Site structure headache
-
Hello all,
I'm struggling to get to grips with a websites site structure.
I appreciate that quality content is key etc, and the more content the better, but then I have issues with regards to doorway pages.
For example im now starting to develop a lot of ecommerce websites and want to promote this service. should we have pages that detail all of the ins and outs of ecommerce - or should we simplify it to a couple of pages. what is best practice?
Also isn't a content hub similar to having doorway pages?
let me know what you think!
William
-
Hello Bruce,
It was about promoting our ecommerce services - and all the different areas of that really...
Thanks
William
-
HI William
Are you taking about your site promoting your Ecommerce services, or the actual E-commerce sites you are developing?
Thanks
Bruce
-
Thanks Travis, this makes sense
-
There are a couple of different meanings for a content hub. Both of which seem fine to me, so long as one doesn't churn out 'low quality' stuff. The latter would be more like a crap in fan approach.
So you could have a very high overview - but in-depth piece. Then you could write quality pieces that focus on facets of that. Ecommerce is definitely deep and wide enough for that approach. What could possibly be wrong with that?
A doorway page is generally just crap/cloaking. The link, to me, is a pretty good overview. So long as your pages aren't constructed or behave as such, you should be okayish.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Site's IP showing WMT 'Links to My Site'
I have been going through, disavowing spam links in WMT and one of my biggest referral sources is our own IP address. Site: Covers.com
Technical SEO | | evansluke
IP: 208.68.0.72 We have recently fixed a number of 302 redirects, but the number of links actually seems to be increasing. Is this something I should ignore / disavow / fix using a redirect?0 -
Redirect chains after a site migration
Hi A clients site was originally canonicalised to the www. from the non www versions Now its migrating to an international config of www.domain.com/uk and www.domain.com/us with the existing pages/urls (such as www.domain.com/pageA) 301'd to the new www.domain.com/uk/pageA for example Will this will create a 301 redirect chain due to the existence of the original canonicalised urls or is the way that works 'catch all' so to speak, and automatically update the canonical 301 redirects of the non www old architexcture url's to the new international architecture URL's ? I presume so but just want to check ? cheers dan
Technical SEO | | Dan-Lawrence0 -
Two Sites - One Domain
I just want to be sure, but if I install a Wordpress blog in a subfolder of a HTML site, Google will see that as one site, not two different sites, correct? Even if there is two index files?
Technical SEO | | jshiraz0 -
Multiple domains pointing to same site
Over the years, we have acquired a great number of variations of our domains, or industry-specific domains to protect our brand. Currently, the majority of those domains are parked at the registrars. Would we do any harm to our rankings if we pointed the dormant domains to our website (www.ellsworth.com)? If not, are there any recommendations as the best way to do this, or just point them to the same IP?
Technical SEO | | Ellsworth0 -
What to do next with my site gamblingsites.co
So I have this site gamblingsites.co, which I launched about a year ago (I think.) This used to be internetgamblingsites.net (a domain I bought, but never managed to get in the index, and it appeared to violate the T/Cs after asking in GWMT) and before that the site used to be casinowarehouse.eu. After moving to gamblingsites.co, the pages were indexed almost instantly. I kept a 301 in place until today as I had some links pointing to internetgamblingsites.net. Now, until a few weeks ago, everything was fine. The site was ranking top 10 for gambling sites (8-10) and I had some traffic everyday. This site wasn't my top priority, so besides adding new unique content, I didn't do much with it. In each case no shady link building or what-so-ever. On February first of this year, however, it lost all of its rankings, and I have no idea why. Much worse site appear in the top 50, where a sub page of my site appears somewhere on the 9th SERP for keyword 'gambling sites.' Last week I started contacting some people and asked them to update my links. I also used my own sites (all on unique hosting accounts) to build some branded links, i.e. 'GamblingSites.co' and similar terms to down tune the exact match. I also decreased the instances of the exact match on the homepage, to avoid over optimization. Finally, I removed the 301 from internetgamblingsites.net, since the better links have been changed (or are about to get changed soon.) Now, couple of days later... no changes, but it's probably to early to judge. My question to you: "What would you do next, to try to save the site and at least get some traffic to it?" Thank you for your help, Giorgio PS: Feel free to ask for more information.
Technical SEO | | VisualSense0 -
How do you diagnose if on your site is only 50% crawled?
Good Morning from 7 degrees C, goodbye arctic conditions wetherby UK, If a site had 100 pages for example & that site was plugged into Webmaster Tools how could you diagnose if all the pages had been crawled? The thing is I want to learn how to diagnose crawl issues with sites, is their a known methodology for this? Thanks in advance, David
Technical SEO | | Nightwing0 -
Will 301 redirecting a site multiple times still preserve the original site value?
Hi, All! If site www.abc.com was already 301 redirected to site www.def.com, and now the site owner wants to redirect www.def.com to www.ghi.com - is there any concern that it's not going to work, and some of the original linkjuice, rank, trust, etc. is going to vanish? Or as long as the 301s are set up right, should you be able to 301 indefinitely? Does anyone have any experience with actually doing this and seeing good/bad/neutral results? Thanks in advance! -Aviva B
Technical SEO | | debi_zyx0 -
301 redirect on the root of the site
Due to some historic difficulties with our URL Rewriter, we are in the position of having the root of our site 301 redirected to another page. So the root of our site: http://www.propertylive.co.uk/ has a 301 redirect to: http://www.propertylive.co.uk/home.aspx We're aware that this isn't great and we're working to fix this completely, but what impact will this have on our SEO?
Technical SEO | | LianWard860