Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • Case Studies
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • Case Studies

        Explore how Moz drives ROI with a proven track record of success.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. Research & Trends
    3. Algorithm Updates
    4. On page vs Off page vs Technical SEO: Priority, easy to handle, easy to measure.

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    On page vs Off page vs Technical SEO: Priority, easy to handle, easy to measure.

    Algorithm Updates
    8
    8
    2533
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • vtmoz
      vtmoz last edited by

      Hi community,

      I am just trying to figure out which can be priority in on page, off page and technical SEO. Which one you prefer to go first? Which one is easy to handle? Which one is easy to measure? Your opinions and suggestions please. Expecting more realistic answers rather than usual check list.

      Thanks

      1 Reply Last reply Reply Quote 0
      • digitalbro07
        digitalbro07 last edited by

        difference between On page and off page SEO
        On page SEO is done within a website like improving meta tags and Title , optimizing headline and content, keyword optimization in order to get increase ranking in SERP page

        Off page SEO refers to measures outside of our website to gain authority and influence ranking .
        In off page we do submission in order to create backlinking that influence our website ranking , submission like
        Social bookmarking
        Article submission
        image and video submission
        we do submission on website who has high DA, PA and low SS.

        number one prioirty is ON page SEO before you do anything you should have proper website and optimized

        1 Reply Last reply Reply Quote 0
        • educationedge012
          educationedge012 last edited by

          Page, off-page, and technical SEO are three essential components of search engine optimization (SEO), each with its own set of priorities, ease of handling, and methods of measurement. Let's break down each of these aspects:
          PMP Exam Prep
          Priority:

          On-Page SEO: This should be a top priority. On-page SEO involves optimizing individual web pages for search engines. This includes optimizing content, meta tags, headings, and ensuring a user-friendly experience. It's important because it directly affects the quality and relevance of your content to users and search engines.
          Off-Page SEO: This comes next in priority. Off-page SEO focuses on building the authority and reputation of your website through link building, social signals, and online mentions. While it's crucial, it often depends on having solid on-page SEO first.
          Technical SEO: This should also be a high priority. Technical SEO deals with the technical aspects of your website, such as site speed, mobile-friendliness, and crawlability. If your website isn't technically sound, it can hinder both on-page and off-page SEO efforts.
          Ease of Handling:
          project manager jobs
          On-Page SEO: This is relatively easier to handle because it's within your control. You can update content, meta tags, and make your website user-friendly with manageable effort.
          Off-Page SEO: It can be more challenging because it often involves building relationships and earning backlinks from authoritative sources, which can take time and effort.
          Technical SEO: This can be complex and might require technical expertise. Handling technical issues like site speed optimization and ensuring proper indexing can be challenging, but it's crucial for overall SEO success.
          Ease of Measurement:

          On-Page SEO: It's relatively easy to measure the impact of on-page SEO. You can track keyword rankings, organic traffic, and user engagement metrics (e.g., bounce rate, time on site) to gauge its effectiveness.
          Off-Page SEO: Measuring off-page SEO can be a bit more indirect. You can monitor backlink growth, referral traffic, and online mentions to assess its impact on your website's authority and visibility.
          Technical SEO: Measuring technical SEO requires tools like Google Search Console and website auditing tools. You can track metrics like crawl errors, site speed, and mobile-friendliness to evaluate its effectiveness.
          In summary, the priority of SEO components should start with on-page SEO, followed by technical SEO, and then off-page SEO. On-page SEO is the easiest to handle and measure, while technical SEO can be more complex but is essential for the overall health of your website. Off-page SEO is crucial for building authority but can be more challenging to manage and measure due to its indirect nature. To have a successful SEO strategy, it's important to strike a balance and address all three components effectively. study abroad

          1 Reply Last reply Reply Quote 0
          • Kateparish
            Kateparish last edited by

            The order of priority between on-page, off-page, and technical SEO can depend on the current state of your website. However, it's commonly recommended to start with technical SEO before focusing on on-page and off-page SEO.

            Technical SEO: This refers to the process of optimizing your website for the crawling and indexing phase and involves aspects that improve your site's readability and understanding by search engines. It includes measures like ensuring your website has an SSL certificate for security, improving site loading speed, creating a sitemap, and making your website mobile-friendly. Without proper technical SEO, search engines may have difficulty accessing, crawling, and indexing your site's content, which could make all other SEO efforts less effective.

            On-Page SEO: Once technical SEO issues are addressed, you can focus on on-page SEO, which refers to content and HTML source code optimizations. It includes aspects like keyword optimization, meta descriptions, header tags, image alt text, and URL structure. On-page SEO is all about providing high-quality content and optimizing that content around specific keywords. It's crucial for ensuring that search engines understand your content and can therefore rank it appropriately.

