Use of subfolders for my casino directory
-
Been trying to find an answer to this for some time, so I hope someone can lend me a hand..
I've started building out my casino website Nerdybet, which will list regulated gaming vendors within each US state. A part of the idea is to create a high level web directory of legal betting sites.
Now, say I want to list all legal casinos within a specific US state. What's the most search engine friendly way to build out the hierarchy?
To clarify, this will be the main casino directory page: https://www.nerdybet.com/gambling-sites-directory
Based on that, I can now pick either:
a) Nerdybet.com/gambling-sites-directory/stateX
b)Nerdybet.com/stateXWhich method would you say is best? And why so?
Thank you.
-
I personally favour
a) Nerdybet.com/gambling-sites-directory/stateX
I find it more descriptive & I can add keywords to the URLsy
-
It is correct and make sure the Home page is framed as the Directory for Betting etc.
-
Thanks man. See, that's the "gist" I've been getting from reading about this elsewhere as well. It appears that complicating things by adding subfolders is unnecessary, unless one operates a big online sales platform with large inventories.
I will go with the solution you suggested.
-
The second is preferred.
Why primarily as the Title of the Home page is focused on being web directory of legal betting sites, it flows that the first subfolder is location. If you adopt the first option, you are practically trying to rank the inner page as the home page,
The second option is shorter, more consumer friendly. and more search engine friendly.
Hope that helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it safe to use Microformats and Schema.org on one page?
I'm running a news blog and I'm using schema.org/NewsArticle. I would like to know if I should add microformats on the article page too or just use the schema? If I add both, will it effect my sites SEO/ranking? Thank you
On-Page Optimization | | hakhan2010 -
Use of '&' in meta title
Hi, I know that use of '&' would be helpful to save space and also add more keyword variation to the title tag. But just want to make sure if it matters if I use '&' in most of my title tags? And also is it common to use more than & in one title? Would the following title be different in Google's perspective regardless of the title length? I am thinking they are all targeting the keywords 'fruit cake' and 'fruit bread', but the first one is the best. buy fruit cake & bread buy fruit cake & fruit bread buy fruit cake and fruit bread Thanks in advance.
On-Page Optimization | | russellbrown0 -
Does anyone use Genesis Framework? If so can a newbie use it and a few other questions
Hi, So as I search the wonderful land of the internet, I see this Genesis framework brought up quite a bit. I have researched it for a few weeks, but it seems like it uses hooks instead of shortcodes. So I am curious if anyone has used it? And if so what your thoughts are about it? I am a COMPLETE newbie here, so hooks look scary. I am sure with time they will seem like second nature. They claim it has airtight security. So if you have used this framework, how is this any different than an updated stock wordpress site? I understand that vulnerabilities may be in plugins and such, but if it is really airtight, that seems great. Any thoughts are appreciated as I just want the best user experience. So many people use this framework, yet my site gets if I'm lucky 1000 views each month. It is a basic site to let people know we exist. So its not like I have a popular blog with 50,000 pageviews each month. But... going into the future, I want a pleasant and consistent user experience. Maybe a wordpress theme is all you need. Maybe a framework is more for developers. Any thoughts are greatly appreciated. Chris
On-Page Optimization | | asbchris0 -
How would you target alternative names for your product with the use of internal/landing pages?
Recently, there has been some new industry names that have emerged for the type of software we provide and we want to make sure that we rank for those terms (of course!). The 3 names combined are too long for a title tag and would look odd to incl all 3 in the homepage. Any suggestions (or examples) of how this could done without looking spammy? I also don't really know where to put this within our website. e.g. enterprise portal, enterprise information portal (EIP) or corporate portal Any suggestions would be most welcome
On-Page Optimization | | alexpeps0 -
Entire subfolder not ranking.
I'm currently running an ecommerce site on which an entire subfolder namely the: /category/ extension is not ranking for any keywords.The category pages are being indexed within Google. Pages with very similar content are however being ranked for keywords on extensions such as /pages/, I created a new page to test this and within a week it was ranking for the keywords where /category/ pages have not for months. I was wondering if anyone had come across this issue before and had any solutions or suggestions? Thanks.
On-Page Optimization | | JMoran0 -
Meta tag "revisit after" - useful?
Hi everybody, I've rarely seen the "revisit after" meta tag during the last 1,5 years. As some of my current client websites are still using it and I'm not sure, if it's still usefull/has any effect, I'd like to hear from the community. Any advices/hints/experiences with the tag? Thanks in advance and cheers from Germany Sven
On-Page Optimization | | targi420 -
How deep should I go with a directory site?
I am creating a new site which has a directory component. Based on what I have ready I am inclined to keep the site architecture as flat as possible. However, the natural layout that I have come up with in my head has the directory listings 5 or 6 pages deep in the site structure. I saw in another post that someone in a similar situation was suggesting that going deep like this is fine so long as there are many internal links to the deeper pages to indicate that they are important. Should I make a conscious effort to make the site architecture as flat as possible? Are there any specific guides/resources that address this particular issue that I should be aware of? Thanks!
On-Page Optimization | | fastestmanalive0 -
Why isn't SEOMoz using File Extensions (*.html etc) on any of their web page URLs?
...and what is the SEO benefit of this? This video from Matt Cutts suggests using file extentions, except for a directory.
On-Page Optimization | | magicrob0