Is my knowledge graph code wrong?
-
I inserted the Knowledge Graph code on our site last week and am still not seeing the knowledge graph in our search results. Is something incorrect with my code?
<script type="<a class="attribute-value">application/ld+json</a>"> { "@context" : "http://schema.org", "@type" : "Organization", "name" : "IssueTrak", "url" : "http://www.issuetrak.com/", "sameAs" : [ "http://www.facebook.com/issuetrak", "http://www.twitter.com/issuetrak", "http://plus.google.com/google.com/+Issuetrak"] } script>head> I suspect it is the alignment of the "{" and "}" but others in the company say that doesn't matter. Any other explanations for why the KG isn't showing in the results? Thanks I did test it with Google's Structured Data Testing Tool and got the "all's good."
-
Thank you IssueTrak,
Although we have been a member for a long time we just started being more active on the Q&A, more stars will come. Let us know how it works out.
-
Great information! Thanks VERB. How do I get you more stars for your rating?
-
Hi IssueTrak,
I do agree with Dr. Pete, anything done is merely a suggestion, I like to think of it as farming, you create the most ideal situation for your organic search results to grow but unexpected influences will cause you to change your approach and some of these unexpected influences will be beyond your control.
One thing I would mention that is a bit of a red flag for me is that your structured data offers no additional organizational info on the home page. So when the google bot crawls the home page they see you are trying to push the Name, Url and the social accounts, this could be considered a bit scammy. I would suggest expanding on the content and add a description, mailing address, etc anything to make it your info more robust. In addition explore the adding the schema for https://schema.org/SoftwareApplication since you folks seem to be a software application company.
The Knowledge Graph info is pulled from multiple avenues, if these suggestions for Schema changes don't start producing better results, start looking outside of the Schema, for an example submit a request for a Wikipedia entry to be written (see: https://en.wikipedia.org/wiki/Wikipedia:Requested_articles/Business_and_economics/Companies)
I hope this helps,
VERB
-
Keep in mind that well-formatted structured data is only step one of (X), where Google defines X and X is always changing. Ok, I exaggerate a little, but the frustrating key point is that structured data is no guarantee that you will get enhanced results or any kind of Knowledge Graph entity. It's just a suggestion, and Google has to factor in a lot of other things. If the testing tool is giving you the green light, that's usually about the best you can hope for.
What kind of KG entity are you trying to produce, exactly (do you have a sample query with a competitor who has it)?
-
Hey
If it looks good to Google, and all markup is matched up, then you're set!
I double checked and got All Good!
Hope this helps - good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What am I doing wrong?
Hi Moz Community ! I am a student and I started working for a startup. I'm really new to SEO and I've been reading tones of ressources and spent days and days learning the basics. I am currently in charge of the SEO (blog and homepage), and tried hard to optimize it. However, I don't see results. What am I doing wrong? And it's really frustrating because I am really passionate about SEO. I find it really challenging ! I have a few concerns: I try to provide high quality content but why don't I rank better for few keywords? (I don't see any improvement) I optimize the content, images etc so it's as SEO friendly as possible (keyword density, alt tags, titles, etc). But seems something is wrong. I did a log of blog commenting with High quality and genuine comments (useful to users of course). And now trying to get some articles out as guest posts for backlinks. Fyi, I am using Moz and Yoast, the blog is in Wordpress. And we are moving to subfolder instead of subdomain for the blog. I would appreciate your help and any tip. Thanks !
Technical SEO | | CarolineLee1 -
Search Term not appearing in On-Page Grader but is in code?
Hi, I have never had this issue in the past, but I am working on a website currently which is - http://hrfoundations.co.uk I didn't develop this website and the pages are in separate folders on the FTP which I have never come across before but hey ho. Anyway I have added the search term (HR Consultancy West Midlands) to the about us page in the h1, title and description however when I run the On-Page Grader it only says that I have entered it within the body which I haven't even done yet. When I view the page source it has defiantly been uploaded and the search terms are there, I have tried checking the spelling incase I spelt it incorrectly and I still can't seem to find the issue. Has anyone else experience this in the past, I'm going to go away now and check the code for any unclosed divs etc to see if that may be causing any issue's. Thanks Chris
Technical SEO | | chrissmithps0 -
SEO impact of an iframed blog is very low ? Right or wrong ?