            Off-Page SEO: After your site is technically sound and your content is optimized, off-page SEO helps improve your site's reputation and authority. Off-page SEO includes actions taken outside of your own website to impact your rankings within search engine results pages (SERPs). The most commonly known off-page SEO tactic is backlink building, but it also includes techniques like social media marketing, guest blogging, and brand mentions.

            In terms of ease of handling and measurement:

            Technical SEO, while it can be complex depending on the issues, is relatively straightforward to measure because you're dealing with concrete factors such as site speed, mobile-friendliness, etc. Tools like Google's PageSpeed Insights, Mobile-Friendly Test, or a full-fledged site crawl can give you clear indications of what's working and what's not.

            On-Page SEO is also fairly easy to manage and measure. You have direct control over your content, and you can use tools like Google Analytics and Google Search Console to see how your content performs in terms of traffic, click-through rate, impressions, and rankings.

            Off-Page SEO can be the most challenging to handle and measure because it often involves factors beyond your direct control, such as gaining backlinks from other websites. However, tools like Moz's Link Explorer, SEMRush, or Ahrefs can help you track your backlink profile and overall domain authority.

            1 Reply Last reply Reply Quote 0
            • edwardgeek
              edwardgeek @Lynn12 last edited by

              @Lynn12 Hi,
              What points should we cover in On page and technical SEO?

              1 Reply Last reply Reply Quote 0
              • Sjain99
                Sjain99 last edited by

                A- On page optimization- It includes optimizing different segments of a website. This directly affects the search engine rankings. Hence, it is also known as on-site SEO. It has to maintain the relevancy of websites to improve its ranking. They include keyword optimization, title tag optimization, meta tag, internal link optimization, image optimization, etc.
                Off page optimization- Off page SEO depends on another pages to increase your site’s ranking. It involves third party help to increase online visibility. It helps in obtaining fresh links. Link building increases the traffic to your website and help in ranking high. The process includes social bookmarking, social media marketing, link-building, etc.

                1 Reply Last reply Reply Quote 0
                • Lynn12
                  Lynn12 last edited by

                  on-page,

                  technical,

                  off-page

                  On-page is basics and should be done first. You can see its effect just in a few months or weeks sometimes. When it is done properly, websites start ranking (of course with low competition keywords, but still it is the you're doing it right).

                  What is great here is that you can improve on-page SEO occasionally and detect what brings the best ranking results.

                  Technical issues are important too as indexing, mobile friendliness affect SERP in a positive way and actually they are important ranking factors.

                  Off page SEO is being discussed much though backlinks still work. There are good services for backlinks purchase just choose the best one matching your needs.

                  Hope that helped a bit. Good luck!

                  edwardgeek 1 Reply Last reply Reply Quote 1
                  • TucsonAZWebDesign
                    TucsonAZWebDesign last edited by

                    On-site is priority number 1. Before you can conduct any off-site, you need to have a solidly built website to direct them to, or they'll simply bounce.

                    There are niche affiliate marketers such as Income School that rely solely upon on-site SEO for the success of their businesses. While I disagree with their theory of not conducting off-site strategies as a part of my link building efforts, I like the fact they solidify the necessity to focus on your website.

                    I'm not sure what you mean as far as Technical SEO, I think there are quite a few advanced aspects to both on-site, and off-site SEO, but I haven't seen it categorized separately from the two by itself quite yet, not saying some experts don't, just new outlook to it as of this moment.

                    1 Reply Last reply Reply Quote 1
                    • 1 / 1
                    • First post
                      Last post

                    Got a burning SEO question?

                    Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                    Start my free trial


                    Browse Questions

                    Explore more categories

                    • Moz Tools

                      Chat with the community about the Moz tools.

                    • SEO Tactics

                      Discuss the SEO process with fellow marketers

                    • Community

                      Discuss industry events, jobs, and news!

                    • Digital Marketing

                      Chat about tactics outside of SEO

                    • Research & Trends

                      Dive into research and trends in the search industry.

                    • Support

                      Connect on product support and feature requests.

                    • See all categories

                    Related Questions

                    • rayabahadur

                      My website is not configured in AMP pages, but it is mobile-friendly.

                      Hi
                      My website is not configured in AMP pages, but it is mobile-friendly.
                      Last month, my website was ranked to 10 positions for this keyword (Magento Development Company).
                      Sometimes it's showing on 25 positions but not in the top 5 positions. Here is my URL (for analysis):
                      https://www.nevinainfotech.com/magento-development-service/
                      Would you please explain why my keyword rankings are often not showing in the search listings?
                      Would you mind letting me know is there anything I need to change?
                      Thank

                      Algorithm Updates | | rayabahadur
                      0
                    • igniterman75

                      How do you optimize a blog post for SEO after the RankBrain?

