Google Rich Snippets in E-commerce Category Pages
-
Hello
Best Practice for rich snippets / structured data in ecommerce category pages?
I put structured markup in the category pages and it seems to have negatively impacted SEO. Webmaster tools is showing about 2.5:1 products to pages ratio.
Should I be putting structured data in category Pages at all?
Thanks for your time
-
Google considers this to be spam. Sometimes pages get away with doing this, but generally you're going to eventually get a manual action reported in Search Console.
-
Hey there, 2 competitors of mine show Reviews/Stars in the search results for their Product Category Pages.
Both of these brands out rank me on everything... They are both page 1.
Do you have any more information on this because I really want to do it... personally i think it makes sense to show an "Average" rating among all products of a specific category... I dont see it as spammy if its accurate/average of the products within.
I'm having a hard time finding reliable information on this.
Thank you
-
OK. Read the docs properly. Any Ideas about Brands?
-
I generally recommend putting basic Product markup (name, price, maybe image, URL pointing to the single product page) at that level. The idea here is to let Google understand that that page contains a big list of products that fit the category as seen in the page title.
DO NOT put reviews at this level--I saw something from Google recently that says they consider that to be a spammy attempt to get ratings snippets in the results for that page. Put the reviews only at the single product page level.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Home Page Disappears From Google - But Rest of Site Still Ranked
As title suggests we are running into a serious issue of the home page disapearing from Google search results whilst the rest of the site still remains. We search for it naturally cannot find a trace, then use a "site:" command in Google and still the home page does not come up. We go into web masters and inspect the home page and even Google states that the page is indexable. We then run the "Request Indexing" and the site comes back on Google. This is having a damaging affect and we would like to understand why this issue is happening. Please note this is not happening on just one of our sites but has happened to three which are all located on the same server. One of our brand which has the issue is: www.henweekends.co.uk
Intermediate & Advanced SEO | | JH_OffLimits0 -
The client wants to close the current e-commerce website and open a new one.
The client wants to close the current e-commerce website and open a new one on a completely different engine without losing income. I have no idea how to approach this topic. Old site has over 100 000 pages, and in terms of SEO is quite great - we hit almost every important keyword in our niche but thanks to heavy modifications of source code site become unmaintainable. Content on new shop will be almost 1:1 with old page but: domain will be different (I can't explain to the client that this will damage our core brand). Beacuse of that I'm forcing idea of going with brandname.com/shop domain instead of newshop.com beacuse our main brand is well known to our customers, not as much as old shop but still better than new shop brand. engine and design will be different we will lost almost 30 000 backlinks. budget: only IT. No content and seo tools budget. BONUS: client hired before me some "SEO magician" - now SEO audit score with tools like ahrefs etc. is around 6 - 12% for 100 000 pages on new shop. Great. Does anyone have idea how to approach such task with minimal losses?
Intermediate & Advanced SEO | | meliegree0 -
How do you check the google cache for hashbang pages?
So we use http://webcache.googleusercontent.com/search?q=cache:x.com/#!/hashbangpage to check what googlebot has cached but when we try to use this method for hashbang pages, we get the x.com's cache... not x.com/#!/hashbangpage That actually makes sense because the hashbang is part of the homepage in that case so I get why the cache returns back the homepage. My question is - how can you actually look up the cache for hashbang page?
Intermediate & Advanced SEO | | navidash0 -
Is Google creating rich snippets for you? Example inside
Hi MOZ! How are ratings and reviews rich snippets are showing in search for "sephora Urban Decay Naked On The Run" when they don't have that data in their structured data? -- verified with Google Structured Data Testing Tool http://www.google.com/webmasters/tools/richsnippets?q=http%3A%2F%2Fwww.sephora.com%2Fartist-shadow-P387670Thanks for reading!
Intermediate & Advanced SEO | | DA20130 -
Google indexing "noindex" pages
1 weeks ago my website expanded with a lot more pages. I included "noindex, follow" on a lot of these new pages, but then 4 days ago I saw the nr of pages Google indexed increased. Should I expect in 2-3 weeks these pages will be properly noindexed and it may just be a delay? It is odd to me that a few days after including "noindex" on pages, that webmaster tools shows an increase in indexing - that the pages were indexed in other words. My website is relatively new and these new pages are not pages Google frequently indexes.
Intermediate & Advanced SEO | | khi50 -
Do image sitemaps provide value for non e-commerce sites?
Is it worth putting together an image sitemap to submit to Google if you're not an e-commerce site? Also, if you're using a CDN like Amazon Web Services (cloudfront), can you even submit an image sitemap? According to Google you need to verify your CDN in webmaster tools if you're going to do so. https://support.google.com/webmasters/answer/178636?hl=en
Intermediate & Advanced SEO | | kking41201 -
Best Practices for Pagination on E-commerce Site
One of my e-commerce clients has a script enabled on their category pages that allows more products to automatically be displayed as you scroll down. They use this instead of page 1, 2, and a view all. I'm trying to decide if I want to insist that they change back to the traditional method of multiple pages with a view all button, and then implement rel="next", rel="prev", etc. I think the current auto method is disorienting for the user, but I can't figure out if it's the same for the spiders. Does anyone have any experience with this, or thoughts? Thanks!
Intermediate & Advanced SEO | | smallbox0 -
Will Google Revisit a 403 Page
Hi, We've got some pretty strict anti-scraping logic in our website, and it seems we accidentally snared a Googlebot with it. About 100 URL requests were responded to with a 403 Forbidden error. The logic has since been updated, so this should not happen again. I was just wondering if/when Googlebot will come back and try those URLs again. They are linked from other pages on the site, and they are also in our sitemap. Thanks in advance for any assistance.
Intermediate & Advanced SEO | | dbuckles0