Page links, header links, footer links
-
HI I have been hearing about links, you should keep to 100
Just look at this url http://www.powerwale.com/store/acdelco-sealed-vrla-iacdv5l--b-5ah-bike-battery/77031
and go for Recommend section, where you same product applies to different vehicles
1. im confused, should keep it or not?
2. Header links are less, Footer links are less, and in the future, we are planning to add more, will this affect SEO more than 100
i see many ecommerce sites, has menu showing many categories, more 100 categories links
3. Wht about link equity? If I have more links in header and footer page(all this will follow in the rest of pages).
4. More links in the header and footer shows that you are big ecommerce site..Pls suggest, which is right way and go gain SEO value
-
If you have more than one link to the same page on a given page, it won't be considered duplicate content necessarily - but it also won't pass any additional page equity.
-
little, side topic,
As my header is thin, i have some pages good PA, can I use same fews links again in the detailed of page, for high PA pages...
will not consider duplicate links, as header has same links, will the equlity value will be more???
-
Hi,
1. In general, the closer to the top of the page a link is, the more link equity it's going to pass. Links in the header are at the top and appear on every page, so they tend to pass a lot of value. That said, the more links you have in your header, the more that link equity should be diluted, so really think about how your users are going to use your header for navigation and which pages should be in there. Links in the footer tend to pass little to no value and should be used for navigational purposes.
2. I would not recommend adding links dynamically to your header or footer at a page level. Links to related pages should go in the main content section of each page.
-
Thanks,
1. Wht is value of header and footer links in terms of juice or passing value, which is more value header or footer? because I see the same header and footer is being followed?
2. Will it be effective, If I add url dynamically url related to header or footer for the detailed page, relevant useful links, rather in the content page
Appreciate your answer on this..
-
Hi!
The guideline about trying to keep your links per page under about 100 (and it really is a guideline more than a rule) says that once you have more than about 100 links on a page, the likelihood of those links passing any internal link equity is pretty low. I also like to keep headers as small as I can to reduce page load time and make them easier to use. It looks like your header and footer are pretty small right now. The reason many ecommerce websites have lots of links in their headers is that they need them in order to help users find what they need on the site - this is a more important consideration than how many links you have per page for SEO purposes.
A good rule for headers - your most important pages should be included in your header. This includes your major product categories and sub-categories, but shouldn't include every single product. You want your users to be able to use the header to navigate deep into the site without the header being confusing for them to use. For example, it might be useful for you to expand the drop-down under "All batteries" to include your top categories, so Google gets a bigger signal "these pages are important" and users can easily find the type of battery they're looking for.
As far as your "Recommend For" section, I can see why you would want to have it for your users so they can easily tell whether or not the product will work with the machine they have. I would recommend re-formatting the list so that it's easier to read - right now it's just a big block of links. You may want to try breaking the list up into the same categories that you break up batteries into. That way, you could link back to the category page with the category name and then have a bulleted list of products below it that aren't links. That would reduce the total number of links on the page and make the whole list easier for your customers to ues.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
We're looking at providing SEO for a website that has the majority of its incoming links from websites created solely to provide links. Few have bad spam rankings. How worried should I be about those links?
The majority of incoming links to a prospect's website are from website pages apparently created solely to provide links to the website. Few have high spam scores. The sites linking to the main site have versions of blogs with linked text. They seem to be providing positive SEO value now, but I'm concerned they might get noticed and hurt the main site in the future.
Link Building | | PKI_Niles1 -
Another Footer Links question
I have reposted this as a new question as I posted in an old 'Answered' question but not had a reply. Footer links We have generated new business from links that we have on client sites linking back to us. The new client will call/email us saying "we see you did example.com website, which we like, would you mind quoting for a redesign our website". Without that link we may never have got that new piece of business. We always ask the client if we can place on link on their website and they all say ok. We don't do this for purely for SEO. The only thing we have done previously is to include the link in the footer of every page on the client site, which we are now in the process of changing to being only the client home page. With that in mind, is the following ok to do? Place text/image link in footer of client home page Link to be "nofollow" which goes to specific page on our own website e.g. oursite.com/portfolio/clientname.php on oursite.com/portfolio/clientname.php page we link back to client's home page, again this would be a "nofollow"
Link Building | | NeilD0 -
Minimum Page Rank to get a link
Is there a minimum Page Rank that we have to be aware of when looking to get a link from a webpage?
Link Building | | echo10 -
Following Penguin, what is the best practice for a web design agency placing a footer link in client sites?
For years we have included a 'Web Design by ...' link in the footer of all client websites designed by us. However, following the Penguin update, it seems that this legitimate practice could now be penalised. Should we be removing those links from our client's sites? There are tens of thousands, all with similar or identical text! For future client sites, should we avoid these footer links altogether? Or maybe limit the link to a single page on each site?
Link Building | | LewisJenkins691 -
Link exchanges
I have quite a few legal clients and 90% of my clients top competitors are doing 1:1 link exchanges and they have been doing it for years. Other industries Dont seem as prevalent. I am just boggled every time someone says link exchanges don't work, will get penalized, or value is not passed. Its been working for my competitors....Legal SEO's seem to focus heavily on link exchanges. I have yet to do link exchanges, but am about to get started with a resourceful directory of local businesses on my clients site. Some will be linking back, but not all. Fear of penalization is lurking in my mind. Does anyone have any real data on this? Does anyone have an example of doing this properly and an example of how not to do it? I appreciate any feedback you can give. Thank you,
Link Building | | waqid0 -
How do I link specific keywords to a specific URL on my landing page? i.e.-Cloud Computing
Example keyword Cloud Computing California. How do I link this keyword on SeoMoz to a specific URL on my landing page?
Link Building | | SteelsmithGroup970 -
Would you advise removing a "links" page?
I'm doing a site audit for someone and they have a links page full of reciprocal links for other similar businesses across the country. My gut instinct is to remove this page. How would you approach this if this was your client?
Link Building | | MarieHaynes0