Link on Every Wordpress Portion of My Site?
-
I have a website that is pretty popular with good SEO rankings. Part of the site is ran with Wordpress (homepage, articles and static content pages), another part is the forums using vBulletin (probably 75-80% of the pages on the site) and I also have a directory using another software.
I have a new website and was going to add a link to it on my older site on the sidebar of Wordpress across all the Wordpress pages. Should I stay away from that or just put it on the homepage? The text is basically "Come check out the new {keyword} site at {SiteTitle}, by the founders of {OldSiteTitle}. I would have the keyword and sitetitle linked over to the new site.
Would I be hurting either site by doing this or should it be looked at as a natural link as I do own both of the sites and want to let people know about the new site.
-
I'm going to suggest a different alternative: Do both.
That is to say, put the link on the home page as you suggested, but only link either the Site title or the keyword, not both. (And which will be determined by the brand/keyword mix of your overall link profile - don't want to overdo the keyword anchor text.) .
Then also add it to the sidebar, but no-index this sitewide version and only use one link. The second link would be superfluous anyway.
The thinking here is that the home page link is designed to legitimately offer some ranking influence across to the new site. The sidebar links are not designed to (nor would they be effective for) sending link juice, but instead are designed for actual human eyeballs to send referral visitors to the related site. (This is assuming the new site is in some way related to the topic of the original site)
By no-following the site-wide sidebar link, you tell the search engines it's not on every page for manipulative purposes, but because it's potentially of use to the visitor- functioning much like a paid ad would, and protected by the no-follow in the same way..
Best of both worlds - some link juice from the home page link, and hopefully some referral traffic from the sidebar.
Does that make sense?
Paul
-
Ok, thanks.
-
Don't put the link on all the pages. Put a link on the home page and on a few on other popular pages on the wordpress site and leave it at that.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Are links from charities really better than 'normal' links.
Hi Guys. Just wondering about this idea that links from Charities are particularly good. I've heard people say that links from .org sites are particularly strong. But anyone can get a .org domain, it's just that charities tend to use them more often. Right? I just don't get the logic. Can anyone give more detail about this? Is it a myth? Is there quality info on this topic I can check out? We're working with several charities at the moment, and they all seem happy to blog and link to us...so I just wanted to know a little more. Isaac.
Link Building | | isaac6630 -
Do links from between common sites you run count as "bad" links?
Hi everyone,
Link Building | | AMA-DataSet
Iv recently been asked to review a group of sites. There are 3 sites, each of these sites has a link to the other two sites within the footer or the navigation.
These site are about a similar topic each provides a different perceptive or aims at a specific section of the industry so its not like the links are to irreverent sites. However because the links are in a global section they are repeated thousands of times on each site and count for a large proportion of the link profile to each site, I don't think this is good practise and I want to remove them or at least add a no-follow but my client insists they are relevant to each other and doesn't not want the links removing. What would be best in this situation? remove them? no-follow them? or leave them? Thank you in advance,
Liam0 -
Link building for a product review site
I'm doing SEO for a product review website, and I'm curious what link building opportunities are best for this category. Assume only the following: The website is basically a blog Most of the articles are reviews on cosmetic products, though there are also articles regarding news, product roundups, tips&tricks and similar content The website is in a local, non-english language Disregarding low-value opportunities such as directories, what kind of websites should I aim for outreach purposes? So far, I'm thinking the following: Product manufacturers (very low success chance, as the review site is fairly new and in a localized language) E-commerce sites selling the products (average to low success chance, since a lot of them use CMSes that might not allow integration of a review) Other cosmetic blogs, particularly for guest blogging (average to low success chance, since the website is fairly new) Any ideas would be appreciated, thanks!
Link Building | | mihaiaperghis0 -
Header and Footer Links on Home and other catelog pages of site
Hello, in our site www.mycarhelpline.com - we have just reworked on header and footer links. Have removed lost of unncessary footer links. However, the header links on extreme top right side has some links like - login, register, about us, partner with us etc. Is is that google will give importance to these links and i rather should move them to footer links of page and should move the most important anchor links on the top header. Pl suggest
Link Building | | Modi0 -
Guest Posts on Sites With Irrelevant Outbound Links
Suppose you came across a website in your niche with solid domain authority that accepts guest posts. However you notice some of the guest posts are linking out to somewhat off-topic sites. If you already have an article that you think would be accepted easily and all you have to do is spend 10 minutes to craft an email pitch, would you do it? Why?
Link Building | | ProjectLabs0 -
Can these unnatural links from a site that was hacked hurt me?
After reading the article http://www.seomoz.org/ugc/identifying-link-penalties-in-2012 I decided to do some investigating to see if I to have suffered from link penalties. After using site explorer I found a ton of over optimized unnatural links from jnjbtw.com and other pharmacy sites. See screen shot: My site is a website about kayak fishing we clearly have nothing to do with pharmacy, doctors or drugs. I know similar questions have been asked before about spam sites linking to you and if they affect you or not but this is about how overly optimized the links that are going to my site are. Would this flag penguin to add a penalty to my website? Any idea how jnjbtw.com has all these links to my site were they hacked?
Link Building | | mr_w0 -
Links not showing up in Site Explorer?
Why aren't some backlinks showing up in Site Explorer? I have links to my home page (www.mortgagesbymark.com) from Trulia at http://www.trulia.com/blog/mortgagesbymark/ but they're not showing up in Site Explorer. Thanks for your help!
Link Building | | MortgagesByMark0 -
Panda Update: Isn't a link still a link?
I was doing some link building and some SEO's said that the Panda update affected many websites. I am going to use eZineArticles.com as my example. EzineArticles was affected by the Panda update and does not show up in the SERPs as much as before. But they still have doFollow Links coming from the articles I am submitting. QUESTION: Regardless if EzineArticles was affected by the Panda Update, isn't a "Follow Link" still a "Follow Link" OR am I completely wasting my time on this devalued website? Edit: Yes I know a PR 0 page is not as valuable as a PR 9 page. I am asking from the standpoint of the affected Panda Update domains overall.
Link Building | | Francisco_Meza0