Renamed a page and created a 301, page lost its rankings.
-
We changed a page name to fall under the root of our site from domain.com/page1/page301d/ to domain.com/page301d/ and after 2 weeks it still is not back to its #3 position. Now it is on the bottom of page 3. I cant figure out what im doing wrong here.
The original .com/page1/ that this page fell under was removed totally and redirected to antoher page that was more relevant. I went ahead and re-enabled this page and its contnent, because the page was linking out to the page we 301d. This page we re-enabled had about 150 links poitning to it and therefore i was thinking that maybe the link juice from this page (or relevancy) via an internal link was helping it rank. This was updated about 6 days ago and the internal link is back
Any other ideas why this might not be working. Ive checked all the 301s, content has not changed on the page.
We have updated the strcuture for many pages. Instead of having the pages in question fall under anotehr page, they all fall under the root and its sub content is now only 2 levels deep , instead of being 3.
hope that makese sense.
-
Thanks fellas for the replies. After a week and a half the rankigns came back and we actually moved up one spot. Essentially i removed 301's that were very old and were giving google 3 jumps to the new page (meaning there were mulitple old pages that redirected in order of history to the newest one). I also 301d all the old pages to the new page. We also re-enabled a page that was the parent directory of this page (this page linked to the page in question)and had about 150 links (orignally 301d to another page).
Thanks
-
Just as Matt says not all 301 are equal.
And you need to check your sitemap about changing URL. Maybe sitemap holds also old URL?
You need to check your content about old URL too and change it to new one.
You need to check your canonical about old URL and to replace with new one.For me this is technical SEO/onpage SEO issue and you forget something with 301 redirect.
-
301 redirects do not pass 100% of the link "juice" you have earned for the original page. There's a longer discussion about it here: https://moz.com/community/q/how-much-juice-do-you-lose-in-a-301-redirect
Most SEOs I know say it generally passes about 90% of the value. But what I've found is that it passes more as each link is rediscovered by Google as well. So if you had an eBay homepage link and it's scraped every 10 minutes, you'd get the juice from that link back much quicker than a blog post from 2011 that Google may never visit again.
I would say just keep working on the site & move forward. You'll either always be around 90% of the previous juice so keep working or you'll gain most of it back over time as those links are re-checked, so ... keep working.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How can a page rank for keywords that it does not have on it?
I have a client that is ranking in the top 10 for several keywords on their homepage. Their site has no purposeful SEO in it, there is barely any text on the homepage at all and none of the text are the keywords it is ranking for.
On-Page Optimization | | woodchuckarts1 -
Ranking report problem
Hello, I have two things that I'm a little concerned. Ranking report is not working because all these keywords were on google first page but the report is showing the calendar sign
On-Page Optimization | | angeloweiCrawl results, I just went from 5000 warnings and errors to 4 in two weeks. It seems a little crazy
0 -
Need help, i am lost
Hello all, I am new in this community. I have been for a while on Page 1 on Google with the keyword "Wooden Signs" with my website CreateYourWoodSign.com Since the Google update (April 24th i think)I completely disappeared from Google. I have not been able to come back since. Any help would you highly appreciated. Thank you!
On-Page Optimization | | manu45
Emmanuel0 -
Are blog pages hurting rankings?
Let me begin by saying that I have a Wordpress site with a customized theme. When I view my webpage's crawl diagnostics, it keeps showing a lot of Warnings. There are 89 pages with Too Many On-Page Links and 90 Pages with a missing meta-description tag. The problem is that the pages are listed as follows for both errors: Blog Page 10 Blog Page 11 Blog Page 12 Etc. There are no other pages, just the blog pages (which include about 7 posts/page). How do I eliminate the too many links without deleting them from individual blog posts, and how do I add meta-description tags to blog pages without duplicating the tag for /blog? Thanks! | | | | |
On-Page Optimization | | DuBois
| | |
|
|
| | | |
|
| | | | |
| |0 -
Would I be safe canonicalizing comments pages on the first page?
We are building comment pages for an article site that live on a separate URL from the article (I know this is not ideal, but it is necessary). Each comments page will have a summary of the article at the top. Would I be safe using the first page of comments as the canonical URL for all subsequent comment pages? Or could I get away with using the actual article page as the canonical URL for all comment pages?
On-Page Optimization | | BostonWright0 -
Why did our ranking go up, then drop down again?
Hello SEOMoz community. I work for a website that runs a collectibles news service and sells collectibles online. I recently renamed one of the pages from "Stock for Sale" to "Collectibles for Sale" anticipating this would help our ranking for the term "collectibles for sale". This changes the Title, URL and h1 to Collectible for Sale. A few days later we were up to 5th on Google UK for that keyword. But now after the weekend we've dropped off the face of the earth... Or at least somewhere low down in the rankings. I imagine there could be multiple reasons for this, but what are the most likely causes? There is not much text on the page, it contains an iFrame with image boxes that link to relevant collectibles categories. Website: www.paulfrasercollectibles.com
On-Page Optimization | | PaulFraserCollectibles0 -
Does a page's url have any weight in Google rankings?
I'm sure this question must have been asked before but I can't find it. I'm assuming that the title tag is far more important than the page's url. Is that correct? Does the url have any relevance to Google?
On-Page Optimization | | rdreich490 -
How could I avoid the "Duplicate Page Content" issue on the search result pages of a webshop site?
My webshop site was just crawled by Roger, and it found 683 "Duplicate Page Content" issues. Most of them are result pages of different product searches, that are not really identical, but very similar to each other. Do I have to worry about this? If yes, how could I make the search result pages different? IS there any solution for this? Thanks: Zoltan
On-Page Optimization | | csajbokz0