Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Redirect domain or keep separate domains in each country?
-
Hi all
Hoping this might be something that can be answered given the number of variables
My main site is www.isacleanse.com.au (Obviously targeted to Australian Market) and also www.isacleanse.co.nz targeted to NZ.The main Keywords im targeting are 'Isagenix' for both and also Isagenix Australia, Isagenix Perth, Sydney (Australian cities) and Isagenix NZ, Isagenix New Zealand, Isagenix Auckland etc.. for NZ
The Australian site gets a lot more traffic and Australian market gets a lot more searches - I also have a section www.isacleanse.com.au/isagenix-new-zealand/ on the Australian site.
The question is am I best off redirrecting the .co.nz domain completley to the Australian Domain to give it extra SEO Juice?
-
Hi again
If you want to focus more on the Australian site and the NZ site isn't where you want to place efforts, then you can redirect it - but I would URL map it properly so that pages on the NZ site find their corresponding pages on the AUS site.
But that is ultimately up to you to decide - if the return is not there and you want to focus on one site, then redirect and make sure all pages find their new home. I would also update relevant citations and back links.
I would personally optimize both and put efforts in if you think potential is there - it's just a better user experience - especially for different regions, local search, and audiences.
Hope this helps!
-
I do agree with Patrick,
This always seems to come up in conversations and I try to sway people against this method.
Sure it may work on a small scale, and I have tried this method myself. But the drawbacks outweigh the benefits.
One final (and big) point to that I would like to reiterate. If you really intend to own and run multiple domains and get these sites to show up in the search results, you will have to double your SEO work”… Another good point. Simply ranking on a keyword really does no good when you can do the same on your own site with minimal effort.
-
Thanks mate! What I forgot to mention I guess is that I have not updated the NZ site in a while as main focus is on Aus as that drives 90% of traffic/searches. So I guess the question is do i sacrifice NZ site now for the sake of beefing up visibility and traffic of .com.au one which is a LOT more comprehensive
-
Hi there
I would keep both if you serve two separate regions - that way you can build content and have sites directed to that target audience.
I would take a look at hreflang tags for Google and language tags for Bing. You are also able to country target for both Google and Bing Webmaster Tools if you have separate profiles set up for your sites (which you should!) You should also look into local citations for these websites - I like Whitespark, and it works for both Australia and New Zealand.
Another couple resources for your to check out:
International SEO (Moz)
The International SEO Checklist (Moz)
5 Dos and Don'ts of International SEO (Moz)There is a lot of information here but it will definitely help you. If you have two regions that you do business for and have unique value to add to each, then I suggest keeping both variations and making a targeted marketing strategy for both - this will help you rather than redirecting your New Zealand audience to an Australian site where it's targeted to Austrailians.
That's my two cents - I hope this all helps! Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Redirection of 100 domain to Main domain affects SEO?
Hi guys, An email software vendor managed by a different area of my company redirected 100 domains used for unsolicited email campaigns to my main domain. These domains are very likely to get blacklisted at some point. My SEO tool now is showing me all those domains as "linking" to my main site as do-follow links. The vendor states that this will not affect my main domain/website in any way. I'm highly concerned. I would appreciate your professional opinion about this. Thanks!!
Intermediate & Advanced SEO | Apr 6, 2024, 2:34 AM | anagentile0 -
If a page ranks in the wrong country and is redirected, does that problem pass to the new page?
Hi guys, I'm having a weird problem: A new multilingual site was launched about 2 months ago. It has correct hreflang tags and Geo targetting in GSC for every language version. We redirected some relevant pages (with good PA) from another website of our client's. It turned out that the pages were not ranking in the correct country markets (for example, the en-gb page ranking in the USA). The pages from our site seem to have the same problem. Do you think they inherited it due to the redirects? Is it possible that Google will sort things out over some time, given the fact that the new pages have correct hreflangs? Is there stuff we could do to help ranking in the correct country markets?
Intermediate & Advanced SEO | Jun 13, 2018, 4:51 PM | ParisChildress1 -
Problem with redirects in coldfusion
How to redirect pages in cold fusion? If using ColdFusion and modrewrite, the URL will never be redirected from ModRewrite.
Intermediate & Advanced SEO | Sep 2, 2014, 3:07 PM | alexkatalkin0 -
Is .ME domain is effective in SEO ?
I am always listening about TLD. com. org .net but what about the .me domain. Can this will be effective in SEO. Can i able to beat down my competitors, if i choose .me . I also have a .com or other TLD option but if i am making my name than .me is for me but i need your suggestion for the seo purpose. Is there really domain affective in term of SEO.
Intermediate & Advanced SEO | Jun 11, 2014, 12:29 PM | pnb5670 -
Should I redirect my Google Update Effected Domain to brand new Domain?
Hey Moz experts, I had a domain which was really doing better but after the Humming Bird update my traffic was decreased up to 90%. There are plenty of posts on my existing blog, Now what should I do? I mean should I redirect it to a brand new domain or Copy all the posts to a brand new domain and delete my existing domain? Note that the Old domain has PR1, DA 19 and PA 30.
Intermediate & Advanced SEO | Mar 16, 2014, 3:18 PM | imran20780 -
Domain Alias SEO
We have 5 domain alias of our existing sites
Intermediate & Advanced SEO | Jul 1, 2013, 11:23 AM | unibiz
All 5 domain alias are domain alias of our main site. It means, all domain alias will have exactly same site and contents
Like Main domain: www.mywebsite.com
DomainAlias: www.myproduct.com, www.myproduct2.com, www.myproduc3.com
And if anybody will open our site www.myproduct.com, it will open same website which I have in primary site what can i do to rank all website without any penalty....i s there any way? This is domain alias of in hosting industry Thanks0 -
Keep multiple domains or combine them?
I need some help figuring out if I should combine multiple domains or if I should let them be separate? I have domain1.com, domain2.com, and domain3.com. Well, domain1.com owns domain2.com and domain3.com. And currently domain1.com points to domain2.com and domain3.com from the homepage. They are going through some changes at their business, and now the option is on the table to combine the domains or still let them be separate as long as they link to each other. What is the best way to handle this and are there more things I should go through before making a decision? None of them have a ton of links to them, and they aren't super robust, but would just to have some advice. Thanks a lot
Intermediate & Advanced SEO | Jan 24, 2013, 1:15 PM | Rocket.Fuel0 -
Merging Domains... Sub-domains, Directories or Seperate Sites?
Hello! I am hoping you can help me decide the best path to take here... A little background: I'm moving to a new company that has three old domains (the oldest is 10 years old), which get a lot of traffic from their e-letters. Until recently they have not cared about SEO. So the websites have some structural, coding, URL and other issues. The sites are indexed, but have a problem getting crawled and/or indexed for new content - haven't delved into this yet but am certain I will be able to fix any of these issues. These three domains are PR4, PR4, PR5 and contain hundreds of unique articles. Here's the question... They want to move these three sites **to their main company site (PR4) and create sub domains for each one. ** I am wondering if this is a good idea or not. I have merged sites before (creating categories and/or directories) and the end result is that the ONE big site, is much for effective than TWO smaller, less authoritative sites. But the sub domain idea is something I am unsure about from an SEO perspective. Should we do this with sub domains? Or do you think we should keep the sites separate? How do Panda and Penguin play into this? Thanks in advance for the help! SD P.S. I'm not a huge advocate in using PR as a measurement tool, but since I can't reveal the actual domains, I figured I would list it as a reference point.
Intermediate & Advanced SEO | Aug 27, 2012, 11:14 AM | essdee0