Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

Your browser does not seem to support JavaScript. As a result, your viewing experience will be diminished, and you have been placed in read-only mode.

Please download a browser that supports JavaScript, or enable it if it's disabled (i.e. NoScript).

Which URL would you choose?

Technical SEO

979

GaryVictory last edited by

1 – www.company.com/subfolder/subfolder/keyword-keyword-product (I’m able to keyword match with this url)

or

2. www.company.com/subfolder/subfolder/product (no url keyword match)

What would you choose? A url which is "short" but still relevant, or, a url which is more descriptive allowing “keyword” match?

Be great to get your feedback guys.

Many thanks

Gary
1 Reply Last reply
Reply Quote 0
LeeC @DeanAndrews last edited by

Good share, thx Dean
1 Reply Last reply
Reply Quote 0
DeanAndrews last edited by

Good article on Moz: Should I Change My URLs for SEO in particular number 4 re Keyword Stuffing
1 Reply Last reply
Reply Quote 1
GaryVictory last edited by

My thoughts also. We're limiting to 2 sub folders to allow everything to be more manageable, plus naturally this contributes to keyword targeting.

Thanks Leonie
1 Reply Last reply
Reply Quote 0
Leonie-Kramer last edited by

Hi, I'll choose the short url and put keywords in title, description and content. If possible choose only 1 subfolder.

Grtz, Leonie
1 Reply Last reply
Reply Quote 3

Got a burning SEO question?

Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.

Start my free trial

Browse Questions

View

From

Sorted by

With category

Explore more categories

Related Questions

URL 301 Re-direct

Hello, If we publish a blog post with a url which accidentally contains a number at the end (blog.companyname.com/subject-title-0), is it best-practice to update the URL (e.g. to blog.companyname.com/subject-title) and put in a 301 re-direct from the old to the new one or should it simply be left as is? I've read that 301's lose link equity and relevance so is it really worth re-directing for the sake of a cleaner url? Thanks for your input! John
Technical SEO | | SEOCT

1
Topic Cluster: URL Best Practices

I'm trying to be mature and employ the Topic Cluster strategy to my content. In doing so I realized there are a few URL options. Some more difficult to execute than others. -Is it important to call out the Pillar Topic in your subtopic URL?
-Does the Pillar Topic need to have its own landing page? (As opposed to just being part of the blog.) Here's an Example: My Pillar is: Inbound vs. Outbound
My subtopic is: Marketing Platforms Here are the URL options I can think of... Option 1: https://pipelineinbound.com/blog/inbound-vs-outbound-marketing-platforms/ Option 2: https://pipelineinbound.com/blog/which-marketing-platforms/ Option 3: https://pipelineinbound.com/blog/marketing-platforms-inbound-vs-outbound/ Option 4 (Hardest): https://pipelineinbound.com/inbound-vs-outbound/marketing-platforms/ Are there some fundamental best practices for URL structure and Link Building as it pertains to Topic Clusters? Thanks!
Technical SEO | | dkellyagile

0
Use hreflang for language and regional URLs

I have implemented hreflang on site, seen here http://www.cobaltrecruitment.com/ but Webmaster Tools is returning loads of errors in the international targeting area..... "'“en-sg"' - unknown language code" and "'“en-ar"' - unknown language code" Can anyone suggest what I need to tell my developers to do? Thanks for your help!
Technical SEO | | the-gate-films

0
Tool to Generate All the URLs on a Domain

Hi all, I've been using xml-sitemaps.com for a while to generate a list of all the URLs that exist on a domain. However, this tool only works for websites with under 500 URLs on a domain. The paid tool doesn't offer what we are looking for either. I'm hoping someone can help with a recommendation. We're looking for a tool that can: Crawl, and list, all the indexed URLs on a domain, including .pdf and .doc files (ideally in a .xls or .txt file) Crawl multiple domains with unlimited URLs (we have 5 websites with 500+ URLs on them) Seems pretty simple, but we haven't been able to find something that isn't tailored toward management of a single domain or that can crawl a huge volume of content.
Technical SEO | | timfrick

0
Spaces (actual spaces) in URL

Hi all, Is there a huge loss of SEO performance if a URL shows spaces with an actual space (i.e. %20) in the URL rather than a "-" (or indeed a "_")? I know the preferred option is to have a "-", but I am just wondering if it is worth our effort to manually change the "%20" to a "-" in all the instances? Thanks 🙂 Diana
Technical SEO | | Diana.varbanescu

0
Can you 404 any forms of URL?

Hi seomozzers, <colgroup><col width="548"></colgroup>
| http://ex.com/user/login?destination=comment%2Freply%2F256%23comment-form |
| http://ex.com/user/login?destination=comment%2Freply%2F258%23comment-form |
| http://ex.com/user/login?destination=comment%2Freply%2F242%23comment-form |
| http://ex.com/user/login?destination=comment%2Freply%2F257%23comment-form |
| http://ex.com/user/login?destination=comment%2Freply%2F260%23comment-form |
| http://ex.com/user/login?destination=comment%2Freply%2F225%23comment-form |
| http://ex.com/user/login?destination=comment%2Freply%2F251%23comment-form |
| http://ex.com/user/login?destination=comment%2Freply%2F176%23comment-form | These are duplicate content and the canonical version is: http://www.ex.com/user (login and pass page of the website) Since there were multiple other duplicates which mostly have been resolved by 301s, I figured that all "LOGIN" URLs (above) should be 404d since they don't carry any authority and 301 those wouldn't be the best solution since "too many 301s" can slow down the website speed. But a member of the dev team said: "Looks like all the urls requested to '404 redirect' are actually the same page http://ex.com/user/login. The only part of the url that changes is the variables after the "?" . I don't think you can (or highly not recommended) make 404 pages display for variables in a url. " So my question is: I am not sure what he means by that? and Is it really better to not 404 these? Thanks
Technical SEO | | Ideas-Money-Art

0
Duplicate pages, overly dynamic URL’s and long URL’s in Magento

Hi there, I’ve just completed the first crawl of my Magento site and SEOMOZ has picked up 1,000’s of duplicate pages, overly dynamic URL’s and long URL’s due to the sort function which appends URL’s with variables when sorting products (e.g. www.example.com?dir=asc&order=duration). I’m not particularly concerned that this will affect our rankings as Google has stated that they are familiar with the structure of popular CMS’s and Magento is pretty popular. However it completely dominates my crawl diagnostics so I can’t see if there are any real underlying issues. Does anyone know a way of preventing this? Cheers,
Al.
Technical SEO | | WendyWuTours

1
Changing url structure

We are an ecommerce site established in 2005 and currently have some great rankings. We are about to move away from our existing platform, actinic and move on to Magento. This will change all our url's. What are the steps we should be asking our web developers to follow in order to minimize the consequences of moving? Thank you.
Technical SEO | | LadyApollo

0