SEO Quake says that 75 characters are optimal for the URL and Moz says it is too long. Who shall we trust?
-
SEO Quake says that 75 characters are optimal for the URL and Moz says it is too long.
Also Moz says that 92 meta description is too long buy SEO Quake says 92 characters — average. Most optimal 10 - 70 characters.
What is the truth? -
A URL 75 characters long is definitely not optimal. Imagine that you want to share it in IM, SMS, ... It will look ugly, it will probably occupy more than 1 line. So, you will have to use a URL shortener to make it more "sharable".
-
Hi,
It is more a pixel-width limit than the number of characters, and this width can change depending on the width of the characters used. I believe this is still at around 580 pixels wide.
That equates to around 65 characters as an average but can be a little more or less.
I would try and stick within that threshold to avoid the page titles being truncated (cut off).
Moz gives some good tips here...
Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Www. or naked url?
Hi everyone, I am about to start a new WordPress site and debating whether to use www or naked URL for the URL structure. Using naked URL makes sense from a branding and minimalistic perspective but I am reading that using naked URL might have some technical deficiencies. Specifically, cookie issues and DNS can't be cname. Are these technical deficiencies still valid when using naked url? Would appreciate any feedback on this! Cheers
Intermediate & Advanced SEO | | nsereke1 -
URL Formatting - Magento
Hi, We are working with a client on Mangento who URLs are formatting Google friendly eg; productname.html - as seen in site search in Google) but when you click the link to the site it is adding on #.VEWKQxbc754 (or similar) The site is also having some page indexing problems as well Thoughts? specific settings/Add on in magento?
Intermediate & Advanced SEO | | Pure-SEO0 -
SEO within the URL /
If I were optimizing for 'marketing success' and my URL structure was domain.com/marketing/success would that count? I'm not sure if the '/' affects the keyword term. My assumption is that it does, but I wasn't 100% sure. Thanks!
Intermediate & Advanced SEO | | KristinaWitmer0 -
International SEO
Hi all, The company that I work for is planning to target some french (and some other foreign) keywords. The thing is, in our industry, you can't just hire someone to translate the content/pages. The pages have to be translated by an accredited translator. Here's the thing, it costs a LOT of money just to translate a few thousand words. So, the CEO decided to translate a few of our 'core' pages and SEO them to see if it brings results. My questions are, would it be possible from a technical point of view to simply translate a few pages? Would that cause a problem for the search engine crawlers? Would those pages be 'seen' as duplicates? Thanks in advance guys!
Intermediate & Advanced SEO | | EdwardDennis0 -
What is the value of Google Crawling Dynamic URLS with NO SEO
Hi All I am Working on travel site for client where there are 1000's of product listing pages that are dynamically created. These pages are not SEO optimised and are just lists of products with no content other than the product details. There are no meta tags for title and description on the listings pages. You then click Find Out more to go to the full product details. There is no way to SEO these Dynamic pages This main product details has no content other than details and now meta tags. To help increase my google rankings for the rest of the site which is search optimised would it be better to block google from indexing these pages. Are these pages hurting my ability to improve rankings if my SEO of the content pages has been done to a good level with good unique Titles, descriptions and useful content thanks In advance John
Intermediate & Advanced SEO | | ingageseo0 -
Read More & SEO
I have just had my site redesigned. The site was designed with only important facts bullets at the top of the page and all other information is below in the read more section that expands when clicked. I am wondering if I need to have this information in the read more section visible to the customer or if having the majority of the text in the read more is OK? and how it will effect rankings having it this way? I have had spots #1 &2 on Google for my keywords- until the site was redesigned...wondering if this was part of the reason. I have moved some of the text up to be visible on some of the pages - but it makes the site look cramped - and competes with the ease of use the site design Any insight on this is appreciated.
Intermediate & Advanced SEO | | Cheri110 -
Mobile SEO
Hi there, My website when searching via mobile is now showing the mobile version of the site in SERPs, well for quite sometime now to be honest, anyway the ranking in mobile are no different to what they are on desktop, is there actually anything I can do to influence my mobile SERPs? 9 times out of 10 it's desktop websites that are ranking about me in mobile search. Any help would be appreciated.
Intermediate & Advanced SEO | | Paul780 -
What is the optimal link profile?
I am doing a variety of SEO link building techniques. I am doing: guest blog posts article submissions directories bookmarks web2.0 properties link acquisition I don't expect much from the article submissions, web 2.0, and directories, so I am using these methods for the long tail and less competitive keywords. Is this a good idea? When we talk about a link profile, is it per page or for the whole site? Does it matter if you have a more diverse link profile for a single page or does it have to be diverse for the whole site? Appreciate any informed comments!
Intermediate & Advanced SEO | | inhouseseo0