What is the best SEO way for a shop
-
Hi there !
A client want to sell some products on its future website but just a small range (the most part of this website will not be an online shop). The idea is to add a "shop" button in the menu to redirect clients in this shop.
I would like your opinion about how should I construct this shop, what do you think is the best for SEO :
"www.website.com/shop" or "shop.website.com"
thank you in advance for your answers !
-
Without a doubt domain.com/shop. Think about it though from a customer point of view, most languages read from left to right, so with the /shop they subconsciously read your brand name before the shop, however with the shop.domain.com they may just stop when they see shop as that's where they know they need to be.
-
Ok, thank you for your advice ! I heard that it is also easier for the Google Analytics tracking
-
I would recommend www.website.com/shop being the easier URL to rank, as subdomains tend to rank a bit more like a brand new website than a new section of an existing website.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Redirect closed shop to main shop, or keep the domain and content alive and use it for link building?
Hello, We used to have two shops selling our products, a small shop with a small selection of only our best quality products (domain smallshop.com), and a big shop with everything (bigshop.com). It used to make sense (without going into full detail), but it's not relevant anymore, and so we decided to stop maintaining the small shop, because it was time consuming and not worth it. There is some really good links pointing to smallshop.com, and the content is original (the product descriptions are different between both shops). So far, we just switch the "add to cart" button on the small shop into a link to the same product on the big shop, and did links from the small shop to the big shop also on categories pages. So the question is: in your opinion, is it better to do that, keep the small shop and content alive and build links to our big shop, or do 301 redirections and shut down completely the small shop ? Thanks for your opinion!
Intermediate & Advanced SEO | | Colage0 -
How to best add affiliate links in a way that minimizes panda risk?
We have a site of about 100.000 pages that is getting several million of visitors per year via organic search. We plan to add about 50.000 new pages gradually in the next couple of months and would like to add affiliate links to the new pages. All these 50.000 new pages will have unique quality data that a team has been researching for a while. I would like to add in the area under the fold or towards the end of the pages in an unobstrusive way affiliate links to about 5 different affiliate programs with affiliate links customized to page content and of real value to visitors. Since affiliate links are one of the factors that may trigger panda I am a bit nervous whether we should add the affiliate links and if there is any way of implementing the affiliate links in a way that they may be less likely to trigger panda. E.g. would you consider hiding affiliate links from google by linking to intermediate URL (which I would mark as noindex nofolllow) on our domain which then redirects to the final affiliate landing page (but google may notice via chrome or android data) ? Any other idea?
Intermediate & Advanced SEO | | lcourse0 -
Best Way to Incorporate FAQs into Every Page - Duplicate Content?
Hi Mozzers, We want to incorporate a 'Dictionary' of terms onto quite a few pages on our site, similar to an FAQ system. The 'Dictionary' has 285 terms in it, with about 1 sentence of content for each one (approximately 5,000 words total). The content is unique to our site and not keyword stuffed, but I am unsure what Google will think about us having all this shared content on these pages. I have a few ideas about how we can build this, but my higher-ups really want the entire dictionary on every page. Thoughts? Image of what we're thinking here - http://screencast.com/t/GkhOktwC4I Thanks!
Intermediate & Advanced SEO | | Travis-W0 -
Suggestions for a SEO Review
I think it would be beneficial to have a third party seo review of the network of sites my team and I manage and was wondering if any of you had suggestions for what sort of tests should be done or that we should expect to see done during one of these reviews. We are a small team who has varying seo experience and have been working hard to make improvements to our sites in the past year. Most of our sites have been completely overhauled in the last 12-16 months and seo work that had not been done in the past has been setup, along with some corrections that may have been harming seo. We believe we are on the right track and have learned a good amount about seo in that time, but it would be nice to have some "expert" feedback outside of our office to get a clearer picture on anything we may be missing or some suggested improvements. A sort of double check on the work we have done.
Intermediate & Advanced SEO | | unikey0 -
Best way to handle traffic from links brought in from old domain.
I've seen many versions of answers to this question both in the forum, and throughout the internet... However, none of them seem to specifically address this particular situation. Here goes: I work for a company that has a website (www.example.com) but has also operated under a few different names in the past. I discovered that a friend of the company was still holding onto one of the domains that belonged to one of the older versions of the company (www.asample.com) and he was kind enough to transfer it into our account. My first reaction was to simply 301 redirect the older to the newer. After I did this, I discovered that there were still quite a few active and very relevant links to that domain, upon reporting this to the company owners they were suddenly concerned that a customer may feel misdirected by clicking www.asample.com and having www.example.com pop up. So I constructed a single page on the old domain that explained that www.asample.com was now called www.example.com and provided a link. We recently did a little house cleaning and moved all of our online holdings "under one roof" so to speak, and when the rep was going over things with the owners began to exclaim that this was a horrible idea, and that domain should instead be linked to it's own hosting account, and wordpress (or some other CMS) should be installed, and a few pages of content about the companies/subject should be posted. So the question: Which one of these is the most beneficial to the site and the business that are currently operating (www.example.com?) I don't see a real problem with any of these answers, but I do see a potentially un-needed expense in the third solution if a simple 301 will bring about the most value. Anyone else dealt with a situation like this?
Intermediate & Advanced SEO | | modulusman0 -
Are tags an issue in SEO
SEOMoz saw that my tags were duplicate pages. Are tags a serious issue in SEO? Should I remove it entirely to prevent the duplicate pages?
Intermediate & Advanced SEO | | visualartistics0 -
Suggest some best seo extensions for prestashop
Hello all if any one of you using prestashop for their ecommerce portal or for their clients... pelase suggest some good addons of prestashop for the SEO. thanks
Intermediate & Advanced SEO | | idreams0 -
Best way to block a search engine from crawling a link?
If we have one page on our site that is is only linked to by one other page, what is the best way to block crawler access to that page? I know we could set the link to "nofollow" and that would prevent the crawler from passing any authority, and we can set the page to "noindex" to prevent it from appearing in search results, but what is the best way to prevent the crawler from accessing that one link?
Intermediate & Advanced SEO | | nicole.healthline0