin
</title> and I didn't see a meta description. I would definitely try to add to the title of that page to try and help Google understand them better.
-
I did check the sourcecode and the text is actualy not on the page. So there must be an other way Google finds the text.
-
I am also facing the same issue what will be the best way to fix this otherwise regular updating the content will recover this problem ?
-
Site links are auto generated by Google's Algorithm and Google has been trying to get them to be more "useful" to the users that see them. I've seen that many times Google will either pull from my meta description or from the first paragraph of the page. This isn't always accurate but it's a general guideline.
Webmaster Help: https://support.google.com/webmasters/answer/47334?hl=en
Matt Cutts on Sitelinks: https://www.youtube.com/watch?v=lpR34uwujeY
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Sitewide Footer Links & Sister Sites
Hi We have a number of sister sites across Europe - the sites are under a different domain name, but have a very similar layout & product offering. When looking at duplicate content, they are flagged as being a moderate risk with similar content - we don't duplicate product content, however it's similar. We also link to them in the footer in a drop down - not anchor text links - however this is still seen by Google. I don't think I'll be able to remove links to our sister companies, but should I implement the Href lang if the sites are slightly different? Or find another way to link to them? Here's an example http://www.key.co.uk/en/key & https://www.manutan.fr/fr/maf
Intermediate & Advanced SEO | | BeckyKey0 -
Wrong country sites being shown in google
Hi, I am having some issues with country targeting of our sites. Just to give a brief background of our setup and web domains We use magento and have 7 connected ecommerce sites on that magento installation 1.www.tidy-books.co.uk (UK) - main site 2. www.tidy-books.com (US) - variations in copy but basically a duplicate of UK 3.www.tidy-books.it (Italy) - fully translated by a native speaker - its' own country based social medias and content regularly updated/created 4.www.tidy-books.fr (France) - fully translated by a native speaker - its' own country based social medias and content regularly updated/created 5.www.tidy-books.de (Germany) - fully translated by a native speaker - uits' own country based social medias and content regularly updated/created 6.www.tidy-books.com.au (Australia) - duplicate of UK 7.www.tidy-books.eu (rest of Europe) - duplicate of UK I’ve added the country and language href tags to all sites. We use cross domain canonical URLS I’ve targeted in the international targeting in Google webmaster the correct country where appropriate So we are getting number issues which are driving me crazy trying to work out why The major one is for example If you search with an Italian IP in google.it for our brand name Tidy Books the .com site is shown first then .co.uk and then all other sites followed on page 3 the correct site www.tidy-books.it The Italian site is most extreme example but the French and German site still appear below the .com site. This surely shouldn’t be the case? Again this problem happens with the co.uk and .com sites with when searching google.co.uk for our keywords the .com often comes up before the .co.uk so it seems we have are sites competing against each other which again can’t be right or good. The next problem lies in the errors we are getting on google webmaster on all sites is having no return tags in the international targeting section. Any advice or help would be very much appreciated. I’ve added some screen shots to help illustrate and happy to provide extra details. Thanks UK%20hreflang%20errors.png de%20search.png fr%20search.png it%20search.png
Intermediate & Advanced SEO | | tidybooks1 -
Chinese Sites Linking With Bizarre Keywords Creating 404's
Just ran a link profile, and have noticed for the first time many spammy Chinese sites linking to my site with spammy keywords such as "Buy Nike" or "Get Viagra". Making matters worse, they're linking to pages that are creating 404's. Can anybody explain what's going on, and what I can do?
Intermediate & Advanced SEO | | alrockn0 -
Link Research Tools - Detox Links
Hi, I was doing a little research on my link profile and came across a tool called "LinkRessearchTools.com". I bought a subscription and tried them out. Doing the report they advised a low risk but identified 78 Very High Risk to Deadly (are they venomous?) links, around 5% of total and advised removing them. They also advised of many suspicious and low risk links but these seem to be because they have no knowledge of them so default to a negative it seems. So before I do anything rash and start removing my Deadly links, I was wondering if anyone had a). used them and recommend them b). recommend detoxing removing the deadly links c). would there be any cases in which so called Deadly links being removed cause more problems than solve. Such as maintaining a normal looking profile as everyone would be likely to have bad links etc... (although my thinking may be out on that one...). What do you think? Adam
Intermediate & Advanced SEO | | NaescentAdam0 -
Links from new sites with no link juice
Hi Guys, Do backlinks from a bunch of new sites pass any value to our site? I've heard a lot from some "SEO experts" say that it is an effective link building strategy to build a bunch of new sites and link them to our main site. I highly doubt that... To me, a new site is a new site, which means it won't have any backlinks in the beginning (most likely), so a backlink from this site won't pass too much link juice. Right? In my humble opinion this is not a good strategy any more...if you build new sites for the sake of getting links. This is just wrong. But, if you do have some unique content and you want to share with others on that particular topic, then you can definitely create a blog and write content and start getting links. And over time, the domain authority will increase, then a backlink from this site will become more valuable? I am not a SEO expert myself, so I am eager to hear your thoughts. Thanks.
Intermediate & Advanced SEO | | witmartmarketing0 -
Should I 'nofollow' links between my own sites?
We have five sites which are largely unrelated but for cross-promotional purpose our company wishes to cross link between all our sites, possibly in the footer. I have warned about potential consequences of cross-linking in this way and certainly don't want our sites to be viewed as some sort of 'link ring' if they all link to one another. Just wondering if linking between sites you own really is that much of an issue and whether we should 'nofollow' the links in order to prevent being slapped with any sort of penalty for cross-linking.
Intermediate & Advanced SEO | | simon_realbuzz0 -
IP address guideline for 2 sites on same server linking each other.
Hi Guys! I have two websites which link to each other but are on the same server. Both the sites have a great PR and link juice. I want to know what steps shall I take in order to make google feel that both the sites are not owned by me. Like shall i get different IP and different servers for both or something more? Looking forward for you thoughts and help!
Intermediate & Advanced SEO | | HiteshBharucha0 -
Splitting a Site into Two Sites for SEO Purposes
I have a client that owns a business that really could be easily divided into two separate business in terms of SEO. Right now his web site covers both divisions of his business. He gets about 5500 visitors a month. The majority go to one part of his business and around 600 each month go to the other. So about 11% I'm considering breaking off this 11% and putting it on an entirely different domain name. I think I could rank better for this 11%. The site would only be SEO'd for this particular division of the company. The keywords would not be in competition with each other. I would of course link the two web sites and watch that I don't run into any duplicate content issues. I worry about placing the redirects from the pages that I remove to the new pages. I know Google is not a fan of redirects. Then I also worry about the eventual drop in traffic to the main site now. How big of a factor is traffic in rankings? Other challenges include that the business services 4 major metropolitan areas. Would you do this? Have you done this? How did it work? Any suggestions?
Intermediate & Advanced SEO | | MSWD0