Direct is taking over my SEO traffic in Mobile iOS and Android Devices
-
WIth all the buzz of mobile has anyone taken a look to dig into the SEO traffic by device (desktop vs mobile). Well I did and surprising my desktop trend was not even close to mobile traffic. Surprising to know that due to the security updates in iSO and Android organic traffic (traffic with out tracking codes) is getting bucket into Direct. (Yes we all know Direct traffic is dirty dirty label traffic that analytics platforms can identify.)http://www.rimmkaufman.com/blog/estimating-google-organic-search-visits-hidden-by-ios-6/17122012/http://www.definemg.com/recover-your-android-4-and-ios-search-traffic/ Feels like SEO is receiving no love... didn't we have enough with Google encryption, we didn't get the keyword but at least got the referral! Have you notice in your traffic and what are you doing about it?
-
Thanks for your feedback Eric.
Yes I wont be surprise the percent of mobile affected traffic depends by industry and website type as we been affect by 5-8% drop SEO traffic going to Direct. I was actually interested in opening the conversation on how SEOs are dealing with this matter when reporting SEO performance metrics or any alternatives to go around.
-Patri
-
Greetings Patricia,
I've also seen this trend. Many of the sites that I and my team members work on have experienced upticks on direct traffic while organic traffic has dropped. This has been unfortunate, but it hasn't been a significant amount, perhaps 1%. I did some research this week on several clients (and removed any info about the clients); I'd be happy to share it with you. Feel free to reach out directly to me evallee@topfloortech.com.
Eric
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Community Discussion: The hardest (& most surprisingly valuable) thing you've gone through for your SEO career?
In the comment discussion for Thursday's blog post, An Essential Training Task List for Junior SEOs, there's been mild debate around some of the items, such as having a Junior SEO build a website by hand. It's a fantastic comment discussion (the kind that makes a blog manager's heart sing), and it's got me thinking. We've all gone through the wringer when it comes to boosting our careers. Heck, I was a poetry major and found myself learning SQL last week. What hurdles have you jumped that have been painful and challenging, but have taken your career to the finish line? Maybe even gotten you the gold?* What would you recommend to newbies just starting out (or warn them about)? *Yeah, I got Olympic about it. I went there. 🙂
Industry News | | FeliciaCrawford6 -
Anyone use a white label SEO company?
I work on my own and beginning to get more clients than I can handle effectively so this is my first look into outsourcing some of the work. Does anyone have a good resource for white label SEO? Do you have any experience with the following? Others? Sky Diamond Media
Industry News | | Masbro
Webimax
Imprezzio (local)
Posirank
OrangeSoda
Profit By Search0 -
Traffic, rankings and own manual note in one interface, please :)
Hey guys, I really hope that such a tool exists out there. Here's the problem. My boss asked me to create a graph that shows the traffic, rankings and notes on our site updates in one place. Here's what I did I just made a screenshot of my Google analytics and rankings from RankTracker. Then I added it all in one Photoshop file and tried to combine them so that I can see if traffic drops coincided with keyword drops. Also, I added some manual notes about the updates on my site (like text updates on the homepage, etc). So, is there a tool that allows to combine Google traffic data with ranking data. Plus it should allow to add my own comments ? Here's the result of my crazy drawings so that you understand why I'm not happy about doing that in Photoshop 🙂 https://docs.google.com/file/d/0B_oX-XIT7OSCRC1jWUcxR3AwdkE/edit?usp=drive_web
Industry News | | VinceWicks0 -
Is it getting harder to sell SEO services?
Is it just me, or is it getting harder to sell SEO services? SEO costs more now and takes longer to achieve results There seem to be more good SEO agencies out there (gone are the days where the primary competition was offshore outsourcers and web design agencies) It seems that the number of agencies is growing faster than the number of companies buying services As online competition heats up, it takes more and more budget to really "win" in a market, but so few companies are willing to invest enough Any others notice similar trends? What will the future look like?
Industry News | | AdamThompson0 -
SEO Conferences - Which to start with!???
My SEO / Internet marketing business (I also have contractors that handle web design and development) is going well and growing and I am interested in attending one of the many conferences. (SEO is my passion but I am more of a marketing guy than super technical) I was hoping for a little bit of advice from somebody who has been to some of them where would be good to start. Where should I start? I am in Wichita, KS. which is in the middle of the US (bring on the yellow brick road and Dorothy jokes) and don't plan to leave the country for one. PUBCON, SES, SMX, SEARCHFEST, MOXCON, PUBCON...... Thank you very MUCH for any advice. Super appreciate it! Matthew
Industry News | | Mrupp440 -
Problem with SOME Indian based SEO companies, HELP!
First of all I want to say that I hire 2 great Indian SEOs at my company and this question is in no way meant to offend, or single anyone out. However It's come to a point where the amount of emails we receive for "Ethical SEO, High PR Guaranteed Link building Services, SEO professionals etc" from Indian based companies is costing us a lot of time on a daily basis to filter out spam from real enquiries. Blocking their emails is not even working as they use gmail accounts and multiple domain emails so we can't keep up with them. I have even spoken to some of the owners of these 'companies' and they admit using different email accounts so as not to be blacklisted. They also seem to believe that the opt-out option (which is legally required when sending out promotional emails) is itself optional!!!!! Now when I asked how exactly they were getting my email they said that they get info from the, and I quote "first page of Google"!!!!! So my question is the following; is there anyway I can block my site from showing up in a particular country altogether? Again this is in no way attacking ALL Indian based SEO companies, my beef is with the 74 (we counted) different 'companies' that are flooding our email with offers P.S. Is anyone else having these issues?
Industry News | | MassivePrime0 -
Want to a Medium Cost Seo Firm
Hi, I have a website which is ranged in medium scale, I want some medium cost seo company to do the seo work for my site. I willing to pay upto $500 p/m. Waiting for the replies.
Industry News | | Dexx220 -
I'm looking for solid internet usage / traffic data.
Hi there, In a week or two I'll give my first internet marketing presentation to a local business club. Ill walk them through the basics of what is happening online, and how both B2B and B2C business can use their online assets as marketing tools. I want some basic statistical data to back up my story, like: Current web usage distribution (social/search/media etc) Growth of Mobile vs Desktop Search Engines distribution (google bing yahoo msn) Online retail numbers To top it all off, I would also like to be able to show both worldwide and The Netherlands data. What is my best bet for some serious datamining ;)? Thanks in advance for helping me out!
Industry News | | rickdronkers0