Will Schema help my website?
-
I'm doing SEO on a website, zing.co.nz, which is a soon to launch company. At the moment there is a splash sight up, which will be replaced by the real sight in a few weeks upon launch. Is it worth me putting in Schemas (for the first time) so that it is recognized as an organization? Will this effect us in the serps? Thanks for your help
-
This is the best guide to adding to Wikidata that I could find - http://undead-seo.blogspot.com/2014/03/create-wikidata-topic.html. I actually came here to Moz hoping I'd find something beyond that, but this seems to be the only thread on the Moz Q&A that even mentions the word "wikidata".
-
I found a decent guide for listing a business on Freebase.
Does anyone have anything that they can share in terms of how to use Wikidata for local SEO?
-
Adding that will help little to nothing at this point but it doesnt hurt because youll do it eventually.
When you do, make sure you do the other things like adding and verifying in google places, putting your organization in freebase/wikidata and others. Those will solidify your organizations entity online.
-
Well the schema for Organization is mainly marking up an address and contact details as far as I know. I wouldn't bother uploading it if its changing in 3 weeks. I assume this is the page you want to upload it to - zing.co.nz ?
You are better off investing time creating G+ / MyBusiness page in my opinion.
-
Thanks for the advice, we don't sell products so that isn't really relevant for us but we do have a blog on a subdomain. The main thing I am wondering is, is it worth ding schema on the main website as its going to change in 3 weeks when its launched?
-
You should definitely use Schema, depending on the website it may help. For example if you have products and use schema on the reviews you will display stars in the SERPs for that page (which is likely to increase CTR) and if its a blog you will display publish date in SERPs. I don't know about increasing the organic results so much but it definitely helps search engines crawl your site.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do I increase my website DA and PA?
I want to launch a new site like www.plaza.ir. How can I improve its Da and PA quickly ?
Intermediate & Advanced SEO | | arpaymantul0 -
Aggregate review schema
Hi Guys, Im working with a SaaS client in the flatmate sharing industry and I need to ask the following: Here's a screenshot showing the reviews people have submitted.
Intermediate & Advanced SEO | | niclaus78
https://www.dropbox.com/s/2ra6cdb5w609o8d/Screen Shot 2016-01-13 at 2.46.12 pm.png?dl=0 1-Is there a chance Google will include these reviews as it doesn't have a way of checking if they are real? They are in this case so that's why would be great to include them. 2- the stars don't seem to be in html, how can we mark the stars to be indexed by google? I want to include this schema
https://developers.google.com/structured-data/rich-snippets/reviews#aggregate_ratings I don't think we would be able to full-fill these items, what do you think? <code>spanvocab="http://schema.org/"typeof="Review"> <span< span="">property="itemReviewed"typeof="Thing"> <span< span="">property="name">Super Book This is not a boook is a service, what should I put here?</span<></span<> <span< span="">property="author"typeof="Person"> <span< span="">property="name">Joe</span<></span<> <span< span="">property="reviewRating"typeof="Rating"> Rating: <span< span="">property="ratingValue">7</span<> out of <span< span="">property="bestRating">10</span<></span<> <span< span="">property="publisher"typeof="Organization"> Whato this property means? Reviews are made by customers not organizations. <meta< span="">property="name"content="Washington Times"> same as abobe, they are not publishers.</meta<></span<></code> If you could help me it would be greatly appreciated. Thanks <code>Nico</code>0 -
How I can improve my website On page and Off page
My Website is guitarcontrol.com, I have very strong competition in market. Please advice me the list of improvements on my websites. In regarding ON page, Linkbuiding and Social media. What I can do to improve my website ranking?
Intermediate & Advanced SEO | | zoe.wilson170 -
My websites position has dropped, any ideas why?
Hi, First off im new here, so hello to everyone. Now to the reason why I have joined. I am currently trying to rank for 2 terms: **UK Bank Holidays 2013 (Term 1) **and Bank Holidays 2013 (Term 2) The page which im trying to rank these terms on is: http://www.followuk.co.uk/bank-holidays Now some background history: On the 29th Dec 2013, term 1 was 5th and term 2 was 7th - rankings achieved through guest blogging. Last night I changed the h1 tag from 'Bank Holidays 2013' to 'UK Bank Holidays 2013'. Re-worded the meta description to try and increase the CTR. And removed the term 'Bank Holiday' from the end of each sub-heading - Ex: 'New Year's Day Bank Holiday' to 'New Year's Day' - I did this because I felt it was to much so in total 'Bank Holiday' term had been removed from 5 sub-headings. Ok, so I went into WMT and resubmitted for indexing, over night the page got reindexed - the term 'UK Bank Holidays 2013' stayed at the same position (5) BUT the 'Bank Holidays 2013' term dropped into hell at roughly position 250. I'm thinking of changing everything back and crossing my fingers that term which dropped comes back BUT maybe im being to rash and it might jump back as the page stands. I did a grade test using SEOMOZ and both terms generate a grade of 'A'. Has anyone got any ideas? Sorry if the thread is a bit messy im currently crying all over the keyboard as im typing. Thanks
Intermediate & Advanced SEO | | followuk0 -
DMCA Complaint to Google - HELP
I have several sites copying my content, which I found out via Copyscape.com. Unfortunately, this is giving me duplicate content. I filed a DMCA complaint through Google and the infringing pages were approved but the pages still remain. Can someone please help me understand this better? I thought Google was supposed to remove these pages? Am I supposed to content the site owner to get the content removed or are their pages simply de-indexed?
Intermediate & Advanced SEO | | tutugirl0 -
Optimising a Dynamic website ?
A client has bought the Nostalgia wp theme. I've installed Yoast but because the website is ajax based and the content for the pages are dynamically loaded the plugin won't work. Or at least not to my knowledge? The developer doesn't currently have a solution, which from previous expereience it will never be supported. So I need some possible solutions here. Create a mobile site? Cons more time, more money etc Create non dynamic pages linked in footer area. Cons page duplication etc. It's a small niche so having the basic elements is imperative to getting it ranking.
Intermediate & Advanced SEO | | StephenForde0 -
Schema & Microdata Plugins for WordPress
Hi Mozzers- Just curious - what is everyone using for schema and microdata plugins for WordPress? I've tried a few different plugins but I'd love to hear what other Mozzers like. Thanks! LHC
Intermediate & Advanced SEO | | lhc670 -
Duplicate Content Help
seomoz tool gives me back duplicate content on both these URL's http://www.mydomain.com/football-teams/ http://www.mydomain.com/football-teams/index.php I want to use http://www.mydomain.com/football-teams/ as this just look nice & clean. What would be best practice to fix this issue? Kind Regards Eddie
Intermediate & Advanced SEO | | Paul780