Video Hosting & Embedding
-
Hi
Does anyone have experience with Wistia and does it still hold try embedding a video from Wistia is better for SEO?
Or is there no difference with this compared with YouTube if embedding a product video on your product page?
Thanks!
-
Hi Becky,
As Joseph mentioned, Wistia and YouTube are two very different platforms with different goals. There are times when using both is a great strategy! So it depends on the goals you've set.
YouTube is an entire platform you can build on to increase brand awareness, revenue, and get your name out there. Some businesses/marketers entire strategy is within the YouTube world.
Wistia is geared towards making sure any on-site videos is as ideal as can be.
So, if you are just focused on creating videos to enhance your product pages, Wistia is a great option. However, if you wanted to create videos showing off your products in a unique way and build an audience/following outside of just your site, YouTube would be your best bet.
Hope that helps!
-
perfect thanks, I think YouTube is definitely our best bet
-
Hello,
I believe that depends on your goal, Wistia injects a structured data that helps crawler better understanding and index your video, it also provides more marketing options such as email opt-in when playing the video.
If your goal is to grow your youtube channel, then youtube might be the right option for you, as it offers more channel for the user to reach you on youtube.
Hope this helps
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Electricity company - automatic backlinks from tables embedded on third party websites
Hi guys, I'm working for an electricity company and they want businesses to embed "live energy saving tables" where they choose to, on their website - each table links back to the electricity company. Now I'm only comfortable with editorially given links these days, rather than "you choose to embed this table and it will link back to us - that's the arrangement" set ups - even when they're not using anchor text. What are your thoughts? Thanks, Luke
Intermediate & Advanced SEO | | McTaggart0 -
Soft 404s for unpublished & 301'd content
Hi, One site I work with unpublished a lot of thin content. Great idea, right? These unpublished pages were then 301'd up to the main category page that they previously existed in. Now Google Webmaster Tools calls them out as soft 404 errors. This seems unexpected since the pages were 301'd. Here is my question; Is this a serious problem that may affect the site's overall organic results and if so what should I do about it? Thanks... Darcy
Intermediate & Advanced SEO | | 945010 -
Https & http urls in Google Index
Hi everyone, this question is a two parter: I am now working for a large website - over 500k monthly organic traffic. The site currently has both http and https urls in Google's index. The website has not formally converted to https. The https began with an error and has evolved unchecked over time. Both versions of the site (http & https) are registered in webmaster tools so I can clearly track and see that as time passes http indexation is decreasing and https has been increasing. The ratio is at about 3:1 in favor of https at this time. Traffic over the last year has slowly dipped, however, over the last two months there has been a steady decline in overall visits registered through analytics. No single page appears to be the culprit, this decline is occurring across most pages of the website, pages which traditionally draw heavy traffic - including the home page. Considering that Google is giving priority to https pages, could it be possible that the split is having a negative impact on traffic as rankings sway? Additionally, mobile activity for the site has steadily increased both from a traffic and a conversion standpoint. However that traffic has also dipped significantly over the last two months. Looking at Google's mobile usability error's page I see a significant number of errors (over 1k). I know Google has been testing and changing mobile ranking factors, is it safe to posit that this could be having an impact on mobile traffic? The traffic declines are 9-10% MOM. Thank you. ~Geo
Intermediate & Advanced SEO | | Geosem0 -
Updated My Business Profiles & Still Not Ranking in Local SEO... What Next?
