Best practice for URL structure - short and sweet, or double keyword?
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We are just about to re-jig our main category pages and have found that different leading sites have taking different views on short and sweet url structure vs. repeated keywords1. For our website we have two options.
We have two options:
mywebsite.com/browse/birmingham/restaurants-in-birmingham
or
mywebsite.com/browse/birmingham/restaurants
Someone like opentable have gone for short and sweet (opentable.co.uk/birmingham-restaurants) whereas people like Time Out have gone longer with multiple matches in the url (timeout.com/london/food-drink/londons-top-50-restaurants).
Is there a consensus on which is better?
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Thanks Andy, great help!
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Hi
Here are a few example of best practices:
http://moz.com/blog/11-best-practices-for-urls
But in summary keep it short, the shorter the better so I would go with: mywebsite.com/browse/birmingham/restaurants
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