Poor website ranking or almost no rank at all.
-
Poor website ranking or almost no rank at all.
-
The reason why everyone has different views on SEO is because there is an exception to every rule, and for the most part every website is different. You will have to find what works in your niche market. So take it slow. My suggestion is to watch 1 White Friday every couple of days - go back 6 months and start from there. No better education to be had on SEO. So that is the best place to start and then try and work out from the WBF's what is relevant to your website and what are the priorities.
I write a list down for each site... You simply can't do everything that needs to be done. You need to prioritize.
One more thing. Firstly google are emphatic that Adwords has no relevance to organic search. I see things a little differently. But you might want to run a small adwords campaign, create a relevant and quality landing page - even a small budget of $10 a day for a few weeks for your targeted keywords. Then watch how the customers respond to your page, review the User experience - review your message. It might hasten up your understanding of some issues...
Good luck
-
I have made a lot of changes per the information you provided.
The information was very useful. It seems like I overlooked the simplest things.if there is anything else you think I may benefit from that you can inform me of I would greatly appreciate any input.
-
I had a quick look at the source code on your main page. In fairness to google you have not told them exactly what you site is about. It is important to structure your site so google can easily identify what "query" your website answers.
Your title is presently "Tuning Solutions" - which could be interpreted as music by google. hamotorsports is using "engine tuning solutions". I think you should start with the basics title tag, h1's etc and then move on from there. Schema, breadcrumbs there is a few things I would do...
https://moz.com/learn/seo/title-tag
http://searchenginewatch.com/sew/how-to/2154469/write-title-tags-search-engine-optimization
Also I suggest you watch this video for a more macro approach how to draw focus to the keywords you are chasing.
https://moz.com/blog/panda-optimization-whiteboard-friday
Hopefully that is s start, let me know if any more queries.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does Google checks the author name of the articles with backlinks to a website?
Hi, This may sound a little too suspicious; but just want to take your suggestions and experience in this. We are trying to create articles on third party websites to increase backlinks, our brand popularity and awareness about our features. If the same author is mentioned in multiple or tens of articles with backlinks to same website; will Google monitor the author name? Is there anything wrong in creating too many external articles with same author name? Thanks
White Hat / Black Hat SEO | | vtmoz0 -
Key word Ranking are going down
Hi, my website's Keywords Ranking are going down, I am very new to SEO, I don't know what's the reason please help me out....my website is www.tourspackagedubai.com. Thanks
White Hat / Black Hat SEO | | tariqsalam0 -
Rank drop ecommerce site
Hello, We're going to get an audit, but I would like to hear some ideas on what could cause our ranking drop. There's no warnings in GWT. We deleted 17 or so blogs (that had no backlinks pointing to these blogs and were simply for easy links) last summer thinking that they weren't white hat so we had to start eliminating them. At the same time, we eliminated a few sitewide paid links that were really strong. With all of this deletion, our keywords started to drop. For example, our main keyword went from first to third/fourth. With the deletions, our keywords dropped immediately a couple of spots, then with no more deletions, all of our keywords have been slowly dropping over the last seven months or so. Right now we are at the bottom of the first page for that same main keyword, and other keywords look similar. We have 70 linking root domains, of which: 15 are blogs with no backlinks that were created simply for the purpose of easy links. We didn't delete them all yet because of the immediate ranking drop when we deleted the last ones. One PR5 site has links to our home page scattered throughout it's lists of resources for people in different states in the US. It doesn't look like a standard paid link site, but it has many paid links in it's different pages. One PR4 site has our logo with another paid link logo at the bottom of one of it's pages. There are 2 other paid links from two PR4 sites that look editorial. There are other links on the sites to other websites that are paid. All links for these 2 sites look editorial. That's all the bad stuff. Other things that could be causing drop in rank - > Our bread crumbs are kind of messed up. We have a lot of subcategory pages that rel=cononical to main categories in the menu. We did this because we had categories that were exactly the same. So you'll drill down on a category page and you'll end up on a main category. To the average user, it seems perfectly fine. Our on-site SEO still has a few pages that repeat words in the titles and h1 tags several times (especially our #1 main keyword), titles similar to something like: running shoes | walking shoes | cross-training shoes where a word is repeated 2 or 3 times. Also, there are a few pages that are more keyword stuffed than we would like in the content. Just a couple of paragraphs but 2 keywords are dispersed in them three times each. The keywords in this content is not in different variations, it's exactly the keyword. We've still got a few URLs that are keywords stuffed with like 3 different keywords. We may have many 404 errors (due to some mistakes we made with the URLs in our cart) - if Google hasn't deindexed them all then we could have dozens of 404s on important category pages. But nothing is showing up in GWT. Our sitemap does not include any broken links. Google is confused about our branding it seems. I'm adding branding to the on-site SEO but right now Google often shows keywords as our branding when Google changes the way the title tag is displayed sometimes in the search engines. We don't link out to anyone. We have lots of content, almost no duplicate content, and some authoritative very comprehensive articles. Your thoughts on what to do to get our rankings back up?
White Hat / Black Hat SEO | | BobGW0 -
Whay are low-quality exact match domains still ranking well for our biggest term?
