Google Panda 4.0 update - Good for Small businesses?
-
Hi guys,
We recently did a post on Google Panda 4.0 release. Check this here.
Have you seen any notable changes in rankings for your website? Do you think that this update will benefit small businesses/websites?
Looking forward to your comments.
-
One of our sites had issues previously, bad links. We went through the disavow procedure months ago, but no change in rank until yesterday - up about 28 spots, broke the #50 barrier, all since the update.
-
Yeah, I always thought it was funny when Google's snippet tester would show it was clearly working, and then you see the link on a SERP, and guess what? No snippet, no authorship lol.
Best of luck, looks like things are stabilizing a bit for you.
-
Have you seen this? Ouch. http://blog.searchmetrics.com/us/2014/05/21/panda-update-4-0-winners-and-losers-google-usa/
-
Oh yes - the site i mentioned that had recovered massively is also now displaying the product and review schema, that wasn't previously displaying - even though rich snippets testing said it was all fine. I hadn't considered that the two could be linked. Duh, thanks.
-
Thanks for your input guys. We have noticed in many communities that most of webmasters/SEOs have seen improvements in their rankings so far from the update.
eBay has seen drop in rankings. I wonder if this has something to do with their study last year showing that paid search don't work for brand terms :|. haha
-
After looking hard at rankings after every algo update, we always see strange results while Google is still "rolling it out". I wouldn't take much to heart while they get the algo in place. It would be better to let things stablilze, then go back and see what rankings changed. I think the week of the update is the worst time to analyze what is going on.
From Matt Cutts blog:
https://twitter.com/mattcutts/status/468891756982185985"Google is rolling out our Panda 4.0 update starting today." Rolling out, starting today are the things that stand out to me from that statement, meaning "its not done yet" lol
I will say that we have seen our rankings improve, with multiple links now showing on the front page for our main keywords. Whereas authorship was not displaying, it now is, combined with our schema reviews.
-
We've seen one of our sites jump from low 40's to 11 overnight after months of being low.
We're UK based as well, more a directory style site then e-commerce.
-
Great article, and very much on time. Thanks for sharing. I have checked some of our sites and at the moment I cannot see any changes or major drops. We seem to be doing it right so far
It would be good to review the traffic in a week. Please get in touch with us on @<a class="view_profile profile_link js-avatar_tip ss_tip tip_left" data-tip="View 's Profile" data-sstip_class="twt_avatar_tip" data-screen-name="FingoMarketing">FingoMarketing </a>
-
We're in the UK and 2 of our ecommerce sites that had been suffering have seen improvements this morning. One of them particularly has improved in rankings massively for many, many queries.
Also noticed that some queries are dropping forum threads as results.
-
Not so far, no.
In fact, from our early analysis, small biz is hurting. A search for "Melbourne pizza" shows 4-5 news articles and only the local block of businesses.
Other searches show more directories than ever and a lot more gumtree/craigslist.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I have followed all the steps in google speed ranking on how to increase my website http://briefwatch.com/ speed but no good result
My website http://briefwatch.com/ has a very low-speed score on google page speed and I followed all the steps given to me still my website speed doesn't increase
Local Website Optimization | | Briefwatch0 -
Should Multi Location Businesses "Local Content Silo" Their Services Pages?
I manage a site for a medical practice that has two locations. We already have a location page for each office location and we have the NAP for both locations in the footer of every page. I'm considering making a change to the structure of the site to help it rank better for individual services at each of the two locations, which I think will help pages rank in their specific locales by having the city name in the URL. However, I'm concerned about diluting the domain authority that gets passed to the pages by moving them deeper in the site's structure. For instance, the services URLs are currently structured like this: www.domain.com/services/teeth-whitening (where the service is offered in each of the two locations) Would it make sense to move to a structure more like www.domain.com/city1name/teeth-whitening www.domain.com/city2name/teeth-whitening Does anyone have insight from dealing with multi-location brands on the best way to go about this?
Local Website Optimization | | formandfunctionagency1 -
How to correctly move subdomain to subfolder (google webmaster)?
Hello, This is my first post in here 🙂 I just wondered what is the correct way to move a subdomain to subfolder? I've moved it, re-done sitemap, so that main website would include a subfolder, as they are part of one big website now (it was something like a blog on a subdomain). Subdomain now does correct 301 redirects. Submitted new sitemap to google, asked google to re-fetch the whole domain (thus subfolder should be re-fetched too, as it's part of main nav). The areas i'm in doubt: I can tell google that the domain got moved, however it is moved to the one that is already approved in the same account, but is in a subfolder, so should i do this? Or should i simply somehow erase it on webmaster? The blog was launched about a month ago, and it isn't perfectly optimized yet, it wasn't on google SERPs pretty much at all, excluding googling it straightly, and there are pretty much 0 traffic from google, almost all of it is either direct either referral, mostly social, Thanks, Pavel
Local Website Optimization | | PavelGro920 -
Building a new site and want to be found in both Google.co.uk and Goolge.ie. What is the best practice?
We are building a new site which is a .com site and the client would like to be found in both Google.co.uk and Goolge.ie. What is the best practice to go about this? Can you geo-target two countries with the one site?
Local Website Optimization | | WSIDW0 -
How can I get a Google places 'widget' displaying on SERPS?
Hi all, My query relates to the Google Places 'Widget' (not sure what they are called exactly). If you do a search for, let's say 'Apple' you get the regular SERPs and on the right of the page they display a Google Places panel which includes map, company details & reviews. (and also a G+ panel for some businesses, where appropriate) What determines this being displayed? I had presumed a correctly formatted and optimised 'Places' page and making sure this was linked and verified. We have Google Places set up for quite a long time (and verified) but for some reason it's not being displayed. Any thoughts? On another note, a client of ours has the opposite issue - they would like to remove this panel from SERPs. I'm guessing the only way to do that would be to remove the Google Places page? Thanks in advance...
Local Website Optimization | | davidmaxwell0 -
Scaling Business Operation n SEO as an Entrepreneur
Hi! I'm a 1 man business operating in Singapore doing Delivery Service for Business. Right now my website is ranking at the 3rd page of google, www.vantagedelivery.com
Local Website Optimization | | Caleb-Seah
The keywords that i'm looking to rank are delivery service, delivery service singapore. Being alone in the business, i struggle in doing the SEO aspect of the website on a consistent basis. Therefore i'm looking for a scale-able way for me to do SEO in my free-time, perhaps 2 hours a day? Any recommendation especially with regards to the routine i should be looking at?
With regards blogpost, what are the recommended things to do especially when the crowd of the people who reads blogpost in my industry is close to none? Thanks!0 -
Is it possible to target a keyword which is english but targeted to google.com.tr user
Hey I want to know, is it possible to target a keyword which is english, but target market .com.tr For that purpose must we take backlink from site written english but target to turkish ?
Local Website Optimization | | atakala
Or site written english but target to anywhere? I know this question is a bit confusing but my boss want me to that.0 -
How to rank in Local Google Without physical address and phone number?
Can We Rank Well in Local Google without Physical address and Phone Number??? If Yes. How??
Local Website Optimization | | Dan_Brown10