Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Help! The website ranks fine but one of my web pages simply won't rank on Google!!!
-
One of our web pages will not rank on Google. The website as a whole ranks fine except just one section...We have tested and it looks fine...Google can crawl the page no problem. There are no spurious redirects in place. The content is fine. There is no duplicate page content issue. The page has a dozen product images (photos) but the load time of the page is absolutely fine. We have the submitted the page via webmaster and its fine. It gets listed but then a few hours later disappears!!! The site has not been penalised as we get good rankings with other pages. Can anyone help? Know about this problem?
-
Don't forget that every keyword is different - how you rank depends on what you're doing compared to other sites targeting that term, not just what you're doing on your own site. So some keywords just take a larger, higher-authority link profile to rank for than others. A good place to start with getting links for that page would be to look at the backlinks that other pages that rank for that term have - you may be able to get some links from the same or similar sites.
-
Thanks again!!!
We have just implemented a site footer with keyword targeting the relevant pages. I thought this alone - along with the top navigation, copy (which is 265 words...) would give google enough guidance. But its not!! External links we have just started to do - but I admit - really just started. I was trying in desperation to get the pages right first 
Do you think more link would help? We will try adding more copy...... The weird thing is - other pages on the site rank fine - including the homepage for the right keywords!!! -
Ah OK, thanks for the clarification!
That problem, to me, sounds like you need some links! In general when Google is ranking your home page for a term, instead of the page that is actually about that term, it's because they recognize that your site has some topical relevance for that term, but the individual page doesn't seem that important based on how many links are pointing to it. Are there ways you can flow some additional internal link juice to that page? Are there sites that are linking to your home page right now that are very closely related to the topic of the page in question, that you could ask to point to that page instead? Are there topically-related sites that don't link to that page right now that you could possibly get a link from? All of these will beef up your page authority, which should help.
In terms of your copy being too far down on the page - if you don't think it will negatively impact your user experience, you could try moving it up, or integrating it into the section with the images, but I don't know how much that will help. You also may need more copy on the page - if your page is 300 lines of code long, and only 5 of those lines are unique copy, it's hard to send a strong enough signal of relevance. Can you expand what you say on the page to make it a better resource on the topic at hand?
-
Thanks for the response! The right pages are not showing for the targeted keywords. The homepage is being ranked instead. Yet the homepage doesn't have the keywords represented on it. Google is taking the Dmoz description of the homepage and is using that to rank (for the targeted keywords)???
The pages do show on Google site: search and they do have images on them. Each page has six images on them. We have ensured the size of the images are ok. The copy on the page is at the bottom after the images - could this be an issue?
I have checked on Screaming Frog - nothing in particular stands out.
i know how we can stop google reading dmoz description which will be implemented....but I don't think this will resolve the issue....?
We have noticed - very strangely - the right page gets ranked - then google changes to the homepage????
Any suggestions... It's baffling me...
-
Is the problem that the page isn't appearing in the index, or that it isn't ranking for its target terms?
If the page has a lot of images but doesn't otherwise have much copy, it may be that Google is determining it to be too similar to other pages on your site and so is not displaying it. If it's not being indexed at all (doesn't show up in a site: search or when you search for a block of copy in quotations), double-check that your robots.txt isn't blocking it and that you don't have a meta robots noindex tag on the page. The suggestion of running Screaming Frog on your site to make sure a crawler can find the page is a good one - Screaming Frog will also tell you if the page is returning a weird HTTP status or is blocked by robots.
-
First think i would do is to check the url with Screaming Frog SEO Spider, anyway a link would be really helpful
-
Are you able to share a link to the page in question?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I apply Canonical Links from my Landing Pages to Core Website Pages?
