Website Titles in Google
-
I currently have a Wordpress platform website and previously I noticed that when I optimized my pages, if I indicated what I wanted my page names to be (through an application like SEO Yoast) that most times, the keyword would show up exactly how I had it typed in. Recently I have noticed that the title of my website is showing in my page titles too. So for example:
Before: Shoe Stores Windsor - XYZ Company
Now: XYZ Company | Shoe Stores Windsor - XYZ Company
In SEO practices, I know it's most often best to have the keyword you would like as close to the front of your title tag, but now this recent search adds my website title first. Plus this also seems to be making my titles longer.
I know Google ultimately has the 'final say' in a page title and I have ensured that I have the "rewrite titles/descriptions option" check in Wordpress to allow me to overwrite titles, but I am hoping someone can possibly provide me with a tip or trick to avoid this in search rankings. I think it's important to have the name of my site entered through Wordpress so that any pages that I have no optimized default to the page name and site name, but the ones I have optimized seem to be showing differently all of a sudden.
Any help is greatly appreciated! Thanks!
-
Is this happening to all of your titles or just some of them?
To me it sounds like you've somehow setup WordPress (or a plugin) to add a prefix to all your titles. Which then forces in "XYZ Company |" before every title you've made. If that's the case you should be able to find it somewhere and change it back.
-
In general for home page title we prefer to have to company name 1st and the keywords to follow. This applies only for the home page. In your case I an guessing that the first words e.g. XYZ Company, have a difference in how is written at the end. It may have taken this from the Heading 1 or alternative sources to ensure better quality.
To overcome the issue, change the title to;
XYZ Company - shoe store...
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I have updated title 4 days ago but still still showing old title and description on Google serps, How to resolve it?
I have updated the title tag but not showing, Please have look at the view source for this website- https://m.yolobus.in/ I want to show this title and description- <title>Online Bus Ticket Booking | YoloBus India</title> But showing the wrong title and description on google SERP- Title - YoloBus :: Home Description - Delhi Lucknow; Lucknow Delhi; Delhi Gorakhpur; Varanasi Lucknow; Gorakhpur Delhi; Delhi Delhi; Bangalore Bangalore; Manali Manali; Chennai Chennai 7mHsdmu
On-Page Optimization | | AnkitS.19900 -
Where does Google get its meta descriptions from?
We have a new client and they don't have meta descriptions yet. However, Google has assigned descriptions for them now appearing on the SERPs. The problem is that Google added a phone number that's totally not the client's and goes to a different unrelated business. Our plan is to update the meta to reflect the correct information, however, we're just perplexed as to how Google came up with the incorrect phone number. Where does it get its information from? The page currently has all the correct phone number, hours, and content. I've read that Google sometimes also doesn't recognise our meta descriptions if it thinks they could serve up a better one. My next question is, what if Google insists on showing the incorrect phone number. Is there a way we can fix this? Thanks!
On-Page Optimization | | nhhernandez2 -
Frustrated by Google Search Result
We have a page on our website for our review of the "Voltage" shisha flavor by "Social Smoke" (Social Smoke is the brand). Voltage is one of their hookah tobacco flavors. https://www.hookah.org/social-smoke-voltage-flavored-hookh-tobacco/. When I search for "Social Smoke Voltage Review", our page is at the bottom of the first page result. We have a video, decent content on the page, and a review function. We've implemented correct Schema code too: https://goo.gl/iwCP7E. When I use the page grade tool on Moz. Our page ranks B for that keyword but the results number 1 and 2 and 3 on Google all rank C or D. Our video and review schemas don't show up on Google search result either. We have a good community online. Our social media pages are popular. We share the blog posts on the social media accounts fairly regularly too. We have an old and established website. From what I understand we are following all of Google's standards and rules too. What does a website owner gotta do?
On-Page Optimization | | Heydarian0 -
Why does Google not show my Meta Descriptions Sometimes ?
Hi Friends We have Meta Descriptions on our Pages but when certain keywords are typed into google search , different meta descriptions are created , for example when searching for "fancy dress" we see our meta description which is correct - Shop with Party Domain for all your Fancy Dress. 1000s of Fancy Dress Ideas at CHEAP Prices. Halloween Fancy Dress. Next Day Delivery and Same Day ... However when searching for "fancy dress costumes" the same page is ranked but the meta description is Fancy Dress. Female Pirate Fancy Dress Costume. £ 13.80. Female Pirate Fancy ... SKU: G11034. Pirate Captain Fancy Dress Costume. £ 12.22. RRP: £ 15.02 ... Thanks Adam
On-Page Optimization | | AMG1000 -
Google Index Report
Hi, I have just checked my google webmaster tools account and viewed the index status of my website and it produced the attached graph, which show quite a big spike in indexing during July and August 2012. Does this look normal or does it reveal anything peculiar? We did have a new website launched in June 2012 and I re-submitted the sites URL's to google as part of the re-launch and so I am unsure if this may account for the spike. Any advice appreciated. Thanks indexing.png
On-Page Optimization | | UnderMe0 -
How dangerous are duplicate page titles
We ran a SEO crawl and on our report it flag up duplicate pages titles, we investigate further and found that these were page titles from the same product line that had more than one page, e.g 1-50 (products) 51-100 (products) with a next button to move to the following 50 products. These where flagged as duplicate page titles ".../range-1/page-1" and ".../range-1/page-2" These titles are obviously being read as duplicates but because they are the same range we do not know what the best course of action is. We want to know how detrimental these page titles will be to our SEO if at all. If anyone could shed some light on this issue it would be a massive help. Thanks
On-Page Optimization | | SimonDixon0 -
Website in a frame
Following situation. Domain A is indexed at google , it use a frame within this frame a website is hosted from another domain. Because it not workes proper (all url's where only the main url from domain A) The webdesigner deleted domain A , the url's are delered from the google index. (some ranked well) (position 3) Now all url's from Domain B are in the index , but on a bad position (position 74) Now i want to move the website from domain A to domain B (and add a redirect 301) Will domain A gets his position in the google index B ? (All things happened 4 weeks ago) does anyone have other ideas how to get the position back ? Thanx in advance
On-Page Optimization | | digspinat0 -
How do websites display product attributes listed with their meta descriptions in Google SEPRs?
If you take a look at this SERP for "boys costumes" you can see that Amazon, HalloweenExpress and Target all have attributes listed such as "Products 1-25 of 500" or Kids Legolas _Costume. _ These are getting blended with their meta descriptions. How are they doing this? Anyone see any lifts in ranking or CTR by doing this? Thank you!
On-Page Optimization | | Troyville0