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Large Competitor closed, how to capitalize in search. Any ideas?
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Hey Mozzers,
One of our biggest competitors closed down on January 1st, 2020 in several US cities. They did stay open in some areas just FYI. The competitor's website is www.execucar.com. This is a very large company that has a presence in almost all US major airports. It's a private car service just like Uber but for wealthy individuals.
For example. when you search " lax car service" they are #3 on Google or "car service to lax" they're #2 still.
What can we do to get more of their traffic and actual business? Has anyone done something like this before or knows quick and easy tactics to get their clients? We have a local landing page: https://dcacar.com/lax-car-service that ranks 9 through 11 for those same keywords.
Thanks for your thoughts and time.
Davit
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Hi Miriam,
Hope you're doing well. Thanks for always answering my questions.
Yes, they closed at LAX Los Angeles and many other US cities as well. But they still rank for that location and rank very well. It has been almost 2 months since they stopped their operation at LAX. And to answer your 2nd question yes, we do serve LAX we're not ranking as well as we would like but I was hoping to try to capitalize on this opportunity.
One thing to mention that is important is this. Their website does not mention that they no longer serve these locations, in fact their city page still lists these pages as being served. But if you try to get a quote online or even call the phone number you will get a response that we no longer serve this location.
The company was sold to a venture capital firm which decided to close some of the unprofitable cities. I reached out to the venture firm to see if it possible to buy their local phone number, customer email list etc but they are not interested in selling those. So I was wondering what else can I do to get their customers. They have been in business for almost 20 years and they do have a large number of customer lists etc.
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Hi Davit!
Some questions:
Are you saying that this business closed its location that services LAX, but they are still ranking for it?
Or, are you saying they still have a location open there?
Do you serve LAX?
Please, let me know. Thanks!
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Same happened with https://www.devicesprice.com/ I have hired to worker who help me in case but I am also wondering to get good idea.
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