We're thinking about adding a blog to our site, but our CMS blogging features are not good. Someone suggested using a wordpress blog and putting it in an iframe on our site. I replied that all the SEO impact of our blogging efforts will be lost because of the iframe. I am right or wrong ? If I am right, could you suggest better alternatives ? Thanks in advance ! Jean-François Monfette
Technical SEO | | jfmonfette0 -
Will invalid HTML code generated by WordPress affect SEO efforts?
Hi all, I'm new to SEOmoz and SEO in general really. I run a small but well regarded freelance website and graphic design business, and until very recently had an employee who handled the SEO side of things. I'm now looking to step into this role myself and hopefully learn the in's and out's of SEO. I've no doubt there will be much to learn, but the SEOmoz tools and it's community seem excellent and helpful. My question then is basically, if WordPress generated HTML code can have an effect on SEO, when it's reported as invalid by tools such as the W3C HTML validator? I'm used to hand coding the majority of my websites for clients, where creating valid HTML and CSS code is something I can do with relative ease. A new client however wants to use WordPress - for ease of updating the site content themselves. The client does however consider any potential SEO implications to be a very important factor in choosing a hand coded vs. WordPress based website. I am aware that WordPress itself is just a means of generating HTML code, and that to the search engines there is no difference between this and the hand coded websites I usually produce. However if WordPress is generating HTML that is being reported as invalid, would this make the search engines penalise the site? On a second note, will the search engines look negatively on a WordPress site where it is being used as a standard website, and the content may not be updated as frequently, as say, a blog? Thanks for your time, and I look forward to hearing your suggestions.
Technical SEO | | SavilleWolf0 -
Paging Links Code - Best Way?
Currently we are using previous 1 2 3 next for our link to other inventory pages, with some variation of this javascript code javascript:__doPostBack('ctl00$phMain$dlPagesTop$ctl01$lnkPageTop','') . Can search engines even index the other pages with this javascript? Is there a better way to do this?
Technical SEO | | CFSSEO0 -
Status code 404??!
among other things... I'm getting this error: http://worldvoicestudio.com/blog/"http://worldvoicestudio.com/" http://worldvoicestudio.com/blog/"http://worldvoicestudio.com/" Any ideas on how to fix this? many thanks!!
Technical SEO | | malexandro0 -
Omniture tracking code URLs creating duplicate content
My ecommerce company uses Omniture tracking codes for a variety of different tracking parameters, from promotional emails to third party comparison shopping engines. All of these tracking codes create URLs that look like www.domain.com/?s_cid=(tracking parameter), which are identical to the original page and these dynamic tracking pages are being indexed. The cached version is still the original page. For now, the duplicate versions do not appear to be affecting rankings, but as we ramp up with holiday sales, promotions, adding more CSEs, etc, there will be more and more tracking URLs that could potentially hurt us. What is the best solution for this problem? If we use robots.txt to block the ?s_cid versions, it may affect our listings on CSEs, as the bots will try to crawl the link to find product info/pricing but will be denied. Is this correct? Or, do CSEs generally use other methods for gathering and verifying product information? So far the most comprehensive solution I can think of would be to add a rel=canonical tag to every unique static URL on our site, which should solve the duplicate content issues, but we have thousands of pages and this would take an eternity (unless someone knows a good way to do this automagically, I’m not a programmer so maybe there’s a way that I don’t know). Any help/advice/suggestions will be appreciated. If you have any solutions, please explain why your solution would work to help me understand on a deeper level in case something like this comes up again in the future. Thanks!
Technical SEO | | BrianCC0