Keywords & ranking
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I am working for a social networking site called Yookos. Much our content is user-generated. How can i add keywords onto the site to make sure our site appears in the SERPS?
Also what techniques can i use to make our social site rank highly?
Do the other SEO techniques apply here?
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Social Network sites are pretty much different from the normal sites as much of the data is user generated. I think what you really need to do is to build some relatively active and serious communication on topics that has been discussed by people.
At the same time if you don’t have a blog and guidelines pages on the website, I would consider adding them as this will help your blog and guideline pages appear in Google.
But... the best strategy which i think will work for your kind of website is to promote your stuff by working on content promotions like Guest Blogging, White Papers, QnA’s, E-Books and more...
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