I am working on an SEO project for the website: https://wave.com.au/ There are some core website pages, which we want to target for organic traffic, like this one: https://wave.com.au/doctors/medical-specialties/anaesthetist-jobs/ Then we have basically have another version that is set up as a landing page and used for CPC campaigns. https://wave.com.au/anaesthetists/ Essentially, my question is should I apply canonical links from the landing page versions to the core website pages (especially if I know they are only utilising them for CPC campaigns) so as to push link equity/juice across? Here is the GA data from January 1 - April 30, 2019 (Behavior > Site Content > All Pages😞
Intermediate & Advanced SEO | | Wavelength_International0 -
Is it still true that 3xx redirects don't cause you to lose any ranking?
In this: https://moz.com/blog/301-redirection-rules-for-seo it says that simply redirecting - provided you don't change anything on the page - isn't going to cost you rankings. Is this still true, or is there any new data/case studies that have been done since? I haven't seen anything updating it and just want to make sure because it's from 2016. We want to do simple 301 redirecting without any changes to the page. Or has anyone had an opposite experience?
Intermediate & Advanced SEO | | AngieJohnston1 -
Why some websites can rank the keywords they don't have in the page?
Hello guys, Yesterday, I used SEMrush to search for the keyword "branding agency" to see the SERP. The Liquidagency ranks 5th on the first page. So I went to their homepage but saw no exact keywords "branding agency", even in the page source. Also, I didn't see "branding agency" as a top anchor text in the external links to the page (from the report of SEMrush). I am an SEO newbie, can someone explain this to me, please? Thank you.
Intermediate & Advanced SEO | | Raymondlee0 -
How to rank my website in Google UK?
Hi guys, I own a London based rubbish removal company, but don't have enough jobs. I know for sure that some of my competitors get most of their jobs trough Google searches. I also have a website, but don't receive calls from it at all. Can you please tell me how to rank my website on keywords like: "rubbish removal london", "waste clearance london", "junk collection london" and other similar keywords? I know that for person like me (without much experience in online marketing) will be difficult task to optimize the website, but at least - I need some advices from where to start. I'm also thinking to hire an SEO but not sure where to find a trusted company. Most importantly I have no idea how much should pay to expect good results? What is too much and what is too low? I will appreciate all advices.
Intermediate & Advanced SEO | | gorubbishgo0 -
Google doesn't index image slideshow
Hi, My articles are indexed and images (full size) via a meta in the body also. But, the images in the slideshow are not indexed, have you any idea? A problem with the JS Example : http://www.parismatch.com/People/Television/Sport-a-la-tele-les-femmes-a-l-abordage-962989 Thank you in advance Julien
Intermediate & Advanced SEO | | Julien.Ferras0 -
Why does Google rank a product page rather than a category page?
Hi, everybody In the Moz ranking tool for one of our client's (the client sells sport equipment) account, there is a trend where more and more of their landing pages are product pages instead of category pages. The optimal landing page for the term "sleeping bag" is of course the sleeping bag category page, but Google is sending them to a product page for a specific sleeping bag.. What could be the critical factors that makes the product page more relevant than the category page as the landing page?
Intermediate & Advanced SEO | | Inevo0 -
Splitting one Website into 2 Different New Websites with 301 redirects, help?
Here's the deal. My website stbands.com does fairly well. The only issue it is facing a long term branding crisis. It sells custom products and sporting goods. We decided that we want to make a sporting goods website for the retail stuff and then a custom site only focusing on the custom stuff. One website transformed and broken into 2 new ones, with two new brand names. The way we are thinking about doing this is doing a lot of 301 redirects, but what do we do with the homepage (stbands.com) and what is the best practice to make sure we don't lose traffic to the categories, etc.? Which new website do we 301 the homepage to? It's rough because for some keywords we rank 3 or 4 times on the first page. Scary times, but something must be done for the long term. Any advise is greatly appreciated. Thank you in advance. We are set for a busy next few months 🙂
Intermediate & Advanced SEO | | Hyrule0 -
Is 404'ing a page enough to remove it from Google's index?
We set some pages to 404 status about 7 months ago, but they are still showing in Google's index (as 404's). Is there anything else I need to do to remove these?
Intermediate & Advanced SEO | | nicole.healthline0