Help, no organic traffic recovery after new site launch (it's been 6 months)!
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I worked with a team of developers to launch a new site back in March. I was (and still am) in charge of SEO for the site, including combining 4 sites into 1. I made sure 301 redirects were in place to combine the sites and pretty much every SEO tactic I can think of to make sure the site would maintain rankings following launch. However, here we are 6 months later and YoY numbers are down -70% on average for organic traffic.
Anyone mind taking a look at http://www.guestguidepublications.com and seeing if there's a glaring mistake I'm missing?!?!?! Thanks ahead of time!
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Are you able to upload the back links or would you like me to grab the back links for your site?
Then run it through deep crawl we can see if the old back links match and make them match if needed?
I would love to see the deep crawl result. remember deep crawl will help you as well
Hope this is of help,
Tom
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Yes, before we combined the sites into one site, it was divided into the following URLs:
- http://www.guestguidepublications.com
- http://www.estesparkguide.com
- http://www.moabguestguide.com
- http://www.winterparkguide.com
The last one brought in the most traffic. The last 3 were more focused on content and the audience was visitors to the that particular town. The first one was more for selling the publication to other towns. We combined all of them with into one and the focus was to concentrate on content and have the site mainly for visitors to the areas, but a section to sell the publication too. Because this is a publication, writing consistent, unique content is no issue, and they've been very good at getting new content out since the new launch.
Before the new site launch, there were no penalties or warnings, and the sites were all ranking well. The core reason for combining the sites was to make it easier to maintain and put a focus towards content.
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I've actually been to Winter Park, Florida - great place! I thought about it perhaps being the nature of the business. It was only after the last 2 months that I've had YoY data, but I can still see that it's -70% YoY, which is a bit scary; however, with it being seasonal, losing just one or two links could be detrimental.
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I've never heard of DeepCrawl, but I set-up a trial and am currently running the site through it. I'll let you know what turns up! Thanks for the suggestion.
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Hi Annapurna,
Can you please brief up a bit about your old domain situation, ie was there any penality or anywarning to that domain. Secondly, was the old domain ranking at the time.
Secondly, why did you decide to redirect to the new domain. what was the core reason. I think, after getting this i would be able to help you in batter way
I also left a message for ,I hope to hear back from you soon. -
Your backlinks do not redirect if you change the domain or you lost a lot of backLink
http://d.pr/i/1kjWw+ Your site is not mobile friendly on all of the URLs.
It could also be the nature of your business. I'm in Winter Park Florida small world
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I will do an audit using DeepCrawl if you like ?
I'll have a look at everything that's going on but I would need access to the analytics in order to actually tell you anything that would be very extremely helpful .
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