Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Multiple hreflang tags
-
I'm trying to advise on the multi country seo for a site in terms of markup. We've already decided on using sub folders rather than separate sites or subdomains due to an established link profile and good rankings in all countries. The question is in relation to the homepage. Obviously this is the page most likely to rank well in any country (the site is a .com). But can multiple hreflang tags be put on the page to say that the page targets many countries? Or would leaving the hreflang tag off allow it to just rank for all countries?
Also do Yahoo and Bing follow hreflang tags? I can't find any info on this anywhere!
Thanks very much in advance for any help!
-
Hi Gregory,
Did you get any further with your query above? I am considering implementing the same thing...
Thanks,
Dan
-
Does anyone have experience listing multiple countries for a page that serves a region? This would be used for sites that have regional content pages divided like North America, South America, EMEA (Europe / Middle East / Africa), APAC (Asia / Pacific). For example, can you tag the North America pages en-us and en-ca on the same page so that it targets English for US and Canada?
-
Hi there,
Hreflang annotations serve to inform Google to which language (and additionally if you want to geotarget, country) each of your URL versions are targeted.
You can use the hreflang default annotation, as described here, when you want to show a default URL for a language / country that you're not targeting, which sounds like the situation you describe.
On the other hand, Bing doesn't support hreflang, but you can use the content language meta tag instead that they do take into consideration:
Thanks,
Aleyda
-
You can definitely have multiple hreflangs. This is the way to set it up:
The exact syntax to use in the header of the original would look something like this, for a site that has an original in English and alternate versions in Spanish (targeted to the audience in Mexico) and German:
(see: http://returnonnow.com/2012/06/international-seo-hreflang-tag/)
You should also deal with hreflang and alt languages in your sitemap, per: http://support.google.com/webmasters/bin/answer.py?hl=en&answer=2620865
I'm also fairly sure that Bing does not support hreflang. Only Google & Yandex do, I believe. I assume that will change as more international sites get their properties setup for Google and other engines want to stay relevant on international search.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Moving from single domain to multiple CCTLDs
Hi, I have a website targeting 3 markets (and therefor 3 languages). I was currently using a single domain with each market being targeted in the following format: www.website.com/pl
International SEO | | cellydy
www.website.com/de
www.website.com/hu It's clear to me by looking at organic results, that in my industry (Real Estate) Google is putting a large emphasis on local businesses and local domains. Top 10 organic results for all my keywords in all markets have country specific CCTLDs. I decided to migrate from a single domain strategy to a multi domain strategy. I own the domains. The new structure is www.website.com/pl -> www.website.pl
www.website.com/de -> www.website.de
www.website.com/hu -> www.website.hu All the website have been added to google search console and 301 redirects are in place and working correctly. The pages are all interlinked and have rel=alternate to each other. The sitemaps are all done correctly. My question is how do I tell Google about this. The change of address feature only works for changing one domain to one other domain. It's been a week and the old www.website.com domain is still showing up (even considering 301 redirects). Or do I just need to be patient and wait it out? Any tips?0 -
Using same URL for both "en" and "en-us" hreflang tags
Hi,I have a question. Is it okay if I use the same URL for both "en" and "en-us" hreflang tags? For example, for my en-us page: Is this okay with Google? What are your thoughts on this?
International SEO | | Avid_Demand0 -
Traffic drop after hreflang tags added
We operate one company with two websites each serving a different location, one targeting EU customers and the other targeting US customers. thespacecollective.com (EU customers) thespacecollective.com/us/ (US customers) We have always had canonical tags in place, but we added the following hreflang tags two weeks ago (apparently this is best practice); EU site (thespacecollective.com) US site (thespacecollective.com/us/) Literally the same day we added the above hreflang tags our traffic dropped off a cliff (we have lost around 70-80% on the EU site, and after a minor recovery, 50% on the US site). Now, my first instinct is to remove the tags entirely and go back to just using canonical, but if this is truly best practice, that could do more damage than good. This is the only change that has been made in recent weeks regarding SEO. Is there something obvious that I am missing because it looks correct to me?
