Questions about putting 2-3 keywords in title tag.
-
Hi there,
what is the best way to decide the keywords to be used in title tag?
-
Para nosotros no hay duda: cada título debe ser único y potenciar una única palabra clave. Sin embargo, la originalidad del SEO que optimiza el contenido se encuentra en la capacidad de incluir términos relacionados que compongan diferentes palabras claves que permitan abarcar lo que denominamos la "concordancia amplia" de términos.
Por ejemplo, nosotros establecemos en las fichas de productos "Palabra Clave + Precio (en euros) + [Precio 2023]. Esto nos permite abarcar palabras claves como esta:
Whill Model C2
Optimizar la ficha de esta forma nos permite abarcar las siguientes palabras claves:- Silla Whill Model C2
- Silla Whill Model C2 precio
- Precio 2023 whill model c2
- Mejor precio whill model c2 2023
Interesante debate, espero que te aporten mi planteamiento.
-
The short answer is: simply use the keywords with the highest volume. But there can be many pitfalls and details which can affect the CTR on the SERP. I love this guide where they tell about them with examples: https://rush-analytics.com/blog/title-of-a-website-optimize-like-a-pro
-
Identify main topics: Let's say your page is about yoga. Your main topics could be "yoga for beginners" and "yoga poses."
Use keyword research: Using a tool like Google Keyword Planner, you might find that "yoga for flexibility" and "yoga for stress relief" are popular related keywords.
Choose relevant and specific keywords: For a title tag, you might choose "Yoga for Beginners: Poses for Flexibility and Stress Relief" to accurately describe your content.
Keep your title tag short: The example title tag is 58 characters, which is within the recommended 60-character limit.
Avoid keyword stuffing: Don't try to cram too many keywords into your title tag. Instead, use them in a way that accurately describes your content and helps potential visitors find your page.
-
Optimizing your title tags is one of the easiest ways to help improve your rankings on Google. They signal to Google what your page is about. Keep titles around 60 characters.
Avoid typing your title in all caps. Uppercase letters take up extra space and could cause your title to get cut off.
Remove your brand name unless it’s necessary
Use symbols to save space (i.e., “&” instead of “and”)Stuffing lots of keywords into a single page title can hurt that page's rankings. And it can also confuse users, making them less likely to click through to your page.
Keep the title tag readable and simple. There are some websites showing title tag score and seo score . You may use those services. Some are free too.
Hope this helps,
Thanks, Yoglica -
The title tag is an important part of SEO, and including 2-3 keywords in the title tag can help your website rank higher in search engine results. It is important to make sure that the keywords you choose are relevant to the content of the page, and that they are used in a natural way that makes sense to readers. Additionally, it is important to keep the title tag concise and to the point, as search engines may truncate titles that are too long.
-
Hola! nosotros apostamos por títulos únicos en nuestras fichas de producto. Hacemos una búsqueda de KW general y apostamos por las más relevantes en los mejores productos.
Mira un ejemplo en nuestra categoría de Scooters eléctricas por ejemplo.
Visita los mejores scooters eléctricos para discapacitados. -
@lucybish said in Questions about putting 2-3 keywords in title tag.:
what is the best way to decide the keywords to be used in title tag?
When deciding on keywords to use in the title tag, it's important to consider the relevance and search volume of the keywords. The title tag is one of the most important on-page SEO factors, as it tells search engines and users what the page is about. Therefore, it's important to include keywords that accurately and effectively describe the content of the page. Additionally, it's also a good idea to consider the competition for the keywords and target long-tail keywords that are less competitive. Finally, it's important to make sure that the title tag is compelling and will entice users to click on the link.
-
@lucybish the key words should be recognize through the body title is one of the important point for the keywords but it is not enough for keywords
also please clear your question do you need to use two keywords in a page or you need to recognize them on a page?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should we remove a keyword from the base URL?
We have a client that we are rebuilding their website and they are thinking about dropping one word from the current base URL. That particular word is one of the keywords we are trying to rank for. Do you think that because one of our keywords is in the current domain name that it would be a mistake to change it to just the brand name without the extra keyword added on?
SEO Tactics | | grayloon2 -
Unsolved how to deal with bad keywords?
In the rush to get our account set up and running our team added about 250+ keywords. Many are really close duplicates or a close rephrasing of the same idea. I'd say almost 100 of them fit into this category. Does it make sense to just leave these and continue to add better keywords or should we do some purging? Help!
Keyword Explorer | | Worship_Times0 -
Unsolved Good PA/DA...no keywords after 6 months
I've been doing SEO on a clients site, for a back page for 6 months now. Good amount of backlinks, has a PA/DA of 34/32, it's indexed by Google (via Console)...but it's not getting picked up for a single keyword (same in Ahrefs). Haven't had this happen before, what am I missing?
Keyword Explorer | | AdkinsDigital0 -
Unsolved Getting keywords to rank on new landing pages
I've built new landing pages for a website, and have loaded them with researched keywords in the content, alt image attributes and metas etc - but, after a number of crawls, the keywords are currently being matched to other existing web pages on the website. Does anyone have any advice on 'unlatching' these keywords from these pages, and instead getting them to match with pages that have been optimised for them? Many thanks!
Moz Pro | | Darkstarr6660 -
To delete or not? That is the question..
In the case of an eCommerce store with a large catalogue of branded goods the inventory is constantly being adjusted as products become discontinued. Each year most fashion brands have 2 or 3 launches. At this same time they will delete some (not all) of previous years collections. Once we have sold through the remaining inventory of last season's products the question is how to proceed? a) delete products to avoid customers landing on page, then only to be disappointed when product is no longer available to purchase.. b) keep products however mark as discontinued / no longer available and show a link to a similar product if applicable.. I am coming around to the opinion that b) provides a better user experience. However will this growing catalogue of old products (pushed to bottom of category page) help keep content of site full and have SEO advantages? If this is the case then that helps confirm b) as best choice??
Web Design | | seanmccauley0 -
How do you influence the default site title?
Hi, We have noticed that on brand searches, a site's page title is replaced with the name of the site or the business, we can understand that this is due to the fact that a CTR enticing title is not as important when the customer is looking for a certain brand. What tells Google what company name to display in this instance? We're having trouble with our French site displaying the page title, we are moving the position of the title code earlier in the page, but can't see why a) Telefleurs is not displaying the title chosen and b) why it is displaying EuroFlorist when our French brand is Telefleurs. Any advice on this would be much appreciated! Thanks, Sam JgLwnGV.png
Web Design | | seoeuroflorist0 -
Questioning people that left the website?
If we have a pop up on our site and new customers have subscribed to get 5% off (which i believe shows intent) and they do not purchase would you contact them and find out why they have not purchased to get a better understanding of issues with the website, If so I believe it needs to be more than the standard email of further discount (for example receive an extra 10% discount) or standard do you need help email (we need to either talk direct with them or offer something for there help such as 50% off) Any help would be appreciate in finding our pain points on the site www.fastprint.co.uk.
Web Design | | BobAnderson1 -
2 Menu links to same page. Is this a problem?
One of my clients wants to link to the same page from several places in the navigation menu. Does this create any crawl issues or indexing problems? It's the same page (same url) so there is no duplicate content problems. Since the page is promotional, the client wants the page accessible from different places in the nav bar. Thanks, Dino
Web Design | | Dino640