Do home page carry more seo benefit than other pages?
-
hi,
i would like to include my kws in the URL and they are under 50 characters.
is there anything in the algo that tells engines to give more importance to homepage?
-
What often happens is the homepage of most businesses; this is the page that gets link to the most,
because it has the most backlinks leading to it, that's why that page is often displayed most of the results.
For example, we run a business that sells garden rooms in South West England, and there are many variations of the same building that we build, so for example there called "Garden Bars" "Summerhouses" "Garden Gyms" and we have different pages for every single product we sell.
Still, its the home page which most often appears most on Google, simply because we have so many do-follow quality links leading to that page, so the organic SEO, is improved for that page, so it gets more organic visitors,
-
Hi there,
In most cases, your home page has more SEO value due to the number of external links to pointing to it. It is normal that other websites are linking to your home page instead of linking to your inner pages. I would definitely include your keywords in the inner URL, but you should not make the URL very long.
Ross
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is that trailing slashes necessity for an SEO doing blogs
Hi, I have a website, https://australiatimenow.com.au/ I would like to remove the trailing slash and move to .HTML formal. I have never done SEO on my articles. Is that, any issue causes if I move to .HTML format?
White Hat / Black Hat SEO | | joshnajenny0 -
Is there any SEO impact to using "www" vs. non-"www" preferred domain name?
My client has been using "www" with his domain and before I took over, has used it in marketing etc. I typically don't use "www" in my wordpress setup, and set non-www as the preferred domain in google analytics and google search console. Does it make any difference? Especially when www resolves to non-www? I appreciate some guidance with this.
White Hat / Black Hat SEO | | chill9860 -
Having a Size Chart and Personalization Descriptions on each page - Duplicate Content?
Hi everyone, I am coding a Shopify Store theme currently and we want to show customers the size comparisons and personalization options for each product. It will be a great UX addition since it is the number one & two things asked via customer support. But my only concern is that Google might flag it as duplicate content since it will be visible on each product page. What are your thoughts and/or suggestions? Thank you so much in advance.
White Hat / Black Hat SEO | | MadeByBrew0 -
SEO Hosting and many dummy blog, is it still works ?
Hi, I want to keep update with the latest trend of SEO,
White Hat / Black Hat SEO | | theconversion
in one side, we know that google now more focus on-page rather than off-page,
the Question is, when we handle a big size of company, that we can't change easily,
the content inside the web, this will become a problem. do you have any suggestion about
this matters ? Second question, I still keep my SEO team to do this, 5 people, 1 people hold 7 .com website,
that hosted all in SEO hosting with different IP Class C, and 7 social network site. Everytime they
are posting a unique article and put link that targetting the money site. My Question is, is it still
work to do all of this ? so at the end of month, we have almost 70links that going to money site,
with composition of link, 50% exact match text, 30 partial match text, and 20% direct www. link today, it is still working, all the site that we optimize, going up to page 1. But I want to know about
the future, or at least in your country that more competitive rather than in my country (Indonesia),
what do you do for backlink that created from your farm. I also heard that, SEO Hosting is not use, the things that works is, when u posting an article, make
sure u post from unique IP address, not from same computer. Please give me enlightment, I truly open for discussion, thanks a lot0 -
Are landing pages making a comeback
Just recently I have noticed a ever increasing number of landing pages on websites, the ones I have come across have been in the sports industry like rugby/football and their landing pages are sparse but offering the social avenues on a plate. are Landing pages making their way back in the seo industry?
White Hat / Black Hat SEO | | TeamacPaints0 -
Changes to SEO with disavow?
Has the game changed a lot with the disavow tool I can see people still saying check out what our competitors are doing but with just going through a disavow myself how do you actually know what the correct link diversity is as 0 - 100% of the links could be disavowed. Also could a competitor not just buy a load of spammy links and disavow them to mask there real links. (I know in my backlinks on 150 are good and the rest is disavowed crap)
White Hat / Black Hat SEO | | BobAnderson0 -
Redirecting an image url to a more SEO friendly image url
We are currently trying to find the best way of making the images on one of our sites more SEO friendly, the easiest way for us would be to redirect the image URL to a more SEO friendly image URL. For example: http://www.website.com/default/cache/file/F8325DA-0A9A-437F-B5D0A4255A066261_medium.jpg redirects to http://www.website.com/default/cache/file/spiral-staircase.jpg Would Google frown upon this as it's saying the image is one thing and then points the user somewhere else?
White Hat / Black Hat SEO | | RedAntSolutions0 -
Google Penalising Pages?
We run an e-commerce website that has been online since 2004. For some of our older brands we are getting good rankings for the brand category pages and also for their model numbers. For newer brands, the category pages aren't getting rankings and neither are the products - even when we search for specific unique content on that page, Google does not return results containing our pages. The real kicker is that the pages are clearly indexed, as searching for the page itself by URL or restricting the same search using the site: modifier the page appears straight away! Sometimes the home page will appear on page 3 or 4 of the rankings for a keyword even though their is a much more relevant page in Google's index from our site - AND THEY KNOW IT, as once again restricting with the keywords with a site: modifier shows the obviously relevant page first and loads of other pages before say the home page or the page that shows. This leads me to the conclusion that something on certain pages is flagging up Google's algorithms or worse, that there has been manual intervention by somebody. There are literally thousands of products that are affected. We worry about duplicate content, but we have rich product reviews and videos all over these pages that aren't showing anywhere, they look very much singled out. Has anybody experienced a situation like this before and managed to turn it around? Link - removed Try a page in for instance the D&G section and you will find it easily on Google most of the time. Try a page in the Diesel section and you probably won't, applying -removed and you will. Thanks, Scott
White Hat / Black Hat SEO | | scottlucas0