Can we use internal no-follow links without negatively affecting rankings
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we are creating a site structure for a travel website.
the site homepage has a top navigation bar with 8 top level links and a total link count of 33 links in this (within menus).
There are also 10 footer and ad-hoc links
As this top navigation bar is a site-wide navigation, when entering s specific "travel destination" page, the "travel destination" page has its own contextual links and reference links, making the total inks on the destination page approx 107.
do you think its ok to make all links in the top navigation bar no follow on all pages except the homepage?
how would you approach this to create less links to maintain effective link-juice flow to required pages
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hi
the reason we are trying to reduce them was because the site has a fancy navigation bar which looks good, gives fast a navigation, but then inturn providesa high volume of links from the source page,
thanks
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If you're seriously considering nofollowing links in your main nav, then they probably don't belong there in the first place. Take them off of the main nav and add them as submenus that only show on topically-related pages.
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Hi there
Do not "nofollow" your internal links, especially your top nav off your homepage. As this page gets a lot of your search equity, you want to make sure that that equity gets passed, especially through your top category pages. I would also optimize top navigation pages and deeper pages for the searches that are relevant to your users.
Read the following: On-Page Ranking Factors (Moz)
Internal Links (Moz)
Content Marketing Institute (tons of great resources to help you plan and effectively implement a content strategy)Hope this helps! Good luck!
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