Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How long should my website content be (max and min number of words)?
-
I saw a web site which has been number 1 on Google for a long time, and the home page has 5700 words, but the results show it is not spam, so what would be the recommended word number for a home page?
-
There is no set word count that will help rank. It is the quality and depth of the content you are providing. Keep the searches intent in mind when developing content. Be engaging and educational, answering the searchers query. i have pages on my website that rank with as little as 300 words and as much as a1000. so as you see its not the word count. its the quality.
Thanks,
Don Silvernail
-
There really isn't a right and wrong answer to this, but I will say that the content has to be long enough to answer the question that the page is answering.
In some circumstances, this might mean a short page with just 200 words - other times it might be more. 5000+ sounds a bit insane and like they are trying to over optimise, in which case would make me wonder about the phrase itself - is it low search volume?
There are so many variables that come into play with ranking pages that it would be impossible to say with any degree of certainty what is going on without actually seeing it.
From a usability view, this also sounds very excessive.
Make your pages clear and straight to the point without any waffle - and with 5000+ words, I would be surprised if all of that was really needed.
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplicate content in sidebar
Hi guys. So I have a few sentences (about 50 words) of duplicate content across all pages of my website (this is a repeatable text in sidebar). Each page of my website contains about 1300 words (unique content) in total, and 50 words of duplicate content in sidebar. Does having a duplicate content of this length in sidebar affect the rankings of my website in any way? Thank you so much for your replies.
On-Page Optimization | Jun 9, 2019, 11:46 PM | AslanBarselinov1 -
Does using Yoast variables for meta content overwrite any pages that already have custom meta content?
The question is about the Yoast plugin for WP sites. Let's say I have a site with 200 pages and custom meta descriptions / title tags already in place for the top 30 pages. If I use the Yoast variable tool to complete meta content for the remaining pages (and make my Moz issue tracker look happier), will that only affect the pages without custom meta descriptions or will it overwrite even the pages with the custom meta content that I want? In this situation, I do want to keep the meta content that is already in place on select pages. Thanks! Zack
On-Page Optimization | Jul 6, 2018, 8:32 AM | rootandbranch0 -
Ecommerce URLs with numbers
Hi everybody! I have to optimize an ecommerce where somebody has previously done the SEO optimization, although the URLs have numbers before the product's name They have told me that these numbers are useful to find the products, so I think it shouldn't be really bad if I don't redirect them to "clear" ones. For example: /colesterol-sobrepeso/2217-hc-grass-capsulas-duras-15-capsulas.html > /colesterol-sobrepeso/hc-grass-capsulas-duras-15-capsulas.html Am I right? After all, they contain the keywords and the subfolders are also ok. Or it would be better if I redirect the whole site? Thanks!
On-Page Optimization | Sep 14, 2015, 10:22 AM | Estherpuntu0 -
How does Indeed.com make it to the top of every single search despite of having aggregated content or duplicate content
How does Indeed.com make it to the top of every single search despite of having duplicate content. I mean somewhere google says they will prefer original content & will give preference to them who have original content but this statement contradict when I see Indeed.com as they aggregate content from other sites but still rank higher than original content provider side. How does Indeed.com make it to the top of every single search despite of having aggregated content or duplicate content
On-Page Optimization | Aug 31, 2015, 12:53 PM | vivekrathore0 -
Duplicate content on partner site
I have a trade partner who will be using some of our content on their site. What's the best way to prevent any duplicate content issues? Their plan is to attribute the content to us using rel=author tagging. Would this be sufficient or should I request that they do something else too? Thanks
On-Page Optimization | Dec 7, 2013, 1:57 AM | ShearingsGroup0 -
Page content length...does it matter?
As I begin developing my website's content, does it matter how long or short the actual text found in the is? I heard someone say before "a minimum of 250 words", but is that true? If so, what is the maximum length I should use?
On-Page Optimization | Nov 21, 2012, 5:17 PM | wlw20090 -
Website Speed Testing Tools
I have been experimenting with a number of plugins to speed up the loading of my wordpress site and find that website speed testing tools are all over the map when it comes to results. Even the same tool can produce vastly different results. Does anyone have experience with one that is both dependable and consistent?
On-Page Optimization | Nov 8, 2012, 9:30 PM | casper4340 -
Percentage of duplicate content allowable
Can you have ANY duplicate content on a page or will the page get penalized by Google? For example if you used a paragraph of Wikipedia content for a definition/description of a medical term, but wrapped it in unique content is that OK or will that land you in the Google / Panda doghouse? If some level of duplicate content is allowable, is there a general rule of thumb ratio unique-to-duplicate content? thanks!
On-Page Optimization | Jul 3, 2011, 11:36 AM | sportstvjobs0