International SEO | | moon-boots0 -
Hreflang tags and canonical tags - might be causing indexing and duplicate content issues
Hi, Let's say I have a site located at https://www.example.com, and also have subdirectories setup for different languages. For example: https://www.example.com/es_ES/ https://www.example.com/fr_FR/ https://www.example.com/it_IT/ My Spanish version currently has the following hreflang tags and canonical tag implemented: My robots.txt file is blocking all of my language subdirectories. For example: User-agent:* Disallow: /es_ES/ Disallow: /fr_FR/ Disallow: /it_IT/ This setup doesn't seem right. I don't think I should be blocking the language-specific subdirectories via robots.txt What are your thoughts? Does my hreflang tag and canonical tag implementation look correct to you? Should I be doing this differently? I would greatly appreciate your feedback and/or suggestions.
International SEO | | Avid_Demand0 -
Worldwide and Europe hreflang implementation.
Hi Moz ! We're having quite a discussion here and I'd like to have some inputs. Let me explain the situation and what we plan to do so far. One of our client has two separate markets : World and Europe. Both pages versions will be mostly the same, except for the fact that they will have their own products. So basically, we'd want to show only the European EN version to Europe and the standard EN version to the rest of the world, same goes for FR and ES. As far as IT, DE, CS and SK, they will only be present within the european version. Since we cannot target all Europe with a single hreflang tag, we might have to do it for every single european countries. Regarding this subject, SMX Munich recently had quite an interesting session about this topic with a confirmation coming from John Mueller saying that we can target a single URL more than once with different hreflang tags. You can read more here : http://www.rebelytics.com/multiple-hreflang-tags-one-url/ So having all this in mind, here's the implementation we plan to do : www.example.com/en/ Self canonical www.example.com/fr/ - hreflang = fr www.example.com/es/ - hreflang = es www.example.eu/it/ - hreflang = it www.example.eu/de/ - hreflang = de www.example.eu/cs/ - hreflang = cs www.example.eu/sk/ - hreflang = sk www.example.eu/fr/ - hreflang = be-fr www.example.eu/fr/ - hreflang = ch-fr www.example.eu/fr/ - hreflang = cz-fr www.example.eu/fr/ - hreflang = de-fr www.example.eu/fr/ - hreflang = es-fr www.example.eu/fr/ - hreflang = fr-fr www.example.eu/fr/ - hreflang = uk-fr www.example.eu/fr/ - hreflang = gr-fr www.example.eu/fr/ - hreflang = hr-fr etc… . This will be done for all european countries (FR, EN and ES). www.example.com/en/ - x-default Let me know what you guys think. Thanks!
International SEO | | Netleaf.ca0 -
How to avoid duplication across multiple country domains
Here's the scenario: I have a client currently running one Shopify site (AU) They want to launch three more country domains (US, UK and EU) They want each to be a standalone site, primarily so the customers can purchase in their local currency, which is not possible from a single Shopify site The inventory is all from the same source The product desscriptions will all be the same as well Question: How do we avoid content duplication (ie. how will canonical tags work in this scenario)?
International SEO | | muzzmoz0 -
International SEO Question: Using hreflang tags across two different TLDs.
Hi! My UK based company just recently made the decision to let the US market operate their ecommerce business independently. Initially, both markets were operating off the same domain using sub-directories (i.e: www.brandname.com/en-us/ , www.brandname.com/en-gb/ ) Now that the US team have broken away from the domain - they are now using www.brandnameUSA.com while the UK continues to use www.brandname.com/en-gb/. The content is similar across both domains - however, the new US website has been able to consolidate several product variations onto single product pages where the UK website is using individual product pages for each variation. We have placed a geo-filter on the main domain which is 301 redirecting North American traffic looking for www.brandname.com to www.brandnameUSA.com However, since the domain change has taken place, product pages from the original domain are now indexing alongside the new US websites product pages in US search results. The UK website wants to be the default destination for all international traffic. My question is - how do we correctly setup hrlang tags across two separate TLDs and how do we handle a situation where multiple product pages on the "default" domain have been consolidated into one product page on the new USA domain? This is how we are currently handling it: "en-us" href="https://www.BRANDNAMEUSA.com/All-Variations" /> href="https://www.BRANDNAMEUSA.com/All-Variations" />
International SEO | | alexcbrands0 -
Hreflang for bilingual website in the same region/location
Hi everyone, got a quick question concerning the hreflang tag. I have a website with 2 different language versions targeting to the same region(Reason: The area is bilingual however not everyone speaks the other language fluently) Question:
International SEO | | ennovators
Can I use hreflang in that case like: Many thanks in advance0