                      Hi Guys Just curious to hear what you guys do to rank blog posts in the top in Google especially onsite, after the RankBrain update? Do you still use SEO tools to optimize this or are the SEO tools outdated for this? If yes which tools do you use to get success with? Cheers John

                      Algorithm Updates | | igniterman75
                      1
                    • vtmoz

                      A page will not be indexed if published without linking from anywhere?

                      Hi all, I have noticed one page from our competitors' website which has been hardly linked from one internal page. I just would like to know if the page not linked anywhere get indexed by Google or not? Will it be found by Google? What if a page not linked internally but go some backlinks from other websites? Thanks

                      Algorithm Updates | | vtmoz
                      0
                    • vtmoz

                      Is it Okay to have "No Response" pages?

                      Hi all, I can see some "No Response" pages which gives a error message "Site cannot be reached" or keeps on loading but don't. I have got this list from Screaming from spider tool. Do we need to fix these or ignore? Thanks

                      Algorithm Updates | | vtmoz
                      0
                    • vtmoz

                      Does Google ignores page title suffix?

                      Hi all, It's a common practice giving the "brand name" or "brand name & primary keyword" as suffix on EVERY page title. Well then it's just we are giving "primary keyword" across all pages and we expect "homepage" to rank better for that "primary keyword". Still Google ranks the pages accordingly? How Google handles it? The default suffix with primary keyword across all pages will be ignored or devalued by Google for ranking certain pages? Or by the ranking of website improves for "primary keyword" just because it has been added to all page titles?

                      Algorithm Updates | | vtmoz
                      0
                    • longdenc_gmail.com

                      Ecommerce good/bad? Showing product description on sub/category page?

                      Hi Mozers, I have a  ecommerce furniture website, and I have been wondering for some time if showing the product descriptions on the sub/category page helps the website. If there is more content displayed on the subcategory, it should be more relevant, right? OR does it not matter, as it is duplicate content from the product page. I think showing the product descriptions on non-product pages is hurting my design/flow, but i worry that if I am to hide product content on sub/category pages my traffic will be hurt. Despite my searches I have not found an answer yet. Please take a look at my site and share your thoughts: http://www.ecustomfinishes.com/ Chris 27eVz

                      Algorithm Updates | | longdenc_gmail.com
                      0
                    • BluespaceCreative

                      Hyphens vs Underscores

                      I am optimizing a site which uses underscores rather than hyphens as word separators (such_as_this.php vs. such-as-this.php). Most of these pages have been around since 2007, and I am hesitant to just redirect to a new page because I am worried it will cause the rankings to slip. Would you recommend changing the file names to be in hyphenated format and place 301 redirects on the pages with underscores, or stick with the existing pages? Is there anything else that would work better? Thanks!

                      Algorithm Updates | | BluespaceCreative
                      1
                    • ydop

                      Plural vs non-plural domain name

                      I'm sure this question has been answered and asked a 1,000 different ways but what would be the best domain name to use in the long term (2 years +)? The plural versions (examples.com) which has a decent domain authority and is ranking 1st in Google search results yet has less search volume or the singular version (example.com) that has no current SEO value for the search term that we'd like to target however the singular version of the keyword has a much higher search volume? so basically will it be better to have the exact match that has more volume or the plural form that has better rankings after 2 years of doing SEO for each domain? My guess is that using (examples.com) with the better domain authority and tightening the grip on its dominance in Google will still be more effective than having the exact match domain with more search volume for that keyword while performing the same amount of SEO even after two years. Any suggestions?

                      Algorithm Updates | | ydop
                      0

                    Get started with Moz Pro!

                    Unlock the power of advanced SEO tools and data-driven insights.

                    Start my free trial
                    Products
                    • Moz Pro
                    • Moz Local
                    • Moz API
                    • Moz Data
                    • STAT
                    • Product Updates
                    Moz Solutions
                    • SMB Solutions
                    • Agency Solutions
                    • Enterprise Solutions
                    Free SEO Tools
                    • Domain Authority Checker
                    • Link Explorer
                    • Keyword Explorer
                    • Competitive Research
                    • Brand Authority Checker
                    • Local Citation Checker
                    • MozBar Extension
                    • MozCast
                    Resources
                    • Blog
                    • SEO Learning Center
                    • Help Hub
                    • Beginner's Guide to SEO
                    • How-to Guides
                    • Moz Academy
                    • API Docs
                    About Moz
                    • About
                    • Team
                    • Careers
                    • Contact
                    Why Moz
                    • Case Studies
                    • Testimonials
                    Get Involved
                    • Become an Affiliate
                    • MozCon
                    • Webinars
                    • Practical Marketer Series
                    • MozPod
                    Connect with us

                    Contact the Help team

                    Join our newsletter
                    Moz logo
                    © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                    • Accessibility
                    • Terms of Use
                    • Privacy

                    Looks like your connection to Moz was lost, please wait while we try to reconnect.