Yahoo and Bing Ranking Hits
-
Morning,
Has anyone else in the UK seen a massive ranking shift on Bing and Yahoo over the last week? One of our eccommerce client's main keywords was ranking #3 and #11 on Bing and Yahoo respectively last week, but today they've dropped to #32 and #35.
It seems rather strange as pretty much all of the main keywords have increased on Google. In fact, pretty much all of the Google rankings are the highest they've been since the SEO campaign commenced in October/November!
Cheers,
Lewis
-
I wouldn't say you've overreacted, it's definitely worth keeping an eye on. But just know that those search engines typically perform together, so it's almost like a drop in performance in only one of them.
Check for any weird crawl issues that may have accidentally been set-up in robots.txt or on the page-level (specifically blocking other bots but allowing Google's?) or any glitches that could be making your pages "look" different to Bing/Yahoo.
However, my guess is it's just testing and things will bounce back shortly. Maybe some strong competitors entered the fray? Check Bing/Yahoo SERPs manually for clues... hope it bounces back for you! And kudos on strong Google organic performance.
-
Hi,
Cheers for your input, Brady. I guess I may have overreacted a tad! It just seemed a bit weird that the Bing and Yahoo rankings have dropped like stones overnight.
-
It's not a surprise that both Bing and Yahoo rankings are dropping together, as performance on these engines seem to be more or less the same in my experiences.
If Google ranking and traffic are up however, you may not have anything to worry about. Instead of just focusing on rank, prioritize by search volume and target keywords for your business. If your priority or "money" keywords are still reaching your website - and you're still getting good traffic quantity via Google search - I'd give Bing/Yahoo time to come around.
They test their organic results too, so maybe it's just a short-term test. Another good bit of advice moving forward: never overreact to a rank report or two. Sometimes it's something you've implemented or your competitor, but sometimes it's just normal SERP flux or random results. These inconsistencies will sort themselves out.
Sorry for not having insight on the specific market, but figured I'd chime in.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Submitting an 'HTTPS' sitemap.xml to Bing
I have been trying to submit my sitemap to Bing [via their webmaster tools] for well over a week and it continues to report 'pending' My site is HTTPS and the sitemap is accepted by Google. I questioned Bing about this and got this response: To set your expectations, our Sitemap fetchers use a different pipeline and because of this, we cannot crawl Sitemaps in HTTPS format. We require that you submit an HTTP version of sitemap in order for Bing to properly crawl the file. Please go ahead and delete the current Sitemap and resubmit a new one in HTTP. Currently I don't and can't have a HTTP version of my site & sitemap and my developers are telling me that 3hrs worth of dev time will go into coming up with a work-around which I'm not sure I want to invest in [I have more important things to concentrate my spend on!]. Has anyone been faced with this problem and is there any quick/cheap alternative or do I just accept that Bing won't crawl my site until they update their end?!
Reporting & Analytics | | cityxplora.com0 -
My rankings report dates from 10 june. How is that possible since it is supposed to happen every week ?
My last rankings report dates from 10 june. How is that possible since it is supposed to happen every week ?
Reporting & Analytics | | suntrails0 -
Previously performing page no longer ranking
The best performing page on my website www.danielalexandra.com/personal-training/ has suddenly completely fallen off the google radar and all of my ranking results for keywords have dropped significantly as a result. My domain is only 4/5 months old but was already becoming relatively competitive and generating some interest until this? Any ideas as to why this may have happened?
Reporting & Analytics | | DAlondon0 -
Google.co.uk & Google.com difference of ranking
How can our website rank on page 3 in google.co.uk and yet it ranks on page 20 for the same keyword on google.com? This doesn't seem to affect our competitors though and its only our site that is being affected/penalized.
Reporting & Analytics | | dobersby0 -
Is there any way to see how one my keywords ranked historically before I started tracking it?
Hello there! I'm in need of some historical data on some keywords as they relate to my site. Basically, I'd like to track which events have had the most impact on moving me through the rankings, but I wasn't using Moz at the time I had made some changes to my website... Is there any way to see how I ranked for a particular keyword at a given point in time? Thanks! Gene
Reporting & Analytics | | BGroup0 -
Why did I loose all my product page rankings (e-commerce site)
This friday I noticed that I'd lost pretty much all my product pages in the SERP and also their rankings for the product names. These are products I both have introduced to the market (sweden) and also some that I've been the only one selling. I've analyzed a couple of different ranking-faults. Examples: **"super mario väggdekaler" should rank **http://www.roligaprylar.se/Super-Mario-Vaeggdekaler.html as #1 and has done for several years. Instead this search in my internal search engine ranks #10-#15 with no relevance. www.roligaprylar.se/?q=mario%20v%E4g "jedi morgonrock" should rank www.roligaprylar.se/Jedi-Morgonrock.html as #1 or #2 but instead this url ranks as #12 www.roligaprylar.se/product_detail.php?pid=Jedi-Morgonrock "Charlie sheen bobblehead" (in the swedish serp this should be the most simple term to rank on. previously #1) my internal search engine ranks for #8 with this url <cite>www.roligaprylar.se/?q=Charlie%20Sheen%20Bobblehead</cite>J So I've drawn these conclusions and actions Products that don't rank well longer but still ranks with their alternative non-rewritten url has gotten deep links from affilliates (i track affilliate ids and stuff via this link) and have replaced the original url which is rewritten. Action: Canonical urls for these non-rewritten products to the rewritten version. For example on this product page www.roligaprylar.se/product_detail.php?pid=Jedi-Morgonrock I've placed a canonical for this url www.roligaprylar.se/Jedi-morgonrock.html With the products not ranking at all or when searches in my search engine shows up I suspect some kind of dup content punishment where Google thinks the search result is more important than the product page. Action: All search-pages are now noindex,follow I also increased product name density in terms of keywords on the product page. But I'm still owned and losing tons of money during the holidays (buying adwords at obscene amounts instead hehe). So just wanted to hear with you guys. Are my conclusions and actions correct? What have I missed, what more could I do to reverse this? Thanks Dan
Reporting & Analytics | | nuttinalle0 -
Keeping my rank on SERPs
I recently ranked on yahoo, #4 for my keyword! It has taken 2 months and finally, out of the blue, there I am. This is my first time actually attempting an SEO campaign. At first I was listed for my keyword, then i started dropping after a few days. Then I made a new post, included those keywords, and I got back up to rank #4 again (for the new post). Why is this happening? Do I have to make a new post every 4-5 days to keep myself listed on the yahoo first page serps?
Reporting & Analytics | | SaborStyle0 -
Yahoo Site explorer: Different results for www & non-www domain. Can we merge these?
When checking our domain on yahoo site explorer, different results are shown for www.theprintspace.de and theprintspace.de. We have done a 301 redirect, as we want to optimise our www.theprintspace.de domain. However, we have a lot more backlinks for theprintspace.de. Is there any way of merging the two, so we don't loose all the linkjuice we get for theprintspace.de and use those links to optimise www.theprintspace.de? Thanks for your help!
Reporting & Analytics | | Waplington0