I have used Get Listed and a few other services to update my profiles for my company Health Care Associates (its a home health care agency). http:healthcareassociates.net. I have added pictures, categories, descriptions, key words, etc. and it doesn't seem to help. We are still not ranking in the search engines for "home care grand rapids", "home health care" etc. What else can I do to optimize the local search? Todd
Intermediate & Advanced SEO | | t1kuslik0 -
Link Reclimation & Redirects
Hello, I'm in the middle of a link reclamation project wherein we're identifying broken links, links pointing to dupe content etc. I found a forgotten co-brand which is effectively dupe content across 8 sub-domains, some of which have a significant number of links (200+ linking domains | 2k+ in-bound links). Question for the group is what's the optimal redirect option? Option 1: set 301 and maintain 1:1 URL mapping will pass all equity to applicable PLPs and theoretically improve rank for related keyword(s). requires a bit more configuration time and will likely have small effect on rank given links are widely distributed across URLs. Option 2: set 301 to redirect all requests to the associated sub-domain e.g. foo.mybrand.cobrand.com/page1.html and foo.mybrand.cobrand.com/page2 both redirect to foo.mybrand.com/ will accumulate all equity at the sub-domain level which theoretically will be roughly distributed throughout underlying pages and will limit risk of penalty to that sub-domain. Option 3: set 301 to redirect all requests to our homepage. easiest to configure & maintain, will accumulate the maximum equity on a priority page which should positively affect domain authority. run risk of being penalized for accumulating links en mass, risk penalty for spammy links on our primary sub-domain www, won't pass keyword specific equity to applicable pages. To be clear, I've done an initial scrub of anchor text and there were no signs of spam. I'm leaning towards #3, but interested in others perspectives. Cheers,
Intermediate & Advanced SEO | | PCampolo
Stefan0 -
News sites & Duplicate content
Hi SEOMoz I would like to know, in your opinion and according to 'industry' best practice, how do you get around duplicate content on a news site if all news sites buy their "news" from a central place in the world? Let me give you some more insight to what I am talking about. My client has a website that is purely focuses on news. Local news in one of the African Countries to be specific. Now, what we noticed the past few months is that the site is not ranking to it's full potential. We investigated, checked our keyword research, our site structure, interlinking, site speed, code to html ratio you name it we checked it. What we did pic up when looking at duplicate content is that the site is flagged by Google as duplicated, BUT so is most of the news sites because they all get their content from the same place. News get sold by big companies in the US (no I'm not from the US so cant say specifically where it is from) and they usually have disclaimers with these content pieces that you can't change the headline and story significantly, so we do have quite a few journalists that rewrites the news stories, they try and keep it as close to the original as possible but they still change it to fit our targeted audience - where my second point comes in. Even though the content has been duplicated, our site is more relevant to what our users are searching for than the bigger news related websites in the world because we do hyper local everything. news, jobs, property etc. All we need to do is get off this duplicate content issue, in general we rewrite the content completely to be unique if a site has duplication problems, but on a media site, im a little bit lost. Because I haven't had something like this before. Would like to hear some thoughts on this. Thanks,
Intermediate & Advanced SEO | | 360eight-SEO
Chris Captivate0 -
Convert keyword rich PDFs to web pages (text & images)
SteriPEN is a portable water purifier that kills viruses, protozoa, e-coli, etc. Because of the technical and safety requirements nature of the product, our website has much documentation of testing, organisms affected, and more. These are in pdf form and can often be found through google search (and through links on specific pages). Because of the keyword-richness of these documents pertaining to microbes SteriPEN kills, etc. does it make sense to convert these pdf's into html text and images? Then I was thinking perhaps writing a blog post AND generating key links on important landing pages to these documents (as html). Removing pdfs may be harmful? Not a clue as to the cost/benefit.
Intermediate & Advanced SEO | | Timmmmy0 -
Best way to host multiple sites for maximum seo
We have over 100 websites we built for clients that we currently host on 1 shared godaddy hosting account. They each have a link to us but since they are all under one shared account, we feel that we are not maximizing the inbound link potential. I've looked into c class hosting but found that either the ip's were flagged as spam, or they shared nameservers which defeats the purpose. I've also been told that since the c class ip's a hosting company gives to you are all owned by them, that also defeats the purpose. Anyone have any solutions besides opening 130 accounts with different hosting companies? Also, will it make any difference changing existing sites onto different hosts now or are they already tainted?
Intermediate & Advanced SEO | | seopet0