There are a number of low-quality “exact-match” domains that are ranking well for the term “locum tenens”. I don’t want to specifically mention any sites, but there are some with poor content and very few quality backlinks that are on page one. The only reason I can see for them ranking so well is the fact that “locum” and/or “tenens” are in the URL. It’s very frustrating because we have worked hard to do all the right things (regular blogging, high-quality content, quality backlinks, etc.) to build our domain authority and page authority so they are better than these sites, yet they still out-rank us. Our site is www.bartonassociates.com. Could it have something to do with the term “locum tenens”, which is a latin phrase? Is it possible that because it is a latin term that it somehow slipped through the cracks and avoided the update that was supposed to eliminate this? If so, what can we do to get some justice?
White Hat / Black Hat SEO | | ba_seomoz0 -
Can a hidden menu damage a website page?
Website (A) - has a landing page offering courses Website (B) - ( A different organisation) has a link to Website A. The goal landing page when you click on he link takes you to Website A's Courses page which is already a popular page with visitors who search for or come directly into Website A. Owners of Website A want to ADD an Extra Menu Item to the MENU BAR on their Courses page to offer some specific courses to visitors who come from Website (B) to Website (A) - BUT the additional MENU ITEM is ONLY TO BE DISPLAYED if you come from having clicked on the link at Website (B). This link both parties are intending to track However, if you come to the Courses landing page on Website (A) directly from a search engine or directly typing in the URL address of the landing page - you will not see this EXTRA Menu Item with its link to courses, it only appears should you visit Website (A) having come from Website (B). The above approach is making me twitch as to what the programmer wants to do as to me this looks like a form of 'cloaking'. What I am not understanding that Website (A) URL ADDRESS landing page is demonstrating outwardly to Google a Menu Bar that appears normal, but I come to the same URL ADDRESS from Website (B) and I end up seeing an ADDITIONAL MENU ITEM How will Google look at this LANDING PAGE? Surely it must see the CODING INSTRUCTIONS sitting there behind this page to assist it in serving up in effect TWO VERSIONS of the page when actually the URL itself does not change. What should I advise the developer as I don't want the landing page of Website (A) which is doing fine right now, end up with some sort of penalty from the search engines through this exercise. Many thanks in advance of answers from the community.
White Hat / Black Hat SEO | | ICTADVIS0 -
How to Get Backlinks to a Coupon Code Website
Hello Guys, I run a coupon code website, which by its very nature does not contain the most compelling of content. As you can probably understand, not many people are going to want to link to a page which lists a number of coupons relating to a specific online retailer. I am really struggling to come up with new and innovative ways of attracting links and wondered if anybody was in a similar position to me or could offer some advice. Would love to get some feedback. Thanks!
White Hat / Black Hat SEO | | Marc-FIMA1 -
Website Vulnerability Leading to Doorway Page Spam. Need Help.
Keywords he is ranking for , houston dwi lawyer, houston dwi attorney and etc.. Client was acquired in June and since then we have done nothing but build high quality links to the website. None of our clients were dropped/dinged or impacted by the panda/penguin updates in 2012 or updates previously published via Google. Which proves we do quality SEO work. We went ahead and started duplicating links which worked for other legal clients and 5 months later this client is either dropping or staying in local maps results and we are performing very badly in organic results. Some more history..... When he first engaged our company we switched his website from a CMS called plone to word press. During our move I ran some searches to figure out which pages we needed to 301 and we came across many profile pages or member pages created on the clients CMS (PLONE). These pages were very spammy and linked to other plone sites using car model,make,year type keywords (ex:jeep cherokee dealerships). I went through these sites to see if they were linking back and could not find any back links to my clients website. Obviously nobody authorized these pages, they all looked very hackish and it seemed as though there was a vulnerability on his plone CMS installation which nobody caught. Fast forward 5 months and the newest OSE update is showing me a good 50+ back links with unrelated anchor text back links. These anchor text links are the same color as the background and can only be found if you hover your mouse over certain areas of the site. All of these sites are built on Plone and allot of them are linked to other businesses or community websites. These websites obviously have no clue they have been hacked or are being used for black hat purposes. There are dozens of unrelated anchor text links being used on external websites which are pointing back to our clients website. Examples: <a class="clickable title link-pivot" title="See top linking pages that use this anchor text">autex Isuzu, </a><a class="clickable title link-pivot" title="See top linking pages that use this anchor text">Toyota service department ratings, </a><a class="clickable title link-pivot" style="color: #5e5e5e; font-family: Helvetica, Arial, sans-serif; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;" title="See top linking pages that use this anchor text">die cast BMW and etc..</a> Obviously the first step is to use the disavow link tool, which will be completed this week. The second step is to take some feedback from the SEO community. It seems like these pages are automatically created using some type of bot. It will be very tedious if we have to continually remove these links. I hope there is a way to notify Google that these websites are all plone and have a vulnerability, which black hats are using to harm the innocent... If i cannot get Google to handle this, then the only other option is to start fresh with a new domain name. What would you do in this situation. Your help is greatly appreciated. Thank you
White Hat / Black Hat SEO | | waqid0