How slow can a website be, but still be ok for visitors and seo?
-
Hello to all,
my site http://www.allspecialtybuildings.com is a barn construction site.
Our visitors are usually local.
I am worried about page speed. I have been using Google Page Insight, and Gtmetrix.
Although I cannot figure out browser leveraging, I have a 79 / 93 google score
and for gtmetrix 98/87 score.
Load times vary between 2.13 secs to 2.54 secs
What is acceptable? I want to make sure I get Google love for a decent page speed, but for me these times are great. Bad times are like 7 seconds and higher. I have thought about a CDN, yet I have read horror stories too. I have ZERO idea of how to use a CDN, or if I need it. I just want a fast site that is both user and Google speed friendly.
So my question is, what is a slow speed for a website? Is under 3 seconds considered ok? or bad for seo?
But any advice is greatly appreciated.
-
Although Google say you site needs to be quick enough for visitors, there are also times when it doesn't matter because what you have is an experience.
There is an increasing trend to build specialist sites that require a bit of initial loading - sometimes as much as 10 seconds or more, yet Google will continue to rank them well because people love them.
If you were still on a 9600 baud dial up connection, then yes, speed is critical. But that isn't the case today.
One of my own sites takes almost 7 seconds to load, yet I am 1st-4th for a range of highly competitive phrases.
As long as the content is worth it, the wait (to a degree) doesn't matter.
-Andy
-
You can also test with Google - http://developers.google.com/speed/pagespeed/insights/
They also give you some handy tips on how to help increase the speed of your site.
-
Hi Chris,
Under 2 sec is what you should aim for. Under 2 seconds for human brain is fast enough.
Now 2.54 secs is good. Now is that the same for all if not most of your clients? What if your clients are using DSL vs High Speed Cable connection? These things you would need to test here: http://www.webpagetest.org/ select the apporiate geographic locations and possibly test with DSL speed and see if you are happy with the results!
Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO Best Practice for Managing a Businesses NAP with Multiple Addresses
I have a client with multiple business addresses - 3 across 3 states, from an SEO perspective what would be the best approach for displaying a NAP on the website? So far I've read that its best: to get 3 GMB account to point to 3 location pages & use a local phone number as opposed to a 1300 number. Display all 3 locations in the footer, run of site
Local Website Optimization | | jasongmcmahon1 -
Knowledge Graph Details can be changed through Knowledge Graph Schema
Hello, all! I have a client who's Fortune 500 - has all the good "stuff" that is associated with pulling in proper info into the knowledge graph/company information box - Wikipedia, strong citations, etc., but the CEO name is showing the old CEO name althopugh we haven't mentioned it in wiki neither on our website but still google is picking it from somewhere else & showing the previous CEO name. How can i change it? Thanks!
Local Website Optimization | | dhananjay.kumar10 -
Does having an embedded Google Map still count as a positive SEO signal?
I know this was true a few years ago, however is there still an advantage to having an embedded map vs. a pop up map in 2017?
Local Website Optimization | | BigChad21 -
Hreflang | Should I implement hreflang for regional targeted but - different content of websites?
Hello, I'm implementing hreflang for my e-commerce websites which have different languages and do serve different content based on location. Currently, I'm only using hreflang for for alternate language (fr-fr, fr-be, fr-ma, ...). I wonder if it might be better or if I am allowed to add other version of my websites (IT, ES, DE,... ) even if those version are serving specific content for these specific location. So, the content (products) of Germany is different of the product of the other countries. Here is an example : www.mywebsite.com/apple-phone (selling apple phone for US with product avalaible only in US). www.mywebsite.de/apple-phone (selling apple phone for Germany with product avalaible only in Germany, the available models might be different from US and other websites). www.mywebsite.it/apple-phone (selling apple phone for Italy with product avalaible only in Italy, the available models might be different from US and other websites). www.mywebsite.es/apple-phone (selling apple phone for Spain with product avalaible only in Spain, the available models might be different from US and other websites). www.mywebsite.pt/apple-phone (selling apple phone for Portugal with product avalaible only in Portugal, the available models might be different from US and other websites).
Local Website Optimization | | manoman880 -
2 websites, 1 business... How should I proceed?
Hi MOZ Folks, I am looking for SEO advices! I have my own business call : Tonikwebstudio.com... and recently, we bought a other company called Olawebstudio.com... So 2 websites for 1 business. How should I proceed to optimize my Local Seo? I think I have two choices... 1- I make referal links on Ola customer websites that redirect to Ola(+referal link) and then to Tonik. OR 2- I make referal links on Ola customer websites that redirect to Tonik directly... and then, I delete Ola web site... Any advices?
Local Website Optimization | | Gab-Tonik1 -
How to build backlinks to brand new foreign website?
I want to rank a website based on 3 german keywords. i see there is possibility for that because i didn't see optimised website in first results. The domain name is based on my main keyword. how to start building high authority links to my website. Can i place my anchor text backlinks on English high pr websites?
Local Website Optimization | | malekmz0 -
How can I fully take advantage of press coverage to aid my SEO efforts?
I run the digital marketing for a local start-up that's ranking for groups of semi-related keywords. We've been around for about 6 months in beta and have recently (a few days ago) done our official launch. We're starting to get some coverage in local media and I've tried my best to ensure that links to our site are included with a good range of keywords. What else can I do to fully take advantage of the press coverage that will be coming our way?
Local Website Optimization | | NgEF0 -
Does building multiple websites hurt you seo wise? Good or bad strategy?
HI,rategy. So I spoke to a local Colorado seo company and they suggested to find whatever keywords is the most searched under my GWT's and put .com behind it and build other sites for other keywords. I was curious about this type of strategy. Does this work? This seo guy said I could just get a DBA bank account and such for each domain name etc. I am not wanting to mislead anyone, but I am curious if for the sake of promoting other services, if creating other websites with partial and EMD's are worthwhile? Another issue I worry about is if I put my companies phone number, then next thing you know there is 3 or 4 sites that use that same phone number. To me this does not build trust with Google. But being I am learning, maybe this is a common strategy, or doomed from the start. Just curious what you think. Would you build other sites to try and rank for other services? Or keep one sites and maximize it? Thank you for your thoughts. I just do not want to pay $3000 per site if it will hurt not help.
Local Website Optimization